Publications

Program

Risk Management for Corporate Leaders—Virtual

board. This program is designed to enable team members to actively participate in a comprehensive, immersive learning experience without removing key people for an extended time from all work-related activities. Leaders in View Details

May 2004 (Revised April 2005)
Case

United States Army

By: Rajiv Lal and Laura Coleman

After three months of close collaboration, the Leo Burnett USA/Worldwide agency and partner Cartel and Images advertising/creative team were poised to unveil to senior Army officials at the Pentagon their replacement to the "Be All You Can Be" campaign to help increase... View Details

Keywords: Advertising Campaigns; Decisions; Globalization; Recruitment; Management Teams; Marketing Strategy; United States

02 Oct 2012
First Look

First Look: October 2

David Blood and U.S. Vice President Al Gore. Places students in the position of David Lowish, director of global industrials, who must decide whether to recommend an investment in ABB India. The decision pits economic... View Details

Keywords: Sean Silverthorne

Program

Senior Executive Leadership Program—India

Summary India has emerged as one of the fastest-growing economies in the world. To seize opportunities and sustain success under shifting global business conditions, companies need executives who are exceptional leaders—confident... View Details

28 Jul 2009
Research Event

Business Summit: Real Estate

next steps in real estate? This panel discussed the global real estate crisis, the future of securitization, and predictions for the future of the U.S. real estate market. After years of abundant capital and rising asset prices, the... View Details

Keywords: Re: Howard H. Stevenson; Construction; Real Estate

David A. Thomas

David Thomas is H. Naylor Fitzhugh Professor of Business Administration at Harvard Business School. His research addresses issues related to executive development, cultural diversity in organizations, leadership and organizational change. He recently served as a... View Details

Keywords: biotechnology; consulting; consumer products; education industry; financial services; media

05 Aug 2008
First Look

First Look: August 5, 2008

Prior to 1992, college football teams were matched for post-season play up to several weeks before the end of the regular season. Since 1992, the market has reorganized to postpone this matching. We show that the matching of View Details

Keywords: Martha Lagace

15 Oct 2007
Research & Ideas

Businesses Beware: The World Is Not Flat

their counterparts at International. Wal-Mart also tries to aggregate across national boundaries with its IT platform and regional management teams that were created in 2004 to manage global brand... View Details

Keywords: by Martha Lagace

March 2024 (Revised September 2024)
Case

Supercell 2.0: Clash of Plans

By: Jeffrey F. Rayport and George Gonzalez

Founded in 2010, Supercell was a Helsinki, Finland-based mobile gaming company that had developed and launched five global hit mobile games: Clash of Clans, Clash Royale, Hay Day, Brawl Stars, and Boom Beach. The company’s early philosophy was that it could produce... View Details

Keywords: Business Growth and Maturation; Restructuring; Games, Gaming, and Gambling; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Corporate Strategy; Video Game Industry; Finland

30 Jan 2012
Research & Ideas

Measuring the Efficacy of the World’s Managers

seven years, large teams of affiliated WMS analysts have interviewed managers at some 10,000 organizations in 20 countries, setting out to determine how and why management practices differ vastly in style and quality. Best Practices The... View Details

Keywords: by Carmen Nobel

2019
Chapter

A Claim to Own Productive Property

By: Nien-hê Hsieh

BOOK ABSTRACT: The status of economic liberties remains a serious lacuna in the theory and practice of human rights. Should a minimally just society protect the freedoms to sell, save, profit, and invest? Is being prohibited to run a business a human rights violation?... View Details

23 Apr 2001
Research & Ideas

Brand Power from Wedgwood to Dell: Part Two

Starbucks Coffee Company; and Michael Dell—all successfully navigated the transition from "garage" to global business. ... No Detail Too Small All three of them made that transition very successfully, but my research suggests it... View Details

Keywords: by Martha Lagace

Program

Behavioral Economics—Virtual

mind. Through live, synchronous program sessions you'll engage directly with our renowned faculty to learn from their latest research, gain actionable takeaways, and facilitate your growth. In addition, virtual discussion groups will... View Details

September 2020 (Revised January 2021)
Case

Catalys Pacific

By: Joshua Lev Krieger

In 2019, BT Slingsby founds Catalys Pacific, the first biotech “venture creation” fund in Tokyo. After convincing some of the biggest Japanese pharmaceutical firms to invest, BT hopes the fund can make a big splash and transform biotechnology innovation in Japan. After... View Details

Keywords: Pharmaceutical Companies; Biotech; Health Care; Entrepreneur; Innovation; International Business; Entrepreneurial Finance; Entrepreneurship; Finance; Innovation Strategy; Venture Capital; Strategy; Cross-Cultural and Cross-Border Issues; Pharmaceutical Industry; Biotechnology Industry; Tokyo

November 1997
Case

Polygram Classics

There has been no growth in classical recorded music sales from 1991 to 1996. Polygram Classics, the market leader, has appointed a new management team to revive growth. All areas of marketing are analyzed as the basis for a new strategy. View Details

Keywords: Marketing Strategy; Music Entertainment; Global Strategy; Music Industry

Find at Harvard

February 2017 (Revised April 2018)
Case

Kameda Seika: Cracking the U.S. Market

By: Elie Ofek, Nobuo Sato and Akiko Kanno

In spring 2016, Kameda’s CEO, Michiyasu Tanaka, is facing difficult questions from board members over the lackluster performance of the company’s U.S. subsidiary. Kameda was the leading player in the Japanese rice cracker market and was looking to expand overseas to... View Details

Keywords: Marketing Strategy; Growth and Development Strategy; Adaptation; Performance Improvement; Food and Beverage Industry; Manufacturing Industry; Japan; United States