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Show Results For
- All HBS Web
(1,377)
- News (129)
- Research (1,031)
- Events (12)
- Multimedia (2)
- Faculty Publications (511)
- 06 Feb 2020
- Research & Ideas
What We Learned from Reading Jeff Bezos’ Patents
previously in our analysis of his Amazon shareholder letters. 4. Jeff Bezos’ patents are customer-centric For a more granular look at Bezos’ inventions, we performed a word frequency analysis using the... View Details
- October 2021
- Article
Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach
By: Nicolas Padilla and Eva Ascarza
The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details
Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Programs; Consumer Behavior; Analysis
Padilla, Nicolas, and Eva Ascarza. "Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach." Journal of Marketing Research (JMR) 58, no. 5 (October 2021): 981–1006.
- 06 Sep 2022
- Research & Ideas
Does Hybrid Work Actually Work? Insights from 30,000 Emails
country’s nationwide COVID-19 lockdown. The researchers studied employee emails and attachments before and during a nine-week period using machine learning and textual analysis. They supplemented their email analysis with qualitative... View Details
Keywords: by Ben Rand
- 01 Jun 2024
- News
Leveraging Generative AI
Four decades after HBS became the first business school in the country to require the use of personal computers in the MBA Program, the School is undergoing a different kind of technological transformation, one that leverages generative artificial intelligence (GenAI)... View Details
Keywords: Jennifer Gillespie
- March 2024
- Article
Differences in Care Team Response to Patient Portal Messages by Patient Race and Ethnicity
By: Mitchell Tang, Rebecca Mishuris, Lily Payvandi and Ariel Dora Stern
Importance: The COVID-19 pandemic was associated with substantial growth in patient portal messaging. Higher message volumes have largely persisted, reflecting a new normal. Prior work has documented lower message use by patients who belong to minoritized racial... View Details
Keywords: Health Pandemics; Technology Adoption; Prejudice and Bias; Equality and Inequality; Communication Technology; Race; Ethnicity; Health Industry
Tang, Mitchell, Rebecca Mishuris, Lily Payvandi, and Ariel Dora Stern. "Differences in Care Team Response to Patient Portal Messages by Patient Race and Ethnicity." JAMA Network Open 7, no. 3 (March 2024).
- Web
Health Care - Faculty & Research
Kumar, Kevin Schulman and Karen Staman Health care administration educators are at a crossroads: the health care sector is rife with inefficiencies, erratic quality, unequal access, and sky-high costs, complex problems which call for innovative solutions, and yet,... View Details
- Web
Publications - Institute For Strategy And Competitiveness
support value-based care is essential. A value-enabling IT platform must organize data around conditions. February 2020 2020 TDABC Starter Kit by Professor Robert Kaplan and Dr. Syed Shehab This article is designed for new partners to... View Details
- 07 Jul 2021
- Book
Good News for Disgraced Companies: You Can Regain Trust
When Facebook failed to protect the privacy of 87 million people whose data was harvested without their consent in 2015, the company not only circumvented data privacy regulations, it breached the public’s... View Details
Keywords: by Lane Lambert
- 28 Mar 2023
- Research & Ideas
The FDA’s Speedy Drug Approvals Are Safe: A Win-Win for Patients and Pharma Innovation
“The findings of our study suggest that regulatory innovation can support more efficient drug development—in particular, in settings where we have unmet medical needs. ” In the first comprehensive analysis of its kind, Harvard Business... View Details
- 01 Feb 2011
- First Look
First Look: Feb. 1
Publisher's Link: http://www.josseybass.com/WileyCDA/WileyTitle/productCd-0470392509.html How to Catch a Tiger: Understanding Putting Performance on the PGA TOUR Authors:Douglas Fearing, Jason Acimovic, and Stephen C. Graves Publication:Journal of Quantitative View Details
- 30 May 2023
- Research & Ideas
Can AI Predict Whether Shoppers Would Pick Crest or Colgate?
Companies have long poured time and money into surveying customers. Now, with new research showing artificial intelligence provides plenty of rich data about shopper preferences, could customer surveys become obsolete? Companies turn to... View Details
Keywords: by Kristen Senz
- Web
Curriculum - Business & Environment
There are perils and also extensive opportunities in the analysis of situations and the deployment of tools, data science, and capital leading to success even in the face of these tensions. For the full... View Details
- 24 Jan 2005
- Research & Ideas
Rethinking Activity-Based Costing
analysis for a customer service department for its first fiscal quarter. The percentage of time spent on activities is determined from employee surveys. Once activity quantities are known or forecast, cost-driver rates are used to... View Details
Keywords: by Robert S. Kaplan & Steven R. Anderson
- 23 Mar 2023
- Research & Ideas
As Climate Fears Mount, More Investors Turn to 'ESG' Funds Despite Few Rules
Investor interest in social responsibility has skyrocketed in the past three years, even as US regulations to hold companies accountable remain in flux and the environmental, social, and governance (ESG) label itself draws backlash. Investors are willing to pay a... View Details
- 17 Mar 2008
- Research & Ideas
The Lessons of Business History: A Handbook
generated rich empirical data that in some cases confirms and in other cases contradicts many of today's fashionable theories and assumptions by other disciplines, says Harvard Business School professor Geoffrey Jones, who edited the... View Details
Keywords: by Sean Silverthorne
- 07 Oct 2014
- First Look
First Look: October 7
the evaluations given (and consequent resource allocation). We empirically evaluate effects in data collected from a grant proposal process at a leading research university in which we randomized the assignment of evaluators and proposals... View Details
Keywords: Sean Silverthorne
- Web
Advisory Board - Entrepreneurship
(acquired by TimesMirror). He also negotiated TN's investment in the consolidation of ProMark Teleservices and S&P Data to form International Data Response Corporation (acquired by Telespectrum; NASDAQ... View Details
- 24 Feb 2016
- Research & Ideas
Why It's Best to Take Tests Early in the Day
slight bumps in the scores for the tests taken at 10 a.m. and noon—the times immediately following breaks. The researchers crunched the data to show the difference in average tests scores for tests taken between 8 a.m. and 1 p.m. The... View Details
- Web
Training - Research Computing Services
materials to get users acquainted with HBS’ compute cluster (“the HBSGrid”) Other Training Resources IQSS Data Science group Center for Geographic Analysis Training Harvard Library Research View Details
- Web
About Us - Research Computing Services
About Us Research Computing Services (RCS) is a centralized service that supports HBS faculty research with a staff of statisticians, data scientists, and experts in research computing. Read more about our most frequently requested... View Details