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      • June 2014
      • Case

      Stock Options at Celia-Check

      By: Brian Hall, Andrew Wasynczuk and Karen Huang
      Describes issues facing three young founders of a high-tech start-up, including hiring an experienced CEO and negotiating with a potential VC investor. Focuses on the incentive and compensation aspects of negotiating with job candidates (e.g., what percentage of the... View Details
      Keywords: Stock Options; Venture Capital; Selection and Staffing; Negotiation; Executive Compensation; Employee Stock Ownership Plan; Business Startups; Management Teams; Technology Industry; United States
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      Hall, Brian, Andrew Wasynczuk, and Karen Huang. "Stock Options at Celia-Check." Harvard Business School Case 914-019, June 2014.
      • June 2014 (Revised February 2017)
      • Teaching Note

      Atlanta Schools: Measures to Improve Performance

      By: Robert Simons and Natalie Kindred
      This is the teaching note for Atlanta Schools: Measures to Improve Performance (HBS No. 114-001) View Details
      Keywords: Execution; Management Control Systems; Risk; Balancing Innovation And Control; Strategy; Risk Management; Education Industry
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      Simons, Robert, and Natalie Kindred. "Atlanta Schools: Measures to Improve Performance." Harvard Business School Teaching Note 114-062, June 2014. (Revised February 2017.)
      • June 2014
      • Teaching Note

      Google Glass

      By: Thomas Eisenmann
      In early 2014, business development executives at Google were formulating a distribution strategy for Glass, a wearable computer that projected information on a display viewable with an upward glance. Options, which were not mutually exclusive, included 1) continuing... View Details
      Keywords: Partners and Partnerships; Corporate Entrepreneurship; Distribution Channels; Technology Adoption; Product Marketing; Computer Industry; Apparel and Accessories Industry; United States
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      Eisenmann, Thomas. "Google Glass." Harvard Business School Teaching Note 814-116, June 2014.
      • June 2014
      • Case

      Starbucks Coffee Company: Transformation and Renewal

      By: Nancy F. Koehn, Kelly McNamara, Nora N. Khan and Elizabeth Legris

      Starbucks Coffee Company: Transformation and Renewal analyzes the turnaround and reconstruction of Starbucks Coffee Company from 2008 to 2014 as led by CEO and co-founder Howard Schultz. The case offers executives and students an opportunity to examine in depth how... View Details

      Keywords: Howard Schultz; Starbucks; Transformation; Turnaround; Change; Decision Making; Entrepreneurship; Growth and Development; Leadership; Organizations; Problems and Challenges; Risk and Uncertainty; Strategy; Value; Consumer Products Industry; Food and Beverage Industry; Retail Industry; North and Central America; Europe; Asia; South America; Middle East; Latin America
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      Koehn, Nancy F., Kelly McNamara, Nora N. Khan, and Elizabeth Legris. "Starbucks Coffee Company: Transformation and Renewal." Harvard Business School Case 314-068, June 2014.
      • 2014
      • Working Paper

      Handshaking Promotes Cooperative Dealmaking

      By: Juliana Schroeder, Jane Risen, Francesca Gino and Michael I. Norton
      Humans use subtle sources of information—like nonverbal behavior—to determine whether to act cooperatively or antagonistically when they negotiate. Handshakes are particularly consequential nonverbal gestures in negotiations because people feel comfortable initiating... View Details
      Keywords: Negotiation Tactics; Cooperation; Societal Protocols
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      Schroeder, Juliana, Jane Risen, Francesca Gino, and Michael I. Norton. "Handshaking Promotes Cooperative Dealmaking." Harvard Business School Working Paper, No. 14-117, May 2014.
      • May 2014
      • Teaching Note

      Gunfire at Sea (multi-media case)

      By: Michael Tushman
      This short video illustrates the challenges of leading innovation and change. This classic case (one of the oldest in the HBS system) retains its timeliness. The case describes how Lt. Sims develops a new form of gunfire at sea—continuous aim gunfire. While 3,000% more... View Details
      Keywords: Leading Change; National Security; Innovation Leadership; Public Administration Industry; United States
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      Tushman, Michael. "Gunfire at Sea (multi-media case)." Harvard Business School Teaching Note 414-077, May 2014.
      • May 2014
      • Case

      Gunfire at Sea (multi-media case)

      By: Michael Tushman and Tom Ryder
      This short video illustrates the challenges of leading innovation and change. This classic case (one of the oldest in the HBS system) retains its timeliness. The case describes how Lt. Sims develops a new form of gunfire at sea—continuous aim gunfire. While 3,000% more... View Details
      Keywords: Organization Behavior; Change; Innovation; Organizational Change and Adaptation; Leading Change; Innovation Leadership; United States
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      Tushman, Michael, and Tom Ryder. "Gunfire at Sea (multi-media case)." Harvard Business School Multimedia/Video Case 414-707, May 2014.
      • May 2014 (Revised January 2015)
      • Case

      Vaxess Technologies, Inc.

      By: John A. Quelch and Margaret L. Rodriguez
      In February 2014, Michael Schrader, chief executive of Vaxess Technologies, Inc., was assessing the startup health care company's 2014 marketing plan. On December 31st, 2013, Vaxess had obtained an exclusive license to a series of patents for a silk protein technology... View Details
      Keywords: Vaccine; Cold Chain; Antigen; Temperature Controlled; Developing Markets; Immunization; Health Care and Treatment; Health Pandemics; Global Strategy; Supply Chain; Health; Health Industry; Medical Devices and Supplies Industry
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      Quelch, John A., and Margaret L. Rodriguez. "Vaxess Technologies, Inc." Harvard Business School Case 514-107, May 2014. (Revised January 2015.)
      • May 2014
      • Case

      Goldman Sachs: Anchoring Standards After the Financial Crisis

      By: Rajiv Lal and Lisa Mazzanti
      Goldman Sachs, a longtime venerable financial institution headquartered in New York City, had a partnership culture that was known to value its clients. But when the financial crisis hit in 2008 and Goldman Sachs emerged relatively unscathed, its public image took a... View Details
      Keywords: Brand Management; Public Image; Corporate Accountability; Reputation; Standards; Financial Crisis; Brands and Branding; Banking Industry; Financial Services Industry
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      Lal, Rajiv, and Lisa Mazzanti. "Goldman Sachs: Anchoring Standards After the Financial Crisis." Harvard Business School Case 514-020, May 2014.
      • May 2014
      • Article

      How to Outsmart Activist Investors

      By: Bill George and Jay W. Lorsch
      We offer opinions on how management and corporate boards of directors can best manage investor relations with activist stockholders such as hedge funds who are demanding major changes within a corporation to improve stockholder return. Beverage industry firm PepsiCo is... View Details
      Keywords: Investment Activism
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      George, Bill, and Jay W. Lorsch. "How to Outsmart Activist Investors." Harvard Business Review 92, no. 5 (May 2014): 88–95.
      • April 2014
      • Tutorial

      Conjoint Analysis: Online Tutorial

      By: Elie Ofek and Olivier Toubia
      The Conjoint Analysis: Online Tutorial is an interactive pedagogical vehicle intended to facilitate understanding of one of the most popular market research methods in academia and practice, namely conjoint analysis. The aim is to provide students or executives going... View Details
      Keywords: Market Research; Conjoint Analysis; Market Segmentation; Pricing; Marketing Strategy
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      Ofek, Elie, and Olivier Toubia. Conjoint Analysis: Online Tutorial. Harvard Business School Tutorial 514-712, April 2014.
      • April 2014 (Revised May 2014)
      • Teaching Note

      Harvard Business School Executive Education: Balancing Online and Offline Marketing

      By: John A. Deighton and Leora Kornfeld
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      Deighton, John A., and Leora Kornfeld. "Harvard Business School Executive Education: Balancing Online and Offline Marketing." Harvard Business School Teaching Note 514-123, April 2014. (Revised May 2014.)
      • April 2014 (Revised June 2014)
      • Case

      Google Glass

      By: Thomas Eisenmann, Lauren Barley and Liz Kind
      In early 2014, business development executives at Google were formulating a distribution strategy for Glass, a wearable computer that projected information on a display viewable with an upward glance. Options, which were not mutually exclusive, included 1) continuing... View Details
      Keywords: Entrepreneurship; Technological Innovation; Distribution Channels; Strategy; Partners and Partnerships; Technology Adoption
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      Eisenmann, Thomas, Lauren Barley, and Liz Kind. "Google Glass." Harvard Business School Case 814-102, April 2014. (Revised June 2014.)
      • April 2014 (Revised March 2015)
      • Case

      GE and the Industrial Internet

      By: Karim R. Lakhani, Marco Iansiti and Kerry Herman
      CEO Jeff Immelt considers whether GE is moving fast enough on its new Industrial Internet initiative. The undertaking includes building out an Industrial Internet, connecting machines and devices, collecting their data and operations, and providing services to clients... View Details
      Keywords: Technology; Operations Management; Strategy; Big Data; Business Analysis; Corporate Strategy; Digital Technology; Digital Innovation; General Management; General Strategy; Global Competitiveness; Global Strategy; Innovation; Innovation And Management; Industrial Internet; GE; Innovation and Invention; Information Technology; Analytics and Data Science; Air Transportation Industry; Energy Industry; Health Industry; Industrial Products Industry; Information Technology Industry; Manufacturing Industry; Medical Devices and Supplies Industry; Rail Industry; Transportation Industry; Technology Industry; North and Central America; Asia; Europe; Middle East; Latin America
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      Lakhani, Karim R., Marco Iansiti, and Kerry Herman. "GE and the Industrial Internet." Harvard Business School Case 614-032, April 2014. (Revised March 2015.)
      • 2014
      • Working Paper

      The Organizational and Geographic Drivers of Absorptive Capacity: An Empirical Analysis of Pharmaceutical R&D Laboratories

      By: Francesca Lazzeri and Gary P. Pisano
      Scholars and practitioners alike now recognize that a firm's capacity to assimilate and use know-how from external sources—what Cohen and Levinthal (1990) called "absorptive capacity"—plays a central role in innovation performance. In recent years, a common strategy... View Details
      Keywords: Geographic Location; Industry Clusters; Knowledge Acquisition; Pharmaceutical Industry; San Francisco; San Diego; Massachusetts
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      Lazzeri, Francesca, and Gary P. Pisano. "The Organizational and Geographic Drivers of Absorptive Capacity: An Empirical Analysis of Pharmaceutical R&D Laboratories." Harvard Business School Working Paper, No. 14-098, April 2014.
      • April 2014
      • Supplement

      Ingrid Johnson: Reflections on Leading Change

      By: Michael Tushman
      This case discusses the issue of leading change at the business banking division of Nedbank, a prominent South African bank, between 2005 and 2009. (This timeframe, beginning just 11 years after Apartheid's end, covers Ingrid Johnson's leadership of this division... View Details
      Keywords: Leading Change; Restructuring; Personal Development and Career; Commercial Banking; Banking Industry; South Africa
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      Tushman, Michael. "Ingrid Johnson: Reflections on Leading Change." Harvard Business School Video Supplement 414-709, April 2014.
      • April 2014 (Revised July 2017)
      • Case

      The Tate's Digital Transformation

      By: Jill Avery
      John Stack was the visionary Head of Digital Transformation at the Tate, a collection of four major art galleries in the UK, including Tate Modern, the most visited gallery devoted to modern and contemporary art in the world. Stack was the architect of the Tate's... View Details
      Keywords: Digital; Marketing Communication; Non-profit Management; Marketing; Marketing Strategy; Nonprofit Organizations; Social Media; Entertainment and Recreation Industry; Tourism Industry; United Kingdom
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      Avery, Jill. "The Tate's Digital Transformation." Harvard Business School Case 314-122, April 2014. (Revised July 2017.)
      • April 2014
      • Article

      Golden Parachutes and the Wealth of Shareholders

      By: Lucian A. Bebchuk, Alma Cohen and Charles C.Y. Wang
      Golden parachutes (GPs) have attracted substantial attention from investors and public officials for more than two decades. We find that GPs are associated with higher expected acquisition premiums and that this association is at least partly due to the effect of GPs... View Details
      Keywords: Golden Parachute; Acquisitions; Takeovers; Acquisition Takeover; Acquisition Likelihood; Acquisition Premiums; Agency Costs; Managerial Slack; Dodd-Frank; Executive Compensation; Acquisition; Corporate Governance; Business and Shareholder Relations
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      Bebchuk, Lucian A., Alma Cohen, and Charles C.Y. Wang. "Golden Parachutes and the Wealth of Shareholders." Journal of Corporate Finance 25 (April 2014): 140–154.
      • March 2014
      • Case

      Jurlique: Globalizing Beauty from Nature and Science

      By: Geoffrey Jones and Andrew Spadafora
      Considers the marketing and strategic challenges faced by natural beauty brands using the case of Australian-based Jurlique, which was acquired by Pola of Japan in 2011. The case opens two years later in July 2013 when Sam McKay, the chief executive officer, on a visit... View Details
      Keywords: Australia; China; Environmental Strategies; Green Business; Marketing; Entrepreneurship; Globalization; Beauty and Cosmetics Industry; China; Australia; United States
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      Jones, Geoffrey, and Andrew Spadafora. "Jurlique: Globalizing Beauty from Nature and Science." Harvard Business School Case 314-087, March 2014.
      • March 2014
      • Module Note

      How to Execute Global Strategies?

      By: Juan Alcácer
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      Alcácer, Juan. "How to Execute Global Strategies?" Harvard Business School Module Note 713-060, March 2014.
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