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  • August 1996 (Revised February 2000)
  • Exercise

Decision-Making Exercise (C)

By: David A. Garvin and Michael Roberto
Provides questionnaires so students can compare their experiences with different decison-making processes. Students read "Growing Pains," a Harvard Business Review (HBR) case study, and then work in teams to come up with recommendations using a consensus approach to... View Details
Keywords: Conflict Management; Decision Making; Management Skills
Related
  • 07 Mar 2023
  • HBS Case

ChatGPT: Did Big Tech Set Up the World for an AI Bias Disaster?

the high ground, allowing it to influence norms and policies to mitigate AI bias. But the tech giant’s decision to push out pioneering AI researcher and ethicist Timnit Gebru set the company on a rocky course, contends Harvard Business School professor Tsedal Neeley.... View Details
Keywords: by Scott Van Voorhis; Technology

    Rohit Deshpande

    Rohit Deshpandé is a Baker Foundation Professor and Sebastian S. Kresge Professor of Marketing, Emeritus at Harvard Business School, where he has been teaching in the Advanced Management Program,... View Details

    Keywords: advertising; agribusiness; airline; banking; beauty products; beverage; financial services; home video games; marketing industry; pharmaceuticals; telecommunications; tourism; video games

      Richard H.K. Vietor

      Professor Vietor is Baker Foundation Professor of Business Administration at the Harvard Business School. He teaches courses on the international political economy. Before coming to the Business School in 1978, Professor Vietor held faculty appointments at Virginia... View Details

      Keywords: energy; oil ＆ gas; petroleum; railroad; shipping
      • April 2020
      • Case

      Promoting Land and Nature Jerky

      By: John A. Quelch and Katherine B. Hartman
      Kathy Ayers, Vice President of Marketing and Communications for Land and Nature (L&N) Jerky Company, needs to make a recommendation about L&N's 2020 promotional spending. L&N's CEO, Tim Ryan, wants her to calculate different scenarios using historical data to determine... View Details
      Keywords: Advertising; Spending; Marketing Communications; Marketing Strategy; Product Positioning; Food and Beverage Industry
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      • 28 Feb 2017
      • First Look

      First Look at New Research, February 28

      Strategies By: Seamans, Robert, and Feng Zhu Abstract—Organizational structures are increasingly complex. In particular, more firms today operate as multi-sided platforms. In this paper, we study how platform firms use repositioning and... View Details
      Keywords: Sean Silverthorne
      • 09 Sep 2020
      • News

      Hot new job title in a pandemic: ‘Head of remote work’

      • March 2003 (Revised June 2003)
      • Case

      International Securities Exchange, The: New Ground in Options Markets

      This case examines the equity options market and studies the major parties involved and the options trading process. It takes an in-depth look at the path taken by the International Securities Exchange as it entered a mature exchange industry and transformed itself... View Details
      Keywords: Capital Markets; Investment
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      • 06 Jul 2015
      • News

      Italian bank takes cheese as collateral for loans

      • 04 Jun 2017
      • News

      China's HNA to tap M&A brake after $50 bln deal splurge

      • 24 May 2017
      • Working Paper Summaries

      Digital Labor Markets and Global Talent Flows

      Keywords: by John Horton, William R. Kerr, and Christopher Stanton
      • 29 Mar 2022
      • News

      Michael Brune’s Next Battle: Clean Up Bitcoin

      • April 2013
      • Teaching Plan

      Barclays and the LIBOR Scandal

      By: Clayton S. Rose and Aldo Sesia
      In the summer of 2012, Barclays plc, one of the largest banks in the world, agreed to settle with authorities and acknowledged that the firm had manipulated LIBOR (London Inter-Bank Offered Rate)—a benchmark reference rate that was fundamental to the operation of... View Details
      Keywords: Financial Systems; Financial Services; Corruption; Regulation; General Management; Management; Leadership; Economic Systems; Crime and Corruption; Ethics; Culture; Banking Industry; Financial Services Industry; United Kingdom
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      • January 2022 (Revised July 2022)
      • Case

      Leonard Bernstein: Changing the World

      By: Robert Simons and Shirley Sun
      This case traces the rise of Leonard Bernstein from a middle-class family in Boston to the conductor of the New York Philharmonic Orchestra. The case describes how he studied music intensely as a young man and developed mentors to open doors for him. As his fame grew,... View Details
      Keywords: Impact; Personal Development and Career; Music Industry; Entertainment and Recreation Industry
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      • July 2014
      • Article

      Convergence of Position Auctions under Myopic Best-Response Dynamics

      By: Matthew Cary, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Scott Duke Kominers, Claire Mathieu and Michael Schwarz
      We study the dynamics of multi-round position auctions, considering both the case of exogenous click-through rates and the case in which click-through rates are determined by an endogenous consumer search process. In both contexts, we demonstrate that the dynamic... View Details
      Keywords: Sponsored Search; Advertising; Google; Equilibrium Selection; Online Advertising; Advertising Industry
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      • March 2021
      • Teaching Note

      Performance Improvement Consulting and Hi-R-Me: Making Sales Calls

      By: Frank V. Cespedes
      Teaching Note for HBS Case No. 819-043. This case study focuses on concepts, tools, and behaviors relevant to making sales calls along a typical progression with a prospect: from an initial phone call thru more in-depth discovery to a go/no-go meeting. The teaching... View Details
      Keywords: Sales Calls; Sales; Competency and Skills
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      • 2007
      • Case

      The John Deere 8030 Tractor

      By: Vijay Govindarajan and Chris Trimble
      This is not your grandfather's tractor! Deere & Company created a technological marvel when they created the 8030 tractor, with options such as GPS, AutoTrac, and a high-tech comfortable seat. The case study illustrates the challenges of launching a complex new product... View Details
      Keywords: Technological Innovation; Machinery and Machining; Product Launch; Manufacturing Industry; Auto Industry; Agriculture and Agribusiness Industry
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      • April 2013
      • Article

      In Search of a Second Act: Riding the Popularity of a Great First Product Is Easy; Finding the Next One Is Hard

      By: Elie Ofek and Jill Avery
      The article presents a fictional case study on new product development and improvement after the successful launch of a first breakthrough product. Topics include business planning for brand name products, finance and investment for the development of educational toys,... View Details
      Keywords: Innovation; Growth Strategy; Consumer Marketing; Marketing; Brand Management; Market Research; New Product Development; Marketing Management; Technology Commercialization; Technology; Brands and Branding; Marketing Strategy; Product Marketing; Consumer Products Industry; Electronics Industry; Technology Industry; North and Central America; United States
      Related
      • 24 Aug 2015
      • Video

      HBX Live In Action

        What’s the Optimal Workplace for Your Organization?

        We propose a framework to guide managers on identifying the optimal work configuration for maximizing the effectiveness of their knowledge-driven organization. These insights draw upon over a dozen large-sample empirical projects and case studies we’ve conducted... View Details