Publications
Publications
Show Results For
- All HBS Web
(5,575)
- Faculty Publications (1,086)
- February 2011 (Revised August 2012)
- Teaching Note
Emotiv Systems Inc.: It's the Thoughts that Count (TN)
By: Elie Ofek and Natalie Kindred
Teaching Note for 510050. View Details
- February 2011 (Revised February 2012)
- Case
Online Marketing at Big Skinny
By: Benjamin Edelman and Scott Duke Kominers
Describes a wallet maker's application of seven Internet marketing technologies: display ads, algorithmic search, sponsored search, social media, interactive content, online distributors, and A/B testing. Provides concise introductions to the key features of each... View Details
- February 2011 (Revised December 2014)
- Case
RentJuice
By: Thomas Eisenmann and Liz Kind
RentJuice, founded in mid-2008, provided a subscription software service—sold via phone and live online webinars—that allowed real estate professionals like brokers and agents to manage and market rental listings, communicate with clients, and complete transaction... View Details
- January 2011
- Case
Program Management at Wipro Technologies
By: Amy C. Edmondson, Bradley R. Staats and Melissa Valentine
This case examines the execution of one program by Wipro Technologies, an Indian software services provider. The case also explores the evolution of program management at Wipro. View Details
- 2011
- Article
'Deprival Value' vs. 'Fair Value' Measurement for Contract Liabilities: How to Resolve the 'Revenue Recognition' Conundrum
By: Joanne Horton, Richard H. Macve and George Serafeim
Revenue recognition and measurement principles can conflict with liability recognition and measurement principles. We explore here under different market conditions when the two measurement approaches coincide and when they conflict. We show that where entities expect... View Details
- 2011
- Teaching Note
Beyondsoft Co., Ltd. (A) (TN)
By: F. Warren McFarlan, Donghong Li and Hong Zhang
In the past two decades, along with China's rapidly growing economy and its integration into the world economic system, the Chinese software outsourcing industry has also risen from zero to being fairly significant in the world IT market. It is currently growing much... View Details
- 2011
- Teaching Note
Kingdee
By: F. Warren McFarlan, Jin Zhang and Ziqian Zhao
- 2011
- Teaching Note
UFIDA (A) (TN)
By: F. Warren McFarlan, Bin Yang and E. Chen
The five-case UFIDA series is about China's largest supplier of management/ERP software, its 20-year evolution, and current strategic challenges. The (A) case is the cornerstone of the series. It introduces the company's history, strategic turning points, current... View Details
- 2011
- Teaching Note
UFIDA (B) (TN)
By: F. Warren McFarlan, Bin Yang and E. Chen
This case highlights the leadership, cultural and organizational structure dimensions of UFIDA. The case begins with Founder/Chairman Wang Wenjing's rags-to-riches story. Then UFIDA's senior and middle management of different backgrounds talk about their leader,... View Details
- 2011
- Teaching Note
UFIDA (C) (TN)
By: F. Warren McFarlan, Donglin Xia and E. Chen
This case documents the evolution of UFIDA's management control system over a decade as it grew five-fold from a 325 million RMB to a 1.66 billion RMB company, while its staff grew by more than three-fold. View Details
- 2011
- Teaching Note
UFIDA (D) (TN)
By: F. Warren McFarlan, Ping He, Xiohua Wu and Lijuan Liu
This case describes the financing decisions of a software company at difference stages of its development. Started from 1988 as an individual business, along with the "Reform and Open" policy of China, the firm has experienced tremendous growth, and has become a... View Details
- 2011
- Teaching Note
UFIDA (E) (TN)
By: F. Warren McFarlan, Donghong Li and Lijuan Liu
In 2004, China's largest management software provider UFIDA began internationalization. In the subsequent 6 years, UFIDA entered Hong Kong, Singapore, Japan, Thailand, Vietnam and other overseas Asian markets. Nonetheless, UFIDA's overseas business footprint was still... View Details
- Article
Diasporas and Domestic Entrepreneurs: Evidence from the Indian Software Industry
By: Ramana Nanda and Tarun Khanna
This study explores the importance of cross-border social networks for entrepreneurs in developing countries by examining ties between the Indian expatriate community and local entrepreneurs in India's software industry. We find that local entrepreneurs who have... View Details
- December 2010 (Revised January 2013)
- Case
Triple Point Technology
By: Richard S. Ruback and Royce Yudkoff
The founding CEO of Triple Point Technology, Peter Armstrong, was considering the sale of the company. The company specialized in providing its clients with software used for transaction processing and risk management in various commodity markets. Triple Point... View Details
- November 2010 (Revised January 2011)
- Case
Computerized Provider Order Entry at Emory Healthcare
By: Richard G. Hamermesh, F. Warren McFarlan, Mark Keil, Andrew Katz, Michael Morgan and David LaBorde
The Computerized Provider Order Entry at Emory Healthcare case presents one hospital system's efforts to implement computerized provider order entry (CPOE) across all of its hospitals and the challenges they faced in doing so. Issues such as standardization of care,... View Details
- November 2010
- Article
Beyond the Deal: Wage a 'Negotiation Campaign'
While negotiation scholars primarily take the individual transaction as the "unit of analysis," this article characterizes the (new) concept of a "negotiation campaign" in which a number of individual deals must be put together, often on multiple "fronts," to realize a... View Details
- October 2010
- Case
The iPhone at IVK
By: Richard L. Nolan and Robert D. Austin
The CIO addresses a decision to replace salesmen netbook PC's with iPhones, including converting the company's sales and customer applications to the iPhone platform View Details
- 2010
- Working Paper
Mixed Source
By: Ramon Casadesus-Masanell and Gaston Llanes
We study competitive interaction between a profit-maximizing firm that sells software and complementary services and a free open source competitor. We examine the firm's choice of business model between the proprietary model (where all software modules are... View Details
- 2010
- Book
The Comingled Code: Open Source and Economic Development
By: Josh Lerner and Mark Schankerman
Discussions of the economic impact of open source software often generate more heat than light. Advocates passionately assert the benefits of open source, while critics decry its effects. Missing from the debate is rigorous economic analysis and systematic... View Details
- September 2010 (Revised July 2013)
- Case
Alnylam Pharmaceuticals: Building Value from the IP Estate
By: Willy C. Shih and Sen Chai
The learning objective of this case is to help students recognize the interplay between intellectual property (IP) rights and corporate strategy. We do this by examining what is a fairly atypical circumstance today in which a single firm is able to secure what it... View Details