Publications

Find at Harvard

June 2006
Case

Vignette: Bombay Tyre Manufacturing Ltd.

By: G. Felda Hardymon and Ann Leamon

Presents a U.S.-based investor who had taken a minority position in a publicly owned manufacturer in India. The company's controller is not performing and the stock price is suffering because of delayed and disappointing results. Removing the controller, however, is... View Details

Keywords: Investment; Equity; Foreign Direct Investment; Financial Management; Investment Activism; Business Strategy; Growth and Development Strategy

Find at Harvard

13 Jun 2005
Research & Ideas

Rescuing Products with Stealth Positioning

companies that use stealth positioning adopt a covert approach. They conceal the true nature of their products by affiliating them with a different category. This is a powerful strategy for marketers when a category is in some way... View Details

Keywords: by Youngme Moon

14 Jul 2003
Research & Ideas

Keeping Your Balance With Customers

knowledgeable relationship with them, measured by the number of hours their relationship manager spent with them. The bank attempted to lock the customer into a sole-source relationship by creating an integrated management system. Another company used a similar lock-in... View Details

Keywords: by Robert S. Kaplan & David P. Norton

19 Apr 2018
News

One Last Pitch

others,” he quipped, eliciting roars from the crowd. The student categories included a wide range of promising startups from a low-cost portable ventilator for use in developing countries to a scentless,... View Details

Keywords: Jennifer Myers

March 2021 (Revised July 2021)
Case

Aledade

By: Regina E. Herzlinger, Samyukta Mullangi and Nicholas Samonas

To truly supercharge growth, should Aledade take a step back and focus on product development? View Details

Keywords: Health Care; Health Care Costs; Health Care Delivery; Health Care Entrepreneurship; Health Care Industry; Medicare; ACOs; Affordable Care Act (ACA); COVID-19; Health Care and Treatment; Entrepreneurship; Growth and Development Strategy; Product Development; Health Industry; United States

April 2024 (Revised February 2025)
Teaching Note

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell

Teaching Note for HBS Case No. 724-360.The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the... View Details

Keywords: Business Model; Value Creation; Competition; Expansion; Logistics; Profit; Resource Allocation; Corporate Strategy; Business Startups; Growth and Development Strategy; Business Strategy; Product Marketing; Entrepreneurial Finance; Bicycle Industry; Africa; Kenya

31 Mar 2022
News

A Community Hunger Solution with Global Ambitions

launched the Robin Hood Army while working for a company called Zomato, India’s largest food-delivery app. His job was to set up Zomato in international markets, live in the countries for six to nine months at a time, and establish local... View Details

01 Sep 2014
News

Alumni and Faculty Books for September 2014

Gunnar Trumbull Cambridge University Press This book traces the historical emergence of modern consumer lending in America and France. Comparison of the two countries reveals that America's love affair with credit was not a consequence of... View Details

Keywords: faculty research; Alumni Research

Fast Answer

Student Proposed Fellowship Program - Resources for selecting your organization

The following resources can be used to identify nonprofit organizations: Identifying Organizations Search Strategies GuideStar Pro - Information about the missions, programs, and finances of more than 1.7 million nonprofit... View Details

August 2007
Teaching Note

Teva Pharmaceutical Industries, Ltd (TN)

By: Tarun Khanna and Krishna G. Palepu

Teaching note to 707441. View Details

Keywords: Growth and Development Strategy; Cost; Competitive Strategy; Adoption; Emerging Markets; Change; Multinational Firms and Management; Genetics; Pharmaceutical Industry; India

August 2000
Case

Alison Brown of Compass Records

By: Teresa M. Amabile and Amy Blitz

Highly acclaimed recording artist, banjo player, and jazz/blue grass composer Alison Brown has used her artistic experience and MBA-based business savvy to found a successful independent record company with bassist/husband Garry West. Representing a stellar roster of... View Details

Keywords: Entrepreneurship; Technological Innovation; Growth and Development Strategy; Growth Management; Industry Structures; Service Delivery; Business Strategy; Expansion; Entertainment and Recreation Industry; Music Industry

August 2023 (Revised April 2024)
Case

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell and Gamze Yucaoglu

The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the young and ambitious company. In 2023, the... View Details

Keywords: Business Model; Business Startups; Growth and Development Strategy; Business Strategy; Bicycle Industry; Africa; Kenya

01 Mar 2016
News

The Western Front

Illustration by Brian Stauffer Illustration by Brian Stauffer The government used to be America’s greatest innovator. Among many things, it developed or helped fund the creation of the Internet, GPS, microchips, and even Cheetos. (True... View Details

Keywords: Jason Feifer

11 Dec 2018
Research & Ideas

Free Trade Needs Nurturing—and Other Lessons from History

vicissitudes in history, as with mercantilism—the idea that a state would be better off by making its neighbor poorer—which dominated in Europe for centuries and led to many wars. And then globalization increased in the early 1900s until the Great Depression, when we... View Details

Keywords: by Staff; Auto; Aerospace; Chemical; Consumer Products; Electronics; Energy; Industrial Products; Manufacturing; Shipping; Transportation

September 24, 2024
Article

4 Steps That Can Optimize Your Sales Process

By: Frank V. Cespedes, Scott Peterson and Daniel Weinfurter

Sales is a performance art where outcomes matter, so most advice here focuses on closing the sale. But a close is the result of actions and choices that occur earlier in the process: how much time and effort to spend on customer discovery (understanding what and to... View Details

Keywords: Sales; Customer Satisfaction; Growth and Development Strategy; Competitive Advantage

Read Now

August 2008 (Revised August 2009)
Case

Lan Airlines in 2008: Connecting the World to Latin America

By: Ramon Casadesus-Masanell, Jorge Tarzijan and Mitchel Jordan

Lan Airlines operates three distinct models: low-cost for domestic short-haul flights, full-service for international routes; and an international cargo business, the latter of which makes up 33% of Lan's overall revenues (markedly different from many U.S. legacy... View Details

Keywords: Business Model; Growth and Development Strategy; Competitive Advantage; Air Transportation Industry; Latin America

September 1998
Case

Anheuser-Busch and the U.S. Brewing Industry

Presents an analytical report on the company's competitive position and on the industry structure in 1991. Used to show how a company can generate value through steady, incremental investment over a long period in a business model tailored to the industry context. Also... View Details

Keywords: Competition; Industry Structures; Growth and Development Strategy; Food and Beverage Industry; United States