Publications

May 2005
Supplement

Otis Elevator: An Interview with Ari Bousbib (video)

By: F. Warren McFarlan and Brian DeLacey

CEO Ari Bousbib talks about how IT is transforming Otis and the practical challenges they are overcoming. Visibly demonstrates what appropriate CEO involvement is in an IT-enabled business transformation. View Details

Keywords: Management Teams; Information Technology; Organizational Change and Adaptation; Leading Change; Construction Industry; Manufacturing Industry; Consumer Products Industry

May 2001 (Revised May 2015)
Case

Compagnie Lyonnaise de Transport (A)

By: Michael Tushman and Michael J. Roberts

Describes the issues surrounding the funding of a centralized research service that supports two related divisions. The company has a very decentralized and financially driven culture, and the centralized service is used unequally, setting up a conflict. View Details

Keywords: Business Divisions; Organizational Culture; Relationships; Conflict Management; Balance and Stability; Transportation Industry; France

July 2002 (Revised March 2003)
Case

Avon.com (A)

Avon has always sold its products through a large independent direct-selling organization. However, it is now considering whether it should sell directly to the consumer. The company's independent representatives number 500,000 in the United States alone. Yet, there... View Details

Keywords: Organizational Change and Adaptation; Marketing Strategy; Internet and the Web; Salesforce Management; Marketing Channels; Beauty and Cosmetics Industry

January 2020 (Revised April 2020)
Case

Fossil Fuel Divestment (Abridged)

By: Michael W. Toffel and Sarah Gulick

The president of Harvard University is facing growing pressure from students, alumni, and other climate change activists that are urging the university to divest its multi-billion dollar endowment from fossil fuel companies. The case summarizes the arguments for and... View Details

Keywords: Divestment; Harvard University; Higher Education; Corporate Social Responsibility and Impact; Environmental Sustainability; Climate Change; Public Opinion; Ethics; Education Industry

06 Mar 2007
First Look

First Look: March 6, 2007

centered on proving masculinity—in which such displays and interactions were absent. We use this case to develop theory about how organizational features, such as work practices View Details

Keywords: Martha Lagace

June 1991
Supplement

Philips Group--1990

By: Christopher A. Bartlett

Describes the strategic and organizational changes introduced by Cor Van Der Klugt as he becomes CEO. View Details

Keywords: Management Teams; Organizational Change and Adaptation; Strategy

September 2021 (Revised November 2022)
Case

Community Solutions

By: Brian Trelstad and Tom Quinn

Community Solutions was an anti-homelessness nonprofit founded in 2011 after protagonist Rosanne Haggerty grew frustrated with the limited impact of traditional housing and outreach strategies. It set an ambitious goal, reached in some partner communities, of ending... View Details

Keywords: Change; Change Management; Disruption; Transformation; Communication; Communication Strategy; Decision Making; Cost vs Benefits; Decision Choices and Conditions; Decisions; Forecasting and Prediction; Social Entrepreneurship; Ethics; Values and Beliefs; Capital Budgeting; Capital Markets; Country; Government Administration; Government Legislation; Housing; Disruptive Innovation; Innovation and Invention; Innovation Strategy; Knowledge Sharing; Leading Change; Resource Allocation; Mission and Purpose; Performance Evaluation; Performance Improvement; Philanthropy and Charitable Giving; Opportunities; Social Enterprise; Nonprofit Organizations; Human Needs; Public Opinion; Social Issues; Societal Protocols; Poverty; Welfare; Well-being; System; Equality and Inequality; Consulting Industry; Real Estate Industry; United States; New York (city, NY); Florida; Texas

March 2011
Supplement

BOOKOFF Corporation in 2007

By: Hirotaka Takeuchi and Yoshinori Fujikawa

A visionary founder appoints a former part-time worker and homemaker as his successor in order to keep the corporate culture he created intact. View Details

Keywords: Knowledge Dissemination; Leadership; Management Succession; Organizational Culture; Strategy

February 2017
Case

GE Digital

By: Rajiv Lal and Scott Johnson

Known for manufacturing industrial equipment, GE has decided to invest in software and analytics capabilities to become a digital industrial company. They have also created a software platform that they hope will power the Industrial Internet. GE executives forecasted... View Details

Keywords: GE; General Electric; Manufacturing; Industrial Internet; Wind Power; Digital Manufacturing; Renewable Energy; Energy; Innovation and Management; Innovation Strategy; Organizational Change and Adaptation; Organizational Culture; Applications and Software; Growth and Development Strategy; Transformation; Green Technology Industry; Technology Industry; Manufacturing Industry; North America

June 12, 2019
Article

Business as Usual Will Not Save the Planet

By: Mark R. Kramer, Rishi Agarwal and Aditi Srivinas

The United Nations’ 17 sustainable development goals (SDGs) were explicitly designed to engage the private sector in addressing the world’s most pressing challenges. Four years into the UN’s 15-year timeline, the question is whether companies are advancing serious... View Details

Keywords: Sustainable Development; Environmental Sustainability; Goals and Objectives; Corporate Social Responsibility and Impact; Planning

Find at Harvard

Register to Read

14 Oct 2008
Research & Ideas

Should You Bring Advertising Expertise In-House?

reasons include structural changes in the advertising industry such as the unbundling of agency services, and improved communication tools that make it easier and more cost efficient for firms to View Details

Keywords: by Sarah Jane Gilbert; Advertising

May 2008 (Revised August 2009)
Case

Intel NBI: MXP Digital Media Processor

By: Willy C. Shih and Thomas Thurston

"Gila" was a high-performance image processor project housed in Intel's New Business Initiatives (NBI) group. NBI was an incubator for corporate entrepreneurs, and it had an established methodology for ensuring a degree of autonomy while these ventures got started. But... View Details

Keywords: Business Divisions; Business Growth and Maturation; Business Startups; Change Management; Corporate Entrepreneurship; Organizational Change and Adaptation; Integration; Semiconductor Industry; United States

10 Jan 2005
Research & Ideas

The Knowledge Coach

organization viable. As they put it, "Deep smarts are the engine of your organization. You cannot progress without them, and you will manage more effectively if you... View Details

Keywords: by Dorothy Leonard & Walter Swap

10 Jun 2014
First Look

First Look: June 10

Tami Kim, and Chia-Jung Tsay Abstract—We investigate whether organizations can create value by introducing visual transparency between consumers and producers. Although... View Details

Keywords: Sean Silverthorne

13 Mar 2005
Research & Ideas

Reinforcing Values: A Public Dressing Down

Faced with the need for massive change, most managers respond predictably. They revamp the organization's strategy, then round up the usual set of suspects—people, pay, and processes—shifting around staff,... View Details

Keywords: by David A. Garvin & Michael A. Roberto

September 2022 (Revised April 2023)
Case

Cesaro e Associati

By: Christina R. Wing and Amram Migdal

This case describes the leadership succession planning process at Cesaro e Associati (Studio Cesaro), founded in 1986 by Franco Cesaro in the northeastern Italian state of Veneto. In 2022, Franco was contemplating retirement and passing leadership of his firm, which... View Details