Publications

February 1991
Case

Burlington Northern: The ARES Decision (A)

By: Julie H. Hertenstein and Robert S. Kaplan

Burlington Northern's decision whether to invest in ARES, an automated train control system, is a ($350 million) strategic investment in information technology. Although set in a service industry (railroad) the issues around this decision arise in many organizations... View Details

Keywords: Investment; Rail Transportation; Information Technology; Competitive Strategy; Performance Evaluation; Performance Effectiveness; Cost vs Benefits; Technology Adoption; Technological Innovation; Customers; Quality; Rail Industry

December 1990
Case

Allen-Bradley's ICCG: Repositioning for the 1990s

By: Nitin Nohria

Allen-Bradley's Industrial Computer and Communication Group (ICCG) underwent a period of rapid transformation in the 1980s, instituting a wide array of innovations from product development to information systems. In 1990 the Ohio-based group announced a major... View Details

Keywords: Organizational Change and Adaptation; Technological Innovation; Information Technology; Organizational Culture; Business Organization; Problems and Challenges; Information Technology Industry

1990
Chapter

Implementing New Production Technologies: Exercises in Corporate Learning

By: D. A. Leonard-Barton

Keywords: Technological Innovation; Innovation and Management; Production; Organizational Change and Adaptation; Business Ventures; Technology Industry; Manufacturing Industry

1989
Chapter

Technocratic Organization and Technological Development in China, 1928-1953

By: William C. Kirby

Keywords: History; Information Technology; Technological Innovation; Organizational Design; Developing Countries and Economies; China

December 1988
Article

Strategic Responses to Automobile Emissions Control: A Game-Theoretic Analysis

By: Dennis Yao

This paper examines the dynamics of standard-setting regulation under technological uncertainty and asymmetric information about technological capability. A two-period model which allows fully strategic action is developed and applied to the regulation of automobile... View Details

Keywords: Transportation; Pollutants; Standards; Governance Controls; Technological Innovation; Research and Development; Mathematical Methods

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1986
Chapter

Marketing Advanced Manufacturing Processes

By: D. A. Leonard-Barton and J. Gogan

Keywords: Marketing; Production; Technological Innovation; Manufacturing Industry; Technology Industry

March 1985 (Revised November 1985)
Case

Wilmington Tap and Die

By: Robert S. Kaplan

The general manager of a division manufacturing taps and dies must decide whether to continue a major capital investment program. The program was designed to replace aging mechanical machines with modern, electronically controlled equipment. A post-audit, after an... View Details

Keywords: Capital Budgeting; Investment; Accounting Audits; Cost Management; Technological Innovation; Information Technology; Performance Productivity; Production; Management Analysis, Tools, and Techniques; Manufacturing Industry

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January 1985 (Revised February 1997)
Case

Lotus Development Corp.

By: William A. Sahlman

Contains a description of the history and venture capital financing of Lotus Development. Focuses on issues related to the possible terms of investment in Lotus by a major venture capital firm. The pedagogic objectives in the case are: to explore the elements of the... View Details

Keywords: Technological Innovation; Business or Company Management; Venture Capital; Organizational Structure; Entrepreneurship; Financing and Loans; Outcome or Result; Corporate Finance; Planning; Computer Industry

June 1983 (Revised November 2001)
Case

EMI and the CT Scanner (A)

By: Christopher A. Bartlett

Describes the development of the first CT Scanner by EMI, a company new to the medical industry, and EMI's entry into the U.S. market. The company's early success is threatened by the entry of a dozen competitors (some very large and experienced), by government... View Details

Keywords: Governing Rules, Regulations, and Reforms; Technological Innovation; Market Entry and Exit; Industry Structures; Product Development; Medical Devices and Supplies Industry

June 1983 (Revised March 1985)
Supplement

EMI and the CT Scanner (B)

By: Christopher A. Bartlett

Describes the development of the first CT Scanner by EMI, a company new to the medical industry, and EMI's entry into the U.S. market. The company's early success is threatened by the entry of a dozen competitors (some very large and experienced), by government... View Details

Keywords: Governing Rules, Regulations, and Reforms; Technological Innovation; Market Entry and Exit; Industry Structures; Product Development; Medical Devices and Supplies Industry

March 1982 (Revised September 1985)
Case

Sealed Air Corporation

By: Robert J. Dolan

Market leadership and technological innovation have marked Sealed Air's participation in the U.S. protective packaging market. Several small regional producers have introduced products which are less effective than Sealed Air's but similar in appearance and cheaper.... View Details

Keywords: Product Marketing; Product; Technological Innovation; Supply and Industry; Competitive Advantage; Consumer Products Industry; United States