tactics - Publications - Faculty & Research

Web

The Founder Mindset - Course Catalog

writing a founders’ agreement. You’ll learn tactics for dealing with difficult situations, like firing an employee, pivoting your business model, or selling/closing the business. The course supplements case studies and discussions with... View Details

01 Mar 2012
News

Alumni Book Briefs

structures and systems as well as reconciling the varying speeds at which divisions within a company may develop. Merson explores these different aspects of growth and outlines strategies and tactics to enable businesses to move forward... View Details

Keywords: Publishing Industries (except Internet); Information

07 Aug 2019
News

“The Star of the North”

tactical decisions by providing the data to back them. “There's really no better institution or library in the world for this type of research,” says Bauerly. View Details

Keywords: Maureen Harmon

Web

Online Digital Marketing Strategy Course | HBS Online

beyond tactics and learn digital marketing on a strategic level. I think this course was incredibly beneficial to go beyond the basics of digital marketing and help give me real-life examples that I can use in my everyday career. Melody... View Details

03 Jun 2014
First Look

First Look: June 3

revolutionary, rather than evolutionary, innovation. This note outlines a process for studying extreme consumers-consumers who fall in both tails of a normal distribution of customers-with needs, behaviors, attitudes, and emotions atypical of the average customer.... View Details

Keywords: Sean Silverthorne

14 Jan 2013
Research & Ideas

Few Women on Boards: Is There a Fix?

asymmetry. Should they take the lead from Norway, for example, which in 2003 mandated a 40 percent quota for female board participation? Should they use shame tactics like in Finland, which requires companies without women on their boards... View Details

Keywords: by Carmen Nobel

04 Sep 2019
News

Action Plan: A New ’Cue

Chinese steamed bun with hickory-smoked pulled pork, pickled daikon relish, and Asian plum barbecue sauce. How to: Build a Brand Know what you want to build. “Food, music, and art are the three pillars of our brand. Those are things that come from me and my... View Details

Keywords: April White

01 Mar 2025
News

Audit: War & Peace

focused on three key questions: First, what are the barriers—psychological, structural, or tactical—that stand in the way of dealmaking? Second, why have previous efforts failed? And third, why will things turn out differently this time? “You have to think not only... View Details

Keywords: Jen McFarland Flint; Illustration by Matt Rota

September 2008 (Revised March 2009)
Supplement

Traversing a Career Path: Pat Fili-Krushel (B)

By: Kathleen L. McGinn, Deborah M. Kolb and Cailin B. Hammer

Pat Fili-Krushel has agreed to take on the job of first executive vice president of administration for AOL Time Warner, leading corporate human resources, internal communications, real estate and facilities, and other administrative roles for the combined company. She... View Details

Keywords: Conflict Management; Leadership; Managerial Roles; Negotiation Tactics; Personal Development and Career; Gender; Power and Influence; Media and Broadcasting Industry; Publishing Industry; United States

Citation

Purchase

01 Mar 2014
News

Research Brief: Better to Be Safe with a Sorry

"Never apologize, mister," John Wayne's character famously said in She Wore a Yellow Ribbon. "It's a sign of weakness." And while previous academic research has similarly concluded that apologizing during negotiations hurts perceptions of power, those ideas were "never... View Details

Keywords: Morrell, Daniel; Information

06 Dec 2021
News

Case Study: Let’s Dance

is helping grow the pie for everyone. “How do I scale myself?” she asks. The Answers: I think Lily should prioritize three to five markets rather than being overwhelmed about a national expansion, and a couple of tactical next-steps come... View Details

Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

01 Dec 2009
News

Alumni Books

of Difference edited by Todd L. Pittinsky (PhDOB ’01) (Harvard Business Press) Bringing groups together is a central task of leadership. These theoretical and practical essays and case studies on intergroup relations and leaders reassess what have been regarded as very... View Details

14 Apr 2021
Research & Ideas

The High Cost of the Slow COVID Vaccine Rollout

months of the pandemic writing about marketplace design tactics that could provide support—for example, by leveraging delivery marketplaces to bring food to the elderly or by distributing hand sanitizer more equitably. Kominers joined... View Details

Keywords: by Michael Blanding; Health

31 Mar 2014
Research & Ideas

Encouraging Niche Content in an Ad-Driven World

tactic to encourage that diversity would be a revenue-sharing program that partitions content into different categories, with different benchmarks for success. "If your target audience is scientists, I'm not going to compare the... View Details

Keywords: by Julia Hanna; Information; Publishing; Journalism & News

Web

Navigating Your Worth: AI, Negotiations, and the Nature of Expertise - Course Catalog

rights also define the incentivize structure for the future development of valuable expertise, and the market structure for labor. We will be joined by the Chief Negotiator of the Hollywood Writers’ Guild to explore the tactics for... View Details

01 Mar 2013
News

Alumni News | Bookshelf

people, with sophisticated tactics for building partnerships with them. The book explains the dynamics of power and encourages managers to engage in difficult conversations, overcome their fear of no, let go of their problems with... View Details

Keywords: Sean Silverthorne; Manufacturing; Management, Scientific, and Technical Consulting Services; Professional Services

08 Feb 2011
First Look

First Look: Feb. 8

editors, teachers, and individual scholars to act to foster these characteristics. Strategies and Tactics in NGO-Government Relations: Insights from Slum Housing in Mumbai Authors:Ramya Ramanath and Alnoor Ebrahim Publication:Nonprofit... View Details

Keywords: Sean Silverthorne

Profile

Frank Mycroft

mindset, the willingness to look beyond tactical issues. "When I was at NASA," Frank explains, "I realized I was personally more geared toward strategic thinking. I didn't want to be the world's leading expert on designing... View Details

01 Jun 2017
News

The End of the Noncompete Clause

noncompete clauses that could limit their work options should they decide to move to a new company—or even start a company themselves. Kevin Johnson (MBA 1986), who has worked for both large tech companies and small startups, wants to change that, using a View Details

Keywords: Janelle Nanos

September 1997 (Revised May 1999)
Case

Precision Controls, Inc.

By: James K. Sebenius and David T. Kotchen

Precision Controls is a Minnesota-based manufacturer of electronic control devices. To enhance its product line, Precision would like to establish an artificial intelligence research group, either through internal development or, preferably, by merging with or... View Details

Keywords: Information Technology; Valuation; Research and Development; Negotiation Process; Stock Shares; Negotiation Tactics; Mergers and Acquisitions; Manufacturing Industry; Electronics Industry; Minnesota