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Show Results For
- All HBS Web
(831)
- People (8)
- News (280)
- Research (378)
- Multimedia (5)
- Faculty Publications (98)
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
sampling channel and by decreasing returns; and (4) amplify these demand and operational benefits in dealing with customers who have the most acute need for the firm’s products. Moreover, the effects we document strengthen with time as showrooms contribute not only to... View Details
Keywords: Sean Silverthorne
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
mere agent for shareholders, it will likely find it hard to justify significant resource allocations resulting from decisions based primarily on altruistic motives rather than company-related needs. Several of these companies were founded by individuals with a strong... View Details
- 26 Jul 2022
- Blog Post
Driving Change in Education-to-Employment
small role in building a new system of supportive pathways to good jobs. I chose Year Up because I wanted to learn from an organization with a demonstrated history of success that is now developing and deploying further innovations to its core model. Given its View Details
- Web
IFC: Italy; Tradition and Innovation - Course Catalog
companies in the national economy), Italy is the second largest manufacturer and the second largest European exporter. Students will learn how Italy’s companies – that include some iconic brands that leverage the powerful “Made in Italy”... View Details
- 25 Mar 2001
- Research & Ideas
Who Wants to Be an Entrepreneur? [Part II]
reliable, branded beauty services in office parks and hotels, but she focused first on the high-visibility airport market, where customers in transit needed the services she could provide—and might relish them as an alternative to waiting... View Details
Keywords: by John S. Rosenberg
- 01 Jun 2020
- News
Effective Communication in the Age of Zoom
The similarity is about the need to make great first impressions, to really stand out in a crowded marketplace and figure out a way to find a personal brand and create that compelling 30-second elevator... View Details
Keywords: Zoom
- 30 Apr 2012
- Research & Ideas
India’s Ambitious National Identification Program
How do you reach the person on the street?" says Khanna, who was raised in India and still visits the country several times a year. "The case is a pretty dramatic illustration of the difficulties in doing that, but it also makes... View Details
Keywords: by Dina Gerdeman
- 08 Jun 2023
- News
Three Alumni Clubs Celebrate Leadership, Community, and History over Dinner
introduced the banquet's featured speaker, Marissa Solis, the senior vice president for global brand and consumer marketing at the NFL. "She's an amazing and inspirational Latino professional," says Pérez-Riera. "We had an absolutely... View Details
Keywords: Margie Kelley
- 01 Oct 1998
- News
Andresen Becomes First European and First Exec. Ed. Graduate to Endow HBS Professorship
program at the Nestlé Group in Germany, where he showed a particular talent for marketing and product management. His skills attracted the attention of the management at Pfizer-Germany, who hired him in 1966 as senior brand manager. A... View Details
- 15 Feb 2022
- Blog Post
Health is Wealth | The Path to Creating a Venture
opportunities to leverage technology to help people experience their healthcare in a better way. Driven by her own personal health experiences in where she constantly used a guess and check methodology to improve her health, she sought to... View Details
- Career Coach
Cheryl Rousseau
While a Senior Vice President for global consulting firm Lee Hecht Harrison (LHH), Cheryl was invited to join their International Center for Executive Options (ICEO) practice where she is a Confidential Advisor and Coach to C-Suite and E-Suite executives. In her 15... View Details
- 24 Jul 2000
- Research & Ideas
Linking the Globe: The Role of Media and Communications
e-commerce is really about," said Job, "is reducing the gap between thought and action, between when you know something and when you do something about it." Third, he said, is a relevant brand that gives people confidence... View Details
- 01 Jun 2017
- News
Case Study: Something New
Cherlin Diniz (MBA 2005) Today’s consumers expect more customized and personalized products, services, and experiences. Anomalie’s value proposition to provide a custom product at the off-the-rack price is spot-on with this consumer trend... View Details
Keywords: April White
- 03 Oct 2017
- First Look
First Look at Research and Ideas, October 3, 2017
exit is an option? Using a natural experiment owing to the inaccuracy of barrel bombs, we examine the effect of having one's home destroyed on a cluster of attitudes of Syrian refugees in Turkey related to their personal security,... View Details
Keywords: by Sean Silverthorne
- Career Coach
Peggy Yu
Peggy (Northwestern '02, HBS '07) loves working with students and alumni interested in working at startups as well as those interested in launching their own venture. Formerly the Interim Director and Associate Director at the Rock Center for Entrepreneurship, she has... View Details
- 13 Jun 2017
- News
Finding Common Ground
through the evening with the client relationship intact, but it also taught him a valuable lesson about personal business relationships that has informed his current work. “The idea of investing in personal... View Details
Keywords: Ralph Ranalli
- 13 Dec 2017
- News
Skydeck Live: What Really Motivates American Voters?
sad state of affairs when we business people have a reputation for being really good at the hard core stuff and not great at the soft stuff. I also think it says that we should all be aware of the fact that Donald Trump has had a significant impact on the View Details
- 09 Dec 2014
- First Look
First Look: December 9
as a major threat for startups and small companies; big companies have more financial resources and greater scale, market power, and brand awareness than small ones. However, our research finds that a smaller View Details
Keywords: Sean Silverthorne
- 06 Dec 2018
- News
Cold Call Horror Stories
case in the course that at that point was called POM—Production and Operations Management—and the section gave me a round of applause because it never happened before that the same person was called to open twice in a day. So of course I... View Details
- 01 Sep 2017
- News
The Biggest Industry You’ve Never Heard Of
around the country to vie for the title of Space Invaders national champion. Thousands had played the video game, released that year in the United States by Warner brand Atari, in regional tournaments in the months leading up to the... View Details