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  • Video

Round Out Your Education with CORe

  • April 2010 (Revised June 2011)
  • Background Note

Television Competes for a Digital Audience

By: Stephen P. Bradley and Nancy Bartlett
In the face of major disruption in the industry television networks have sought new revenue sources, implemented cost-cutting measures and strategized on ways to monetize online access to content. Programming changes, new advertising strategies, and deals via online... View Details
Keywords: Television Entertainment; Marketing Strategy; Media and Broadcasting Industry
Related
  • October 2011 (Revised January 2012)
  • Case

LinkedIn Corporation

By: Francois Brochet and James Weber
The case is set at the end of the first public trading day of LinkedIn, an online professional network company. It provides information on the company's business model, financial statements, competitive landscape, and IPO terms, to help the reader critically assess the... View Details
Keywords: Initial Public Offering; Growth and Development; Earnings Management; Risk Management; Valuation; SWOT Analysis; Emerging Markets; Business Model; Information Technology; Competitive Strategy; Web Services Industry
Related
  • 30 Mar 2016
  • News

Mastering a Facebook World

  • 13 May 2014
  • News

Harnessing the Power of Peer Pressure

Keywords: social data; peer pressure; product launch; consumer behavior
  • 7:30 PM – 9:30 PM EST, 05 Feb 2015

HBS Miami Young Alumni Reception

HBS alumni MBA 2000-2014 are invited to an evening of socializing and networking in Miami. View Details
  • 16 Aug 2006
  • Research & Ideas

Is MySpace.com Your Space?

Social networking sites such as MySpace.com are some of the most trafficked on the Web—MySpace had 46 million unique users in June and features nearly 100 million personal profiles posted by users, many of... View Details
Keywords: by Sean Silverthorne; Advertising; Information; Publishing
  • 20 Oct 2014
  • Research & Ideas

Users Love Ello, But What’s the Business Model?

As yet, there is no foolproof way to monetize social capital. If there were, Ello would be well on its way to financial success. The upstart social networking site set the... View Details
Keywords: Re: John A. Deighton & Sunil Gupta; Publishing; Financial Services

    Team Familiarity, Role Experience, and Performance: Evidence from Indian Software Services

    Accepted at Management Science, Organizations and Social Networks

     View Details
    • 03 Dec 2014
    • News

    Why malls across America are dying

      New Twitter Research: Men Follow Men and Nobody Tweets

      Twitter has attracted tremendous attention from the media and celebrities, but there is much uncertainty about Twitter's purpose. Is Twitter a communications service for friends and groups, a means of expressing yourself freely, or simply a marketing... View Details

      • January 2021
      • Article

      Machine Learning for Pattern Discovery in Management Research

      By: Prithwiraj Choudhury, Ryan Allen and Michael G. Endres
      Supervised machine learning (ML) methods are a powerful toolkit for discovering robust patterns in quantitative data. The patterns identified by ML could be used for exploratory inductive or abductive research, or for post-hoc analysis of regression results to detect... View Details
      Keywords: Machine Learning; Supervised Machine Learning; Induction; Abduction; Exploratory Data Analysis; Pattern Discovery; Decision Trees; Random Forests; Neural Networks; ROC Curve; Confusion Matrix; Partial Dependence Plots; AI and Machine Learning
      Related
      • March 2008 (Revised March 2014)
      • Case

      Facebook

      By: Mikolaj Jan Piskorski, Thomas R. Eisenmann, Aaron Smith, David Chen and Brian Feinstein
      As Facebook topped one billion monthly users in October 2012, the online social network continued to face questions about how best to monetize its surging traffic. The company could invest further in new advertising products, which represented the majority of the... View Details
      Keywords: Entrepreneurship; Profit; Open Source Distribution; Social and Collaborative Networks; Competition; Competitive Strategy; Internet and the Web; Digital Platforms; Information Technology Industry
      Related
      • 7 PM – 9 PM EDT, 25 Mar 2015

      HBS Boston Young Alumni Reception

      HBS alumni MBA 2005-2014 are invited to an evening of socializing and networking in Boston. View Details
      • 6:30 PM – 8:30 PM CDT, 13 Mar 2015

      HBS Dallas Young Alumni Reception

      HBS alumni MBA 2005-2014 are invited to an evening of socializing and networking in Dallas. View Details
      • 7 PM – 9 PM CDT, 01 May 2015

      HBS Chicago Young Alumni Reception

      HBS alumni MBA 2005-2014 are invited to an evening of socializing and networking in Chicago. View Details
      • 7 PM – 9 PM GMT, 15 Apr 2015

      HBS London Young Alumni Reception

      HBS alumni MBA 2005-2014 are invited to an evening of socializing and networking in London. View Details
      • 6:30 PM – 8:30 PM CDT, 12 Mar 2015

      HBS Houston Young Alumni Reception

      HBS alumni MBA 2005-2014 are invited to an evening of socializing and networking in Houston. View Details
      • Research Summary

      A major area of Professor Torfason's research is the behavior of individual social network structures. He studies the violation of norms – specifically the use of excessive force in conflict situations – within the empirical context of a large online... View Details

      • 7 PM – 9 PM PST, 26 Feb 2015

      HBS San Francisco Young Alumni Reception

      HBS alumni MBA 2010-2014 are invited to an evening of socializing and networking in San Francisco. View Details