Filter Results:
(853)
Show Results For
- All HBS Web
(3,835)
- People (15)
- News (853)
- Research (2,117)
- Events (8)
- Multimedia (71)
- Faculty Publications (1,499)
Show Results For
- All HBS Web
(3,835)
- People (15)
- News (853)
- Research (2,117)
- Events (8)
- Multimedia (71)
- Faculty Publications (1,499)
Sort by
- 01 Jun 2005
- News
One-on-One with Grover Norquist
raising taxes. With the Pledge, we branded the Republican Party at the national level as the party that will not raise your taxes. What are your tax reform priorities for the second Bush administration? Year one, kill the “death” estate... View Details
Keywords: Government
- 15 Dec 2024
- News
Editor's Letter
Launched in January 1925, it was an “experimentation in the work of maintaining contact between the School and alumni,” according to W.B. Donham, the School’s second dean. We didn’t take the challenge of disrupting a century-old brand... View Details
- 01 Sep 2007
- News
Faculty Books
Redefining Global Strategy by Pankaj Ghemawat (HBS Press) Why do so many global strategies fail despite companies’ powerful brands and border-crossing advantages? In this “semiglobalized” world, one-size-fits-all strategies don’t stand a... View Details
- 01 Oct 2002
- News
The World According to MTV
TV brand, with 38 channels reaching more than one billion viewers in 164 countries, earning it “membership in that tiny elite of such globally transcendent brands as Coke and Levi's.” Eighty percent of MTV's global viewership is outside... View Details
- 15 Nov 2016
- News
Classroom Lessons Put Into Practice Abroad
HBS students worked on their project with representatives of the bakery chain Benjamin in São Paulo. (photo by Cintia Farago) In the United States, brand loyalty is often a powerful motivator—consumers will drive miles in search of a... View Details
- 01 Oct 1999
- News
Making the Case for Maine: HBS Club and State's CEO Discuss Business Issues
Lane-Merrill (MBA '82), marketing strategist and director of research at ViA Marketing & Design, a strategic brand management company based in Portland. President of the newly reinstated HBS Club of Maine, Lane-Merrill is one of three... View Details
Keywords: Janine Brunell Looker
- 01 Apr 2001
- News
Ed Tian: Boardroom Revolutionary
At first glance, not many would figure the bookish president and CEO of telecommunications carrier China Netcom Corporation for a revolutionary. But Edward Tian Suning is certainly making waves as head of one of the country’s new brand of... View Details
- 01 Dec 2014
- News
Instilling Production with Principles
Video Embed The Esquel Group has reduced water consumption at its factories by more than 50 percent in the last nine years. Asia–based Esquel Group is one of the world’s largest manufacturers of high-end cotton shirts, producing about 100 million shirts a year for... View Details
- 01 Jun 1996
- News
Capitalist Revolutions Analyzed in MBA "Foundations" Course
consideration: the first (1760-1840), second (1840-1950), or third (1950-present). The mix presented fundamental business problems involving marketing, finance, operations, and human resource management. Koehn's case on Josiah Wedgwood's pottery business, for example,... View Details
Keywords: Susan Young
- 26 Apr 2011
- News
BioMine Strikes Gold
phone. AVA is an invitation-only shopping platform. The company addresses the gap between the growing market demand for fashion and the lack of availability of branded merchandise and e-commerce websites in the Philippines. CardSwap.ca is... View Details
- 10 Nov 2022
- News
Peloton Founder Starts His Next Trek
equipment category ten years ago, people were scratching their heads,” he told Forbes. “We believe that ten years from now, people will say, ‘Well, of course, this is one of the great design brands in the world.’” READ MORE View Details
- 01 Mar 2015
- News
Cracking Conferences
New York’s World Business Forum? Margaret Molloy (MBA 2000), frequent conference-goer and global chief marketing officer and head of business development at Siegel+Gale, a global strategic branding firm, has developed a few go-to... View Details
- 12 Jul 2011
- News
Phone Fun
says, his two years at the School gave him the courage think outside the box. “It gave me a personal and professional confidence that has underpinned the risk-taking that’s sometimes necessary to deliver original work,” he notes. If last February’s condom giveaway,... View Details
- 01 Dec 2014
- News
Taking Tailoring High Tech
year, topping $60 billion. But these newly fashion-conscious men didn’t want to spend lots of time and money on shopping and tailoring. Motlagh’s solution: use technology to update and brand traditional bespoke tailoring and create a... View Details
- 22 Feb 2022
- News
Launch Codes
Walmart could eventually be a big customer, it took the pandemic and the dramatic rise in e-commerce to force us to reevaluate our model and focus on supporting the fulfillment needs of retailers in addition to our brand business. It... View Details
- 01 Oct 2000
- News
Faculty Retirements
He is a former visiting research associate and trustee of the Marketing Science Institute and was a Ford Foundation Visiting Professor at the European Institute for Advanced Studies in Management in Brussels. At HBS, Silk served as cochair of the Marketing unit and... View Details
- 01 Jun 2006
- News
One-on-One with Tom Oreck
Oreck’s guidance, New Orleans–based Oreck Corporation had steadily grown into a national brand known for its lightweight, powerful vacuums. As it prospered, the company acquired a manufacturing plant eighty miles east in coastal Long... View Details
- 31 Aug 2016
- News
Managing McDonald’s Makeover
that the iconic brand is “keeping pace with changing tastes and habits.” The move was reportedly unexpected, given McDonald’s history of promoting from internal ranks. (Kempczinski was brought on last year.) In quickly tapping a relative... View Details
- 01 Jan 2009
- News
William K. Bowes Jr., MBA 1952
Silicon Valley’s burgeoning venture capital industry. Founding U.S. Venture Partners in 1981 provided Bowes the opportunity to help create, rather than merely finance, initiatives at their earliest stages. The firm has shaped the software, health-care, e-commerce, and... View Details
- 01 Mar 2019
- News
Action Plan: Fruit of the Vine
Knudsen Cowles: building for the future at the family vineyard in Oregon’s Willamette Valley (photo by Hilary Bobel Cronon) When they inherited the family vineyard a decade ago, Page Knudsen Cowles (MBA 1983) and her three brothers knew they’d been entrusted with a... View Details
Keywords: Ryan Jones