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Show Results For
- All HBS Web
(1,185)
- People (3)
- News (272)
- Research (630)
- Events (8)
- Multimedia (3)
- Faculty Publications (177)
- 16 Aug 2010
- Lessons from the Classroom
HBS Introduces Marketing Analysis Tools for Managers
Analysis": Managers frequently need to estimate the size of their markets, both for existing products, so that sales forecasts can be developed, and for new products, so that market opportunities can be assessed. This tookit enables managers to size a market and... View Details
Keywords: by Sarah Jane Gilbert
- 01 Mar 2017
- News
Lego Stays on Script
exposed to many different properties and have a strong affinity for characters,” he says. Characters like Superman, Scooby-Doo, and Shaquille O’Neal can be a great way to engage new Lego users on or off the big screen, Moynihan adds, with... View Details
Keywords: Julia Hanna
- 19 May 2014
- Research & Ideas
Why Companies Should Compete for Your Privacy
365 learn from consumer usage patterns and documents, personalizing their user interfaces by selecting which quick-access functions to display and incorporating new words and expressions into their correction dictionaries. Moreover, some... View Details
- 26 Feb 2019
- First Look
New Research and Ideas, February 26, 2019
users of the competing platform—can arise from the difference in their profit foci. As the difference in the standalone utilities increases, royalties from content sales become less important to the platform... View Details
Keywords: Dina Gerdeman
- 02 Jun 2014
- Research & Ideas
Secrets to a Successful Social Media Strategy
us look at profiles of others, without actually letting these people know that their content was viewed." With a better understanding of why we love social media platforms so much, Piskorski wanted to learn how companies that sell... View Details
Keywords: by Carmen Nobel
- 19 Jan 2016
- First Look
January 19, 2016
emphasize users over producers. Large parts of the knowledge economy now routinely rely on users, communities, and open innovation approaches to solve important technological and organizational problems. This view of innovation, pioneered... View Details
Keywords: Sean Silverthorne
- 17 Jul 2012
- First Look
First Look: July 17
Review 90, nos. 7-8 (July-August 2012) Abstract The article argues that U.S. taxation reform should reduce corporate taxes, incorporate an awareness of the global marketplace, and generate revenue-neutral incentives for innovation.... View Details
Keywords: Sean Silverthorne
- Web
Develop and disseminate research and course material on advancing racial equity in business. - Advancing Racial Equity
race and business. Through its Division of Research & Faculty Development, HBS already provides generous support for research and course development related to race. The Division funds this research by drawing on revenues View Details
- 02 Apr 2013
- First Look
First Look: April 2
simply using subnational cases to generate or test theories about Chinese politics; instead, they propose that subnational political economies in China are a function of endogenous change rather than a reaction to national priorities.... View Details
Keywords: Sean Silverthorne
- 01 Jun 2000
- News
Priceline's Jay Walker: The Future is Wow
The future of e-commerce will be shaped by a new generation of companies that can consistently deliver convenience, information, entertainment, and savings -- an as-yet-unrealized package that will have an impact summed up by... View Details
- Web
Real Property - Course Catalog
in the industry. Content and Organization Conceptual Framework: The course is divided into five modules with additional exposure to international real estate. The first module covers the analytic framework for real property development... View Details
- 27 Feb 2007
- First Look
First Look: February 27, 2007
of collective action. While the available evidence is generally consistent with these theories, there is a dearth of quality evidence. Moreover, a large part of the variation in access to public goods seems to have nothing to do with the... View Details
Keywords: Martha Lagace
- 01 Mar 2004
- News
The New Global Business Manager
function of today’s global manager? We used to think of the CEO as being the grand strategic architect. Now the world is so complex and fast-moving that the general manager’s role is less about managing View Details
Keywords: Management
- 24 Jul 2000
- Research & Ideas
Linking the Globe: The Role of Media and Communications
whole new generation is being encouraged to think of news not as something which goes with toast and marmalade, but as something which is critical to performance." The news and media leaders in this new environment, said Job, will... View Details
- 10 Jan 2011
- Research & Ideas
Is Groupon Good for Retailers?
discount voucher services is that as they grow, their customers necessarily come to resemble the general population. So long as discount voucher users tend to be low-end customers who are unwilling to pay... View Details
- 01 Jan 2008
- News
Meg Whitman, MBA 1979
Former President & CEO, eBay Inc. Return to Alumni Achievement Awards main page EARLIER EUDUCATION Princeton University, 1977 A.B., Economics SELECTED PREVIOUS POSITIONS Hasbro, General Manager FTD , CEO Disney, Senior Vice President Bain... View Details
- Web
Lehman Brothers Archives | Baker Library | Bloomberg Center | Harvard Business School
Skip to Main Content Lehman Brothers Collection Resources Baker Library Collections Corporate Reports Collection R. G. Dun & Co. Credit Reports HBS Cases Baker Old Class Collection Related Archival Collections Bibliography Site Credits... View Details
- Web
IFC: Italy; Tradition and Innovation - Course Catalog
that have slowed economic growth, especially since the GFC. Having suffered heavily from COVID-19 in part because of its large elderly population (Italy has one of the highest life expectancies in Europe), the country will be the largest recipient of funds from the... View Details
- 19 Oct 2012
- Research & Ideas
Digital Technology’s Profound Game Change for Marketers
field his generation should focus on, the field that would shape the future. Today's advice for aspiring graduates is also a single word: "software." In a sweeping Wall Street Journal article last summer, Netscape founder Marc... View Details
- 04 Sep 2019
- News
In My Humble Opinion: Status Update
“Invigorating” is the word Marne Levine (MBA 2005) uses to describe her work at Facebook. As vice president of global partnerships and business development, a role she took on in February, Levine oversees a broad swath of the company’s original View Details
Keywords: Julia Hanna