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Show Results For
- All HBS Web
(764)
- People (4)
- News (217)
- Research (447)
- Events (5)
- Multimedia (9)
- Faculty Publications (280)
- 01 Mar 2017
- News
HBX: Reimagining HBS for the Digital Age
their organizations. The second platform, HBX Live, is a virtual classroom housed in a Boston television studio where up to 60 people are engaged in real-time case discussions. The discussion leader — typically an HBS faculty member —... View Details
- 15 Oct 2008
- First Look
First Look: October 15, 2008
spillovers from local media is needed. To date, such evidence is scant. In this paper, we exploit the rapid growth of Hispanic communities in the United States to test whether the presence of local television news affects local civic... View Details
Keywords: Martha Lagace
- 04 Oct 2004
- What Do You Think?
Does Speed Trump Intellectual Property?
the advent of the fall television season, replete with new reality TV shows, producers are presenting us with an interesting case example of speed as a competitive strategy. One specific case in point is that of the Fox Network's recent... View Details
Keywords: by James Heskett
- Fast Answer
Historical Research - India
Service (FBIS) FBIS is a United States government agency which translates the text of daily radio and television broadcasts, newspapers and periodicals, government statements, books, and other sources of unrestricted information... View Details
- 12 May 2009
- First Look
First Look: May 12, 2009
Or should Grace respond to buy-out offers? Purchase this case: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=309075 Backchannelmedia: Making Television 'Clickable' Harvard Business School Case 509-026 Backchannelmedia (BCM),... View Details
Keywords: Martha Lagace
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
management's search for a solution led the company to collaborate with a local CSO, the Friendship Home (Casa de la Amistad, hence CdA). In Costa Rica, the television corporation Representaciones Televisivas (REPRETEL) met a similar... View Details
- Web
Timeline - Race, Gender & Equity
demonstrates the first television 1929 Forced deportation and family separations of 2,000,000 Mexican-Americans. Estimates indicate 60% were American citizens The New Deal in Three Minutes Anti-Latino Discrimination in America America’s... View Details
- 26 May 2016
- News
2016 Alumni Achievement Awards
doing. I had no interest, association, or connection to the entertainment industry, nothing—until I met a mentor who took a chance on me.” “When Norman Lear asked me to take over the creative direction of his television shows, it was a... View Details
- 17 Sep 2001
- Research & Ideas
Let Customers Call the Shots
complex situation instead of adding to the complexity. This is the case for permission marketing that seems to undo the marketing clutter, and also for personal television services that undo the confusing system of TV channels and... View Details
Keywords: by Martha Lagace
- Web
Post-war PR Campaigns Reaching Wide Audiences | Baker Library | Bloomberg Center | Harvard Business School
medium of television by underwriting The U.S. Steel Hour , which showcased up-and-coming actors in serious dramas by renowned playwrights. Sponsored messages during the program provided an opportunity for U.S. Steel to inform the public... View Details
- 01 Sep 2018
- News
The True Value of a Tweet
conclusion. What’s known about the value of Twitter in particular? SG: I think a lot of this is vanity, to be honest. In some ways it’s like the old celebrity endorsements that we saw in television advertising. How many people buy Hanes... View Details
Keywords: Jen McFarland Flint
- 01 Sep 2004
- News
Promise & Perils
Chinese imports are flooding the domestic market. China recorded a $124 billion trade surplus with the United States last year, the biggest bilateral trade imbalance in history. Trade friction escalated late last year when the U.S. government slapped Chinese View Details
- Web
Investing in Emerging Industries | Baker Library
It issued the initial public offering of Allan B. DuMont Laboratories, a leading television equipment manufacturer of RCA (Radio Corporation of America). Other clients included Campbell Soup Company, B. F. Goodrich Company, and the... View Details
- Web
Digital Archival Resources - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
School. An Analysis of the Possible Effects of Subscription Television on the Business World , 1957 Dirck Barhydt; Robert H. Clement; Robert P. Hauptfuhrer; Dan W. Lufkin; Chester K. Reichert, Jr.; Donald A. Roach; Bruno H.M.B. Roux de... View Details
- Web
Digital Archival Resources - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
School. An Analysis of the Possible Effects of Subscription Television on the Business World , 1957 Dirck Barhydt; Robert H. Clement; Robert P. Hauptfuhrer; Dan W. Lufkin; Chester K. Reichert, Jr.; Donald A. Roach; Bruno H.M.B. Roux de... View Details
- 01 Feb 2000
- News
The Future Is Now: 21st-Century Business Pondered at HBS Forum
the worlds of technology and e-commerce gathered for the daylong "CEO Millennium Forum," an event jointly sponsored by HBS, Microsoft, Forrester Research, and the Wall Street Journal. The forum was also the subject of an hourlong View Details
- 01 Dec 2000
- News
Vivek Ranadivé
strongest attributes. "In some ways the case method explains why Survivor was such a popular television show," he laughs. "You throw a bunch of people into one classroom and see who shines. I wanted to learn more about people and human... View Details
- 01 Sep 2014
- News
Alumni and Faculty Books for September 2014
Writing for Late-Night TV: How to Write Monologue Jokes, Desk Pieces, Sketches, Parodies, Audience Pieces, Remotes, and Other Short-Form Comedy by Joe Toplyn (MBA 1979) Twenty Lane Media LLC Toplyn reveals his proven methods of writing for late-night View Details
- 01 Sep 2010
- News
Dare to be Different
deeply ingrained fidelity to certain brands — the kind of loyalty that our parents’ generation felt toward even mundane brands like Tide detergent or Miracle Whip or Sony televisions — is definitely in peril, at least in my opinion. Why... View Details
- 04 Mar 2013
- Lessons from the Classroom
Lessons from Running GM’s OnStar
directing the engineering unit/group to disrupt its usual integration processes—all for a nascent uncertain venture. The team's marketing techniques were disruptive, too. Whereas automotive marketers traditionally relied on television... View Details