Publications

April 1994 (Revised May 1995)
Case

Laura Ashley (A): A New CEO Takes Charge

By: Richard L. Nolan

In a turnaround situation, a new CEO must take actions in the short term to gain control and exercise executive leadership and lay groundwork to formulate a long-term strategy to rebuild a viable business. View Details

Keywords: Organizational Change and Adaptation; Change Management; Management Teams; Business Strategy; Consumer Products Industry; Apparel and Accessories Industry

April 1994 (Revised January 1995)
Case

StarKist (A)

By: Richard H.K. Vietor and Forest L. Reinhardt

Set in April 1990, this case focuses on H.J. Heinz and its subsidiary, StarKist, the largest producer of canned tuna in the United States. During the 1980s, the public became increasingly concerned about tuna fishing practices that killed dolphins. StarKist was the... View Details

Keywords: Business Subsidiaries; Decision Choices and Conditions; Laws and Statutes; Management Teams; Brands and Branding; Environmental Sustainability; Competition; Mexico; United States

November 1993 (Revised September 2018)
Case

Rudi Gassner and the Executive Committee of BMG International (A)

By: Linda Hill and Katherine Seger Weber

Explores the roles of CEO Rudi Gassner and the 9-person executive committee in leading BMG International. BMG International is the international music subsidiary of Bertlesmann, a German company that is the second-largest media conglomerate in the world. Describes a... View Details

Keywords: Managerial Roles; Management Teams; Decision Making; Business Plan; Growth and Development Strategy; Global Strategy; Leadership Style; Organizational Culture; Business Subsidiaries; Business Conglomerates; Cost Management; Change Management; Music Industry; Media and Broadcasting Industry; Germany

August 1993
Background Note

Executing Change: Seven Key Considerations

By: Nitin Nohria and Rakesh Khurana

Provides a 7S framework to complement the McKinsey 7S framework. Focuses on some of the critical choices that must be made in implementing change--Strategic Intent, Substance, Scale, Scope, Speed, Sequence, and Style. Overall, the note argues that these choices must be... View Details

Keywords: Change; Framework; Goals and Objectives; Management Style; Time Management; Strategy

August 1993
Background Note

Executing Change: Three Generic Strategies

By: Nitin Nohria and Rakesh Khurana

Describes the strengths and weaknesses of three generic strategies for implementing change--programmatic change, discontinuous change, and emergent change. View Details

Keywords: Change; Strategy

July 1993
Supplement

Advertising Council Get Out the Vote Campaign: Strategy and Creative Execution

By: V. Kasturi Rangan

Keywords: Advertising; Corporate Strategy; Advertising Industry

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November 1992 (Revised June 1994)
Case

Advertising Council Get Out the Vote Campaign: Strategy and Creative Execution

By: V. Kasturi Rangan and Jayne D. Kramer

Keywords: Advertising Campaigns; Advertising; Strategy

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March 1992
Case

Amgen, Inc.: Planning the Unplannable

By: Nitin Nohria

By the early 1990s, Amgen--a pharmaceutical company started little over a decade ago as Applied Molecular Genetics--was within range of becoming a billion-dollar company. With two extremely successful biotechnology drugs on the market, Amgen stood as the largest and... View Details

Keywords: Growth and Development Strategy; Strategic Planning; Success; Risk and Uncertainty; Pharmaceutical Industry

March 1992 (Revised October 1994)
Case

AT&T Consumer Products

By: Joseph L. Badaracco Jr.

Describes the factors AT&T Consumer Products managers considered in deciding whether to locate a new plant for telephone answering machines in the United States, Asia, or Mexico. Describes in depth the restructuring of AT&T during the 1980s, the competition facing its... View Details

Keywords: Restructuring; Competitive Strategy; Trade; Management; Operations; Crime and Corruption; Executive Compensation; Selection and Staffing; Demand and Consumers; Asia; Mexico

September 1991 (Revised January 2017)
Teaching Note

Nordstrom: Dissension in the Ranks? (A) and (B)

Teaching Note for Nordstrom: Dissension in the Ranks, Case A (191-002) and Case B (192-027) View Details

Keywords: Strategy And Execution; Control Systems; Performance Goals; Incentives; Span Of Control; Span Of Accountability; Problems and Challenges; Retail Industry

August 1991 (Revised March 1993)
Case

Champion International Corp.: Timber, Trade, and the Northern Spotted Owl

By: Forest L. Reinhardt

Champion's forest products division owns timberlands, sawmills, and plywood mills in the Pacific Northwest. The listing of the northern spotted owl as an endangered species, and restrictions on exports of logs from state-owned lands, have disrupted the stumpage, log... View Details

Keywords: Science-Based Business; Natural Environment; Product Marketing; Governing Rules, Regulations, and Reforms; Government and Politics; Environmental Sustainability; Corporate Strategy; Trade; Decisions; Management Teams; Forest Products Industry; North and Central America

May 1991 (Revised March 2018)
Teaching Note

Automation Consulting Services

Teaching Note for 190-053 View Details

Keywords: Strategy And Execution; Management Control Systems; Levers Of Control; Consulting Industry

May 1991 (Revised January 2017)
Teaching Note

Turner Construction Co.: Project Management Control Systems

Teaching Note for Turner Construction Company: Project Management Control Systems (190-128) View Details

Keywords: Strategy; Execution; Control Systems; Performance Measurement; Projects; Management; Construction Industry

April 1991 (Revised March 2017)
Teaching Note

Westchester Distributing, Inc. (A) and (B)

Teaching Note for (9-191-118) and (9-191-119). View Details

Keywords: Strategy And Execution; Management Control Systems; Internal Controls; Risk Management; Food and Beverage Industry; Distribution Industry

April 1991 (Revised May 2017)
Teaching Note

Automatic Data Processing: The EFS Decision

Teaching Note for (9-190-059). View Details

Keywords: Strategy And Execution; Management Control Systems; Boundary Systems; Information Technology; Decision Making

January 1991
Case

Volkswagen of America: Audi 5000 (A)

By: Stephen A. Greyser

Audi marketing executives and their advertising agency colleagues must decide which of several advertising executions should be employed for the introductory campaign for the Audi 5000, their new car entry scheduled to replace the Audi 100LS in the United States in the... View Details

Keywords: Advertising Campaigns; Brands and Branding; Marketing Strategy; Product Launch; Auto Industry; United States

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September 1990 (Revised March 1991)
Case

Mod IV Product Development Team

By: Anne Donnellon and Joshua D. Margolis

Focuses sharply on a crossfunctional product development team at Honeywell's Building Controls Division. Traces the history of teams at the division, which introduced them as a response to intensifying competition and the need for faster development. Reveals the... View Details

Keywords: Business Divisions; Collaborative Innovation and Invention; Management Teams; Product Development; Organizational Structure; Groups and Teams; Competitive Strategy

November 1989 (Revised April 2018)
Case

Automation Consulting Services

By: Robert Simons and Hilary Weston

Illustrates the management control challenges that are associated with rapid growth and geographic expansion. Situated at an offsite Executive Committee Retreat. The three founding partners of a specialized consulting firm are grappling with several difficult questions... View Details

Keywords: Geographic Location; Governance Controls; Policy; Growth and Development Strategy; Management Teams; Expansion; Consulting Industry

August 1989 (Revised January 1992)
Case

Prospect Hill

By: William J. Poorvu and Katherine Sweetman

Bill Hassett, a partner in the Nelson Companies, has to make some important decisions regarding the expansion of Prospect Hill Executive Office Park in Waltham, Massachusetts. The pre-development issues concerning him about the Hillside Building include how to position... View Details

Keywords: Expansion; Growth and Development Strategy; Property; Decisions; Interest Rates; Urban Development; Organizational Structure; Real Estate Industry; Massachusetts