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  • 12 May 2003
  • Research & Ideas

How Hot is the “Hot Spot” Business?

the conference they'd also be checking their e-mail and navigating the news or their personal life, conducting what he called parallelism. But a subset of the tech-savvy group would already be miles ahead, he said. They would be sporting... View Details
Keywords: by Sean Silverthorne & Martha Lagace; Technology; Communications; Telecommunications
  • April 2025
  • Supplement

Joe Mazzulla and the Boston Celtics (B)

By: Linda A. Hill, James I. Cash and Lydia Begag
This case is a supplement to “Joe Mazzulla and the Boston Celtics” (A) and is set against the backdrop of the 2024 NBA Finals. It describes the impact of Mazzulla’s decision to rally his team with an aggressive “go for the kill” mindset instead of choosing language... View Details
Keywords: Personal Development and Career; Change Management; Communication; Values and Beliefs; Innovation and Invention; Decision Making; Innovation Leadership; Collaborative Innovation and Invention; Leadership; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Sports Industry; Sports Industry; United States
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  • January 2023 (Revised April 2025)
  • Case

Peloton Interactive (A)

By: Suraj Srinivasan, Lynn S. Paine and David Lane
Early in February 2022, the board of Peloton Interactive faced some knotty challenges. Immense pandemic demand for its stationary exercise bicycles and treadmills had prompted the firm to scale up production rapidly. But as gyms reopened and the virulence of the virus... View Details
Keywords: Corporate Governance; Governing and Advisory Boards; Growth Management; Investment Activism; Leadership; Sports Industry; Sports Industry; United States
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  • October 1984 (Revised March 1999)
  • Case

NIKE (E)

Provides the background for a discussion of Nike (E1), (E2), and (E3). Outlines Nike's senior management group's early program to deal with the company's increasingly difficult competitive circumstance. View Details
Keywords: Management Style; Competition; Situation or Environment; Management Teams; Sports Industry; Sports Industry
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  • 01 Aug 2011
  • Research & Ideas

Immigrant Innovators: Job Stealers or Job Creators?

H-1B admissions by 10 percent resulted in a 1 percent increase of total patented inventions. However, the H-1B program seemingly had no sweeping effect on the number of patents sporting Anglo-Saxon names, indicating that immigrants were... View Details
Keywords: by Carmen Nobel; Technology
  • 21 May 2013
  • First Look

First Look: May 21

pharmaceutical sales teams in Belgium and sports teams in Canada. These results suggest that a minor adjustment to employee bonuses-shifting the focus from the self to others-can produce measurable benefits for employees and... View Details
Keywords: Sean Silverthorne
  • 08 Sep 2015
  • First Look

September 8, 2015

https://www.hbs.edu/faculty/Pages/item.aspx?num=48334 Harvard Business School Case 815-071 The National Football League and Brain Injuries The National Football League (NFL) was both the most popular spectator sport in the U.S. and a major... View Details
Keywords: Carmen Nobel
  • 02 Feb 2015
  • Research & Ideas

Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t

online from folks like Netflix, Hulu, and Amazon Prime, which have all left commercials behind in favor of a subscription model. "The whole issue of cutting the cord is a huge risk for them," says Teixeira. It's likely a sign of things to come that View Details
Keywords: by Michael Blanding
  • 26 Mar 2012
  • Research & Ideas

What Neuroscience Tells Us About Consumer Desire

brain-tracking tools to determine why we prefer some products over others. "People are fairly good at expressing what they want, what they like, or even how much they will pay for an item," says Uma R. Karmarkar, an assistant professor at Harvard Business... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 05 Sep 2006
  • Research & Ideas

HBS Cases: Porsche’s Risky Roll on an SUV

A decade ago, Porsche, the luxury car company, found itself at a crossroads. Renowned for its classy (and expensive) sports cars, the firm had taken a hit in the wake of the 1987 stock market crash and suffered in great part due to... View Details
Keywords: by Martha Lagace; Auto; Manufacturing
  • March 2004 (Revised February 2006)
  • Case

Salt Lake Organizing Committee, The: 2002 Olympics

By: H. Kent Bowen, Bryce LaPierre and Courtney Purrington
After two and a half years of effort, Fraser Bullock, COO of the 2002 Winter Olympics, faced projected deficits and post-9/11 security requirements only five months before the opening ceremony. Summarizes the organizational structure and processes put in place by... View Details
Keywords: Framework; Knowledge Dissemination; Business or Company Management; Managerial Roles; Organizational Design; Organizational Structure; Planning; Practice; Risk and Uncertainty; Safety; Sports; System
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  • 24 Jun 2002
  • Research & Ideas

Building ’Brandtopias’—How Top Brands Tap into Society

supervision of a stressed-out boss. Holt attributes Mountain Dew's stunning success in the 1990s to PepsiCo's nimble transformation of the brand to fit these new ideological circumstances. A new advertising campaign, "Do the Dew," creatively combined... View Details
Keywords: by Martha Lagace
  • 31 Mar 2009
  • First Look

First Look: March 31, 2009

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=809089 LeBron James Harvard Business School Case 509-050 In 2005, to the astonishment of many sports industry insiders, superstar basketball player LeBron James fired his... View Details
Keywords: Martha Lagace
  • 11 Jul 2012
  • Research & Ideas

The Future of Boards

get paid too much compared to everyone else. A: Yes, but that doesn't get us anywhere, and it's not completely valid anyway. They sure get paid a lot, don't get me wrong. But they're not the only ones. Real estate tycoons, singers, sports... View Details
Keywords: by Julia Hanna
  • 02 Jun 2003
  • Research & Ideas

Why Have Marketers Ignored America’s Man-of-Action Hero?

who'd worked their way up through the trenches, breadwinners. Since the rejiggering of the American economy beginning in the early 1980s, the man-of-action hero is back and more than ever he is found in business rather than politics or fiction. Business leaders have... View Details
Keywords: by Manda Salls
  • 16 Aug 2024
  • In Practice

Election 2024: What's at Stake for Business and the Workplace?

consider additional actions. They can implement information campaigns stressing the contributions of immigrants to the society in a variety of domains. For instance, many sport champions are either naturalized immigrants or have... View Details
Keywords: by Rachel Layne
  • August 1994 (Revised December 1996)
  • Case

Astra Sports, Inc. (B)

By: John A. Quelch
Astra executives meet to discuss their options with a Venezuelan company that, for seven years, manufactured and marketed athletic shoes under the Astra name without authorization from Astra. View Details
Keywords: Strategy; Crime and Corruption; Brands and Branding; Sports Industry; Sports Industry; Sports Industry; Venezuela
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  • 29 Oct 2013
  • First Look

First Look: October 29

scheme, more extensive than any previously revealed in professional sports history." Until that moment with Oprah, Armstrong had consistently and strenuously denied using performance enhancing drugs (PEDs), blood transfusions, or... View Details
Keywords: Sean Silverthorne
  • 27 Sep 2004
  • Research & Ideas

How Leaders Build Winning Streaks

company. Sports certainly produces a very high number of prima donnas and big egos, yet I was struck by how many of the winning teams were led by unpretentious people who boosted others. Larry Coker, who had one of the best records ever... View Details
Keywords: by Rosabeth Moss Kanter
  • 21 Jan 2014
  • First Look

First Look: January 21

http://hbr.org/product/non-equity-financing-for-entrepreneurial-ventures/an/814005-PDF-ENG Harvard Business School Case 314-010 Decision Making at the Top: The All-Star Sports eBusiness Division Describes a senior management team's... View Details
Keywords: Sean Silverthorne

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