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Show Results For
- All HBS Web
(765)
- News (145)
- Research (542)
- Events (1)
- Multimedia (1)
- Faculty Publications (205)
- 21 Nov 2005
- Research & Ideas
The Geography of Corporate Giving
Academy of Management Review, HBS professor Christopher Marquis and coauthors Gerald Davis and Mary Ann Glynn develop a framework for understanding an important aspect of this issue: how social and governmental forces in local communities... View Details
Keywords: by Sean Silverthorne
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
sales force totaling 270,000 saleswomen—that the company called "associates" (colaboradoras). The "power of relationships," grounded on the emotional link with its brand, was the essence... View Details
- 07 Nov 2017
- First Look
New Research and Ideas: November 7, 2017
find that the data he needs simply does not exist. The case follows him and his team as they take on challenges as the start-up evolves and develops. Topics include acquiring data, web-based prototyping to understand customer preferences, and customer acquisition and... View Details
Keywords: Carmen Nobel
- 13 Jan 2009
- First Look
First Look: January 13, 2009
protocol, and deportment comprise the visible tip, they might be linked to more deeply rooted, less obvious forces that are fully capable of sinking the ship. This working paper, through a questionnaire format—intended as an instrument to... View Details
Keywords: Martha Lagace
- 30 May 2000
- Research & Ideas
Market Makers Bid for Success
that supplier-side pricing didn't work, that you have to charge the party who receives the greatest benefit for the cost of the marketplace. If you try to shove the cost of the market off on to the parties who are being forced to compete,... View Details
- 09 Mar 2010
- First Look
First Look: March 9
for sovereign debts are minimal since little can be used as collateral and the ability of a court to force a sovereign entity to comply has been extremely limited, especially given the lack of a supranational legal authority capable of... View Details
Keywords: Martha Lagace
- 01 Mar 2011
- News
Making Their Way
could well be a case study about an American manufacturer’s adaptation to the forces of globalization. Back in the 1990s, when the U.S. economy was in a high-tech, dot-com frenzy and China’s experiment with export-driven market economics... View Details
- 01 Oct 1998
- News
Andresen Becomes First European and First Exec. Ed. Graduate to Endow HBS Professorship
plants in Germany, Holland, and South Africa, "all with very little bank debt," according to Andresen. Its work force expanded from 70 to over 600, and the company enjoyed the highest productivity rate among machinery businesses in... View Details
- 04 Mar 2002
- Research & Ideas
Don’t Lose Money With Customers
"Firms today have access to a wealth of information about customers and sales prospects," says Narayandas. "Now more than ever before, companies are able to leverage technology to work more closely and to collaborate in new... View Details
Keywords: by Peter K. Jacobs
- 14 Apr 2022
- Blog Post
Trust the Process, and Trust Yourself Even More: Interview with Wellness and Empowerment Leader, Dilan Gomih (MBA 2019)
her comfort zone, going straight from her Political Science undergraduate degree to Wall Street. When she accepted the Foreign Exchange Sales Analyst role at Bank of America, Gomih’s friends and family were a bit perplexed, but as Gomih... View Details
- 30 Apr 2001
- Research & Ideas
Entering the Age of Alliances
largest producer of pet foods, to join forces to create the Pets for People program, which aims to increase pet adoptions and thereby save thousands of animals that would otherwise have been euthanized for lack of homes. A common... View Details
Keywords: by James Austin
- 06 Nov 2000
- Research & Ideas
The Determinants of Corporate Venture Capital Success
emphasis toward xerography characterized the Haloid Company in the 1950s. In 1961, in recognition of the spectacular growth of sales engendered by the first plain-paper copier, the firm was renamed the Xerox Corporation. In response to... View Details
Keywords: by Paul Gompers & Josh Lerner
- 01 Sep 2009
- News
Read All About It!
the 1930s, for example, per-person movie ticket sales were seven times higher than at the end of the 1990s. Fox Photos/Getty Images In the sweep of U.S. history, consumption had been a force for great... View Details
- 21 Jan 2013
- Research & Ideas
Altruistic Capital: Harnessing Your Employees’ Intrinsic Goodwill
thermometer, like those often used in fundraising campaigns, to hang in her salon. Each condom sale garnered a star stamped on the thermometer, providing a visual measure of the stylist's contribution to AIDS prevention in her community.... View Details
Keywords: by Carmen Nobel
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
activities makes them less attractive to leader brands. They prefer, ceteris paribus, heavier, less scalable promotional activities, like in-store demonstrations, big prize sweepstakes, and the like, which are less affordable for challenger brands. However, leader... View Details
- 01 Jun 2009
- News
Too Big To Fail
Paulson did when faced with the Bear Stearns crisis in March 2008. “Maybe they were right, and maybe they were wrong to force Bear’s sale to JPMorgan Chase,” says Moss. “But they looked at Bear Stearns and... View Details
- 01 Sep 2024
- News
Next Level
In 2017, Sarah Bond’s boss, Phil Spencer, the head of Xbox Gaming, warned her that working in the industry would be very difficult. Not just for the usual reasons that corporate America can be tough, but also because, as a Black woman in gaming—an industry with a... View Details
- 11 Apr 2018
- Research & Ideas
Sexual Harassment: What Employers Should Do Now
tolerated with others. The sales manager who brings in big bucks but acts in a hostile, domineering way with his team may be seen as the definition of success, yet letting “a brilliant jerk be a jerk” could cost a company many other... View Details
Keywords: by Dina Gerdeman
- 24 Mar 2008
- Research & Ideas
Reducing Risk with Online Advertising
to force the user through one of the affiliate links back to Dell. And if the software did that, the Dell Web site would conclude, "This user got to the Dell Web site through an affiliate link. Therefore we should pay that affiliate... View Details
- 30 Nov 2017
- News
Happy Meals (Are Here Again)
demarcation. Now the workers are on the floor, delivering orders or helping customers with the new kiosks; Karavites has updated his employee training to include a focus on customer interaction. Average customer count is up at this location, he says, outpacing his... View Details