Product Engineering - Publications - Faculty & Research

Joseph I. Miller

outsource their engine production to Cummins. By the end of his tenure, Cummins had reached the billion-dollar revenue mark and had captured over 45% of the domestic market for diesel engines. View Details

Keywords: Fabricated Goods

15 Sep 2003
Research & Ideas

The Lessons of New-Market Disruption

CMOS (complementary metal-oxide semiconductor), was aimed at simplifying multicomponent test systems. Typically, silicon wafers moving through production are fed into the test system, which sends electrical impulses into each wafer and... View Details

Keywords: by Clark Gilbert; Technology

01 Sep 2016
News

How I Got to Google

end of the day, product managers are judged on execution and the quality of their launch. SS: Any advice for people who want to be a PM but don’t have a technical background? PR: I’m a computer and biomedical View Details

Keywords: Julia Hanna

Guy W. Vaughan

Vaughan was instrumental in the creation of products such as the Wright Whirlwind J-6 plane, used by Charles Lindbergh, and the Wright Cyclone engine series, which were used in DC-1 aircraft. Vaughan’s real... View Details

Keywords: Automotive & Aerospace

03 Jun 2020
Blog Post

Jeff Surette and Mike Peters: A Winning Team at TB12

were looking to build the company into a sustainable health and wellness business, round out product offerings, upgrade ecommerce merchandising, and build out the team to support these goals,” says Peters. The HBS Advantage To make the... View Details

Keywords: Consumer Products / Retail

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Helen Mehreteab | MBA

Helen Mehreteab COMPUTER SCIENCE, SECONDARY IN ECONOMICS WINTHROP 2023 Cohort 4 Diversity is the engine of invention. It generates creativity that enriches the world.' -Justin Trudeau Tech areas of interest: View Details

19 Jul 2019
Blog Post

Making a Broader Impact with Multiple Disciplines

Santosh Iyer is originally from Toronto, Canada, and pursued his undergraduate and graduate degrees in Engineering Science and Biomedical Engineering from the University of Toronto. He is currently an EC... View Details

Charles B. Wang

Realizing that most of the software industry’s products were not responsive to the demands of its customers, Wang founded CA in 1976 with the intent to change that. Though Wang has made numerous acquisitions since CA’s inception, he... View Details

Keywords: Services

Profile

Zihan Lin

Zihan Lin's interest in medical devices is the natural consequence of his background. "My mom was an entrepreneur in China. My father was a medical doctor there," Zi says. "I had an affinity for medicine but not the patience for medical school. View Details

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Dhilan Ramaprasad | MBA

unparalleled, and I am continually amazed that two co-founders, with backgrounds in engineering and business, could take their product to large scale production and... View Details

Career Coach

Deborah Resnick

navigating challenging team dynamics and/or role transitions. Work Experience: Effective Engine Group (Founder); McKinsey & Company (Consultant, Director of Professional Development); Clorox; BC Natural Foods; Moen (Industrial... View Details

Keywords: Consumer Products; Consumer Products; Consumer Products

02 Nov 2020
What Do You Think?

Is Antitrust Just a Quaint Notion in the Digital Age?

billion in sales and a dominant share of the office supply superstore industry—but only a 6 to 8 percent share of the overall office products market. I remember it well. I was the member of Office Depot’s board acting as the liaison to... View Details

Keywords: by James Heskett; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products

01 May 2000
What Do You Think?

Can You Hard-Wire Performance?

success to the success of its engines in delivering valuable up-time to ultimate customers. But it did much more than that. By guaranteeing up-time at a given cost, GE's management created a built-in incentive to improve the View Details

Keywords: by James Heskett

Carlos Reines

telecom companies in the world. He began his career in digital health at Siemens Medical in Pennsylvania. He obtained his Engineering degree at the Polytechnic University in Madrid, Spain; with specialization in Biomedical View Details

April 2004
Case

D-Wave Systems: Building a Quantum Computer

By: Alan D. MacCormack, Ajay Agrawal and Rebecca Henderson

D-Wave Systems is a start-up seeking to commercialize a quantum computer. Its business model is unique: as of 2003, it had very few technical resources within the firm. Instead, it financed a series of projects undertaken at universities and government labs. In return... View Details

Keywords: Business Model; Business Startups; Engineering; Investment; Intellectual Property; Product Development; Research and Development; Commercialization; Computer Industry

Citation

Educators

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Profile

Eric Chavez

and brand manager “allowed me to be my own business owner within a larger business. I went from being an engineer who asked, ‘Why is this product broken?’ to a manager asking, ‘Why is this View Details

Keywords: Manufacturing/Energy; Tech

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Faculty & Advisors | MBA

AlleyCorp. Abe has more than 20 years of engineering experience, having spent time as a product and engineering leader in various roles at Alphabet, where he launched Play... View Details

14 Jul 2003
Research & Ideas

Keeping Your Balance With Customers

value" of a customer. Customer growth strategies generally involve striving to expand the share of each customer's spending by expanding the company's range of products or services. This involves cross-selling to and partnering with... View Details

Keywords: by Robert S. Kaplan & David P. Norton

02 Dec 2019
What Do You Think?

How Does a Company like Boeing Respond to Intense Competitive Pressure?

operating or engineering jobs (“who don’t understand the big picture,” according to those at headquarters); between officers and enlisted personnel in the military; between doctors and hospital administrators; and between faculty and... View Details

Keywords: by James Heskett; Air Transportation

Reuben Mark

Restructuring continued with several rounds of lay-offs, plant closings and reconfigurations. Finally satisfied, Mark began investing again and engineered Colgate’s acquisition of Mennen in 1992. Other international purchases followed and... View Details

Keywords: Personal Care & Home Products

Publications