Publications

September 1998 (Revised August 1999)
Case

IBM's Lotus Development in 1999

By: Stephen P. Bradley and Kelley Porter

Describes Lotus' acquisition by IBM, its movement from proprietary standards to open standards, and its current market position. Microsoft is gaining ground with its Exchange Server, and Lotus has received unfavorable press. View Details

Keywords: Acquisition; Technological Innovation; Growth and Development Strategy; Growth Management; Product Marketing; Competition; Competitive Strategy; Information Technology Industry; Web Services Industry

Article

Entrepreneurship as Experimentation

By: William R. Kerr, Ramana Nanda and Matthew Rhodes-Kropf

Entrepreneurship research is on the rise, but many questions about its fundamental nature still exist. We argue that entrepreneurship is about experimentation: the probabilities of success are low, extremely skewed, and unknowable until an investment is made. At a... View Details

Keywords: Entrepreneurship; Innovation and Invention

Read Now

November 2006
Case

The Pine Street Initiative at Goldman Sachs

By: Boris Groysberg, Scott A. Snook and David Lane

Almost five years had passed since Goldman Sachs launched its innovative leadership development initiative called Pine Street. Focused primarily on developing Goldman's most senior managers, Pine Street had evolved significantly since its inception in November of 1999.... View Details

Keywords: Executive Education; Personal Development and Career; Leadership Development; Business Education; Financial Services Industry

August 2013 (Revised July 2014)
Case

Coffee Wars in India: Café Coffee Day Takes On the Global Brands

By: David B. Yoffie and Tanya Bijlani

Café Coffee Day (CCD) is contemplating how to respond to the entry of Starbucks into the Indian coffee chain market. The case study describes the emergence of CCD as the leading coffee chain in India, with over 1,400 cafes in India. In early 2013, Starbucks, the... View Details

Keywords: Strategy; Competitors; Competition; Market Entry and Exit; Retail Industry; India

September 2019 (Revised January 2021)
Case

Vispera: Visual Intelligence for Retail

By: Yael Grushka-Cockayne and Gamze Yucaoglu

The case opens in 2019 as Aytul Ercil, co-founder and CEO of Vispera, computer vision technology provider for retail, is contemplating the company’s agenda trying to decide how to prioritize the impeding options. The case chronicles the founding of Vispera, the... View Details

Keywords: Computer Vision Technology; Visual Analysis; Retail; Information Technology; Business Model; Operations; Performance Efficiency; Competitive Strategy; Decision Choices and Conditions; Global Strategy; Technology Industry; Retail Industry; Turkey

April 2023 (Revised February 2024)
Case

AI Wars

By: Andy Wu, Matt Higgins, Miaomiao Zhang and Hang Jiang

In February 2024, the world was looking to Google to see what the search giant and long-time putative technical leader in artificial intelligence (AI) would do to compete in the massively hyped technology of generative AI. Over a year ago, OpenAI released ChatGPT, a... View Details

Keywords: AI; Artificial Intelligence; AI and Machine Learning; Technology Adoption; Competitive Strategy; Technological Innovation

November 2024
Case

Dr. Bombay Ice Cream

By: William R. Kerr, Alexis Brownell and Michael Liu

This case examines the creation, launch, and rapid growth of Dr. Bombay Ice Cream, a joint venture between Happi Co., a consumer packaged goods incubator, and entertainment mogul Snoop Dogg, with his son, Cordell Broadus. The brand was inspired by a Bored Ape Yacht... View Details

Keywords: Joint Ventures; Growth Management; Brands and Branding; Product Launch; Product Positioning; Market Entry and Exit; Distribution Channels; Disruptive Innovation; Food and Beverage Industry; Consumer Products Industry; United States

January – February 2011
Article

How to Design a Winning Business Model

By: Ramon Casadesus-Masanell and Joan E. Ricart

Most executives believe that competing through business models is critical for success, but few have come to grips with how best to do so. One common mistake is enterprises' unwavering focus on creating innovative models and evaluating their efficacy in standalone... View Details

Keywords: Business Model; Design; Strength and Weakness; Competitive Strategy; Competitive Advantage

Find at Harvard

January 2017 (Revised August 2017)
Case

Weathernews

By: Karim R. Lakhani and Akiko Kanno

Tomohiro Ishibashi (Bashi), chief executive officer for B to S, and Julia Foote LeStage, chief innovation officer of Weathernews Inc., were addressing a panel at the HBS Digital Summit on creative uses of big data. They told the summit attendees about how the Sakura... View Details

Keywords: Crowdsourcing; Operations; Globalization; Weather; Forecasting and Prediction; Global Strategy

28 Oct 2008
First Look

First Look: October 28, 2008

explanation why markets with two-sided platforms are often characterized by incompatibility with one dominant player who may subsidize access to one side of the market. Specifically, we model competitive interaction between two platform... View Details

Keywords: Martha Lagace

May 2022
Supplement

Maestro Pizza (C): Taking the Fight Outside

By: Ramon Casadesus-Masanell and Fares Khrais

Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details

January 2012 (Revised March 2012)
Case

Dimensional Fund Advisors (DFA)'s Entry into the Retirement Market

By: Lauren Cohen and Christopher Malloy

This case examines Dimensional Fund Advisors (DFA)'s decision to enter the retirement market with their new "Dimensional Managed DC" product, a complete retirement solution that aimed to provide investors with what they really wanted: the same standard of living in... View Details

Keywords: Retirement; Asset Management

May 2012 (Revised September 2012)
Case

HTC Corp. in 2012

By: David B. Yoffie, Juan Alcacer and Renee Kim

After 15 years of remarkable achievements, Taiwan-based HTC Corp. faced difficult times by 2012. CEO Peter Chou, who drove HTC's transformation from an unknown manufacturer of PDAs for other companies to a well-known global player in smartphones, faced an uncertain and... View Details

Keywords: Corporate Social Responsibility; Telecommunications; Brand Management; Economies Of Scale And Scope; Market Positioning; Intellectual Property Management; Technological Innovation; Information Infrastructure; Competitive Strategy; Innovation and Invention; Patents; Product Positioning; Telecommunications Industry; Taiwan

08 Jan 2001
Research & Ideas

Can Japan Compete? [Part Two]

open competition. If you were to divide up the Japanese government's energies between repairing ailing industries and spurring on new ones, how would you do that? Not to be too provocative here, but I would say that this is the wrong way... View Details

Keywords: by Martha Lagace & Hilah Geer

18 Jul 2017
First Look

First Look at New Research and Ideas, July 18, 2017

and associated creative behavior in the life and work of ordinary individuals. Yet evidence is mounting that such individuals can be responsible for important instances of creativity and innovation in the world: View Details

Keywords: Sean Silverthorne

October 2015 (Revised September 2016)
Technical Note

Flight: Now without Humans Aboard

By: Mitchell Weiss, Karim Lakhani, HT Kung and Kerry Herman

This note provides an overview of the unmanned aerial vehicles (UAVs, or drones) industry in September 2015. UAVs offered many potential applications in industries as diverse as aerial imaging and photography, agriculture, construction, infrastructure inspection and... View Details

Keywords: Public Entrepreneurship; Drones; Entrepreneurship; Business Startups; Product Design; Research and Development; Technological Innovation; Rights; Ethics; Strategy; Transportation Networks; Market Entry and Exit; Innovation and Management; European Union; Asia; United States

10 Apr 2007
First Look

First Look: April 10, 2007

conclude that stars add more value than they capture. I discuss implications for managers in the motion picture industry. Brokerage, Boundary Spanning, and Leadership in Open Innovation Communities... View Details

Keywords: Martha Lagace

May–June 2021
Article

Eliminate Strategic Overload

By: Felix Oberholzer-Gee

As companies respond to intensifying competitive pressures and challenges, they ask more and more of their employees. But organizations often have very little to show for the efforts of their talented and engaged workers. By selecting fewer initiatives with greater... View Details

Keywords: Strategic Initiatives; Value-based Strategy; Organizational Effectiveness; Strategy; Value Creation