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Publications

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  • All HBS Web  (2,597)
    • People  (22)
    • News  (795)
    • Research  (1,142)
    • Events  (10)
    • Multimedia  (2)
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Show Results For

  • All HBS Web  (2,597)
    • People  (22)
    • News  (795)
    • Research  (1,142)
    • Events  (10)
    • Multimedia  (2)
  • Faculty Publications  (406)
← Page 32 of 2,597 Results →

    Benson P. Shapiro

    Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details

    Keywords: apparel; banking; beauty products; brokerage; chemical; computer; consulting; e-commerce industry; electrical equipment; electronics; financial services; food; high technology; industrial goods; information; information technology industry; internet; investment banking industry; manufacturing; marketing industry; metals; plastics; printing; professional services; software; steel; telecommunications; wholesale
    • January 2021 (Revised March 2021)
    • Case

    Jumia's Path to Profitability

    By: Ramon Casadesus-Masanell, Pippa Tubman Armerding and Gamze Yucaoglu
    The case opens in September 2019 as Sacha Poignonnec and Jeremy Hodara, co-founders and co-CEOs of Jumia, the leading Pan-African e-commerce platform, are contemplating the company’s path to profitability in the aftermath of a fragile investor sentiment, as the company... View Details
    Keywords: Retail; Business Models; Business Model; Business Startups; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Technology Adoption; Value Creation; Globalization; Entrepreneurship; Competition; Expansion; Logistics; Profit; Resource Allocation; Diversification; Corporate Strategy; Retail Industry; Technology Industry; Africa
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    Casadesus-Masanell, Ramon, Pippa Tubman Armerding, and Gamze Yucaoglu. "Jumia's Path to Profitability." Harvard Business School Case 721-355, January 2021. (Revised March 2021.)
    • Article

    The Effect of Background Music in Shark Documentaries on Viewers' Perceptions of Sharks

    By: Andy Nosal, Elizabeth A. Keenan, Philip A. Hastings and Ayelet Gneezy
    Despite the ongoing need for shark conservation and management, prevailing negative sentiments marginalize these animals and legitimize permissive exploitation. These negative attitudes arise from an instinctive yet exaggerated fear, which is validated and reinforced... View Details
    Keywords: Natural Environment; Prejudice and Bias; Marketing; Attitudes; Music Entertainment
    Citation
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    Nosal, Andy, Elizabeth A. Keenan, Philip A. Hastings, and Ayelet Gneezy. "The Effect of Background Music in Shark Documentaries on Viewers' Perceptions of Sharks." PLoS ONE 11, no. 8 (August 2016).

      Lynda M. Applegate

      Lynda M. Applegate is a Baker Foundation Professor at HBS and is Chair of the Advisory Committee for Harvard University’s Masters Degree of Liberal Arts in Finance and Management at the Harvard University Extension School.  She has also played a... View Details

      • Profile

      Tony He

      complex business issues. I chose HBS because I wished to learn from peers and professors from diverse backgrounds, and the MBA program offered both breadth in its coverage of management topics View Details
      Keywords: Nonprofit / Government

        Paul W. Marshall

        MBA Class of 1960 Professor of Management, Paul W. Marshall, is affiliated with the Entrepreneurial Management Unit and teaches The Entrepreneurial Manager in the Turnaround Environment. This Elective Curriculum course focuses on the role of... View Details

        Keywords: aerospace; banking; brokerage; computer; consulting; defense; management consulting; manufacturing; metals; professional services; retail financial services; retailing; steel
        • Career Coach

        Ellen Harris

        Ellen (HGSE ’86) is the Director of Outward Bound Professional/Facilitator at Thompson Island Outward Bound Professional where she is responsible for business development and corporate team and leadership... View Details
        Keywords: Education; Education; Education; Education; Education; Education; Education
        • December 2023
        • Case

        TikTok: The Algorithm Will See You Now

        By: Shikhar Ghosh and Shweta Bagai
        In a world where attention is a scarce commodity, this case explores the meteoric rise of TikTok—an app that transformed from a niche platform for teens into the most visited domain by 2021—surpassing even Google. Its algorithm was a sophisticated mechanism for... View Details
        Keywords: Social Media; Applications and Software; Disruptive Innovation; Business and Government Relations; International Relations; Cybersecurity; Culture; Technology Industry; China; United States; India
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        Ghosh, Shikhar, and Shweta Bagai. "TikTok: The Algorithm Will See You Now." Harvard Business School Case 824-125, December 2023.
        • 2019
        • Working Paper

        Thinking Outside the Box (12): The Benefits of Increased Transparency in Employer-Sponsored Health Insurance for the 180 Million Insured

        By: Regina E. Herzlinger and Barak D. Richman
        Economists have long noted that the tax exclusion of employer-sponsored insurance (ESI) caused workers to purchase health plans that differ in price and other characteristics from those they would otherwise choose for themselves. We explore the short-term and long-term... View Details
        Keywords: After-tax Income; Consumer-driven Health Care; Health Care Costs; Health Insurance; Income Inequality; Tax Policy; Health Care and Treatment; Cost; Insurance; Income; Equality and Inequality; Taxation; Policy; United States
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        Herzlinger, Regina E., and Barak D. Richman. "Thinking Outside the Box (12): The Benefits of Increased Transparency in Employer-Sponsored Health Insurance for the 180 Million Insured." Duke Law School Public Law & Legal Theory Series, No. 2020-4, December 2019.
        • 20 Nov 2007
        • First Look

        First Look: November 20, 2007

        therefore implies to manage the interaction with these interpreters, in order to access, share and internalize knowledge on product languages and influence shifts in... View Details
        Keywords: Martha Lagace
        • Working Paper

        Group Fairness in Dynamic Refugee Assignment

        By: Daniel Freund, Thodoris Lykouris, Elisabeth Paulson, Bradley Sturt and Wentao Weng
        Ensuring that refugees and asylum seekers thrive (e.g., find employment) in their host countries is a profound humanitarian goal, and a primary driver of employment is the geographic location within a host country to which the refugee or asylum seeker is... View Details
        Keywords: Refugees; Geographic Location; Mathematical Methods; Employment; Fairness
        Citation
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        Freund, Daniel, Thodoris Lykouris, Elisabeth Paulson, Bradley Sturt, and Wentao Weng. "Group Fairness in Dynamic Refugee Assignment." Harvard Business School Working Paper, No. 23-047, February 2023.
        • November 2017
        • Teaching Note

        Reinventing Best Buy

        By: John R. Wells and Gabriel Ellsworth
        Teaching Note for HBS No. 716-455. On March 1, 2017, Best Buy Company, Inc., North America’s largest retailer of consumer electronics and appliances, announced a third year of comparable-store sales increases and a 20.8% increase in domestic comparable online sales.... View Details
        Keywords: Best Buy; Hubert Joly; Renew Blue; Showrooming; Webrooming; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Marketplaces; Turnaround; Consumer Electronics; Consumer Electronics Accessories; Appliances; Stores-within-stores; Store Experience; Store Size; Store Pickup; Store Management; Delivery; Delivery Models; Amazon; Amazon.com; Pricing Strategy; Business Subsidiaries; Business Units; Business Growth and Maturation; Business Model; For-Profit Firms; Customer Focus and Relationships; Customer Satisfaction; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Theater Entertainment; Price; Profit; Revenue; Geographic Scope; Multinational Firms and Management; Business History; Cost; Selection and Staffing; Reports; Technological Innovation; Job Cuts and Outsourcing; Human Capital; Leading Change; Business or Company Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Management Teams; Brands and Branding; Product Marketing; Consumer Behavior; Demand and Consumers; Media; Distribution; Order Taking and Fulfillment; Distribution Channels; Infrastructure; Product; Service Delivery; Service Operations; Organizational Change and Adaptation; Public Ownership; Problems and Challenges; Programs; Groups and Teams; Sales; Salesforce Management; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Expansion; Technology; Hardware; Information Technology; Internet; Mobile Technology; Online Technology; Search Technology; Software; Web; Web Sites; Wireless Technology; Resource Allocation; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Entertainment and Recreation Industry; United States; Minnesota; Minneapolis; Saint Paul; St. Paul
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        Wells, John R., and Gabriel Ellsworth. "Reinventing Best Buy." Harvard Business School Teaching Note 718-442, November 2017.
        • September 2017
        • Article

        The Advocacy Trap: When Legitimacy Building Inhibits Organizational Learning

        By: Tiona Zuzul and Amy C. Edmondson
        This paper describes a relationship between legitimacy building and learning for a new firm in a nascent industry. Through a longitudinal study of a new firm in the nascent smart city industry, we found that the firm failed to make progress on important internal... View Details
        Keywords: Organizational Learning; Advocacy; Organizations; Learning; Organizational Culture; Entrepreneurship
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        Zuzul, Tiona, and Amy C. Edmondson. "The Advocacy Trap: When Legitimacy Building Inhibits Organizational Learning." Academy of Management Discoveries 3, no. 3 (September 2017): 302–321.
        • 2025
        • Working Paper

        Exports in Disguise? Trade Rerouting During the U.S.-China Trade War

        By: Ebehi Iyoha, Edmund Malesky, Jaya Wen and Sung-Ju Wu
        This paper introduces a new measure of tariff evasion through rerouting and applies it to the 2018 U.S.–China trade war, focusing on Vietnam as a transit country. We use transaction-level trade data and define rerouting as the flow of a granular eight-digit Harmonized... View Details
        Keywords: Trade; International Relations; Logistics; China; Viet Nam; United States
        Citation
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        Iyoha, Ebehi, Edmund Malesky, Jaya Wen, and Sung-Ju Wu. "Exports in Disguise? Trade Rerouting During the U.S.-China Trade War." Harvard Business School Working Paper, No. 24-072, May 2024. (Revised March 2025.)
        • 21 Jun 2011
        • First Look

        First Look: June 21

        Authors: Ferguson, Niall, and Moritz Schularick Publication: International Finance 14, no. 1 (2011) Abstract For the better part of the past decade, the world economy has been marked by an economic order... View Details
        Keywords: Sean Silverthorne

          Das Narayandas

          Das Narayandas is the Edsel Bryant Ford Professor of Business Administration at the Harvard Business School. His academic credentials include a Bachelor of Technology degree in Engineering from the Indian Institute of Technology, Bombay (IITB), a Post-Graduate... View Details

          Keywords: advertising; beauty products; biotechnology; computer; electrical equipment; electronics; entertainment; federal government; high technology; industrial goods; information technology industry; internet; management consulting; manufacturing; marketing industry; professional services; retailing; telecommunications; transportation
          • 08 Sep 2010
          • First Look

          First Look: September 8, 2010

          the study of international trade and foreign direct investment. Data on values of imports and exports of goods are of high quality and coverage,... View Details
          Keywords: Sean Silverthorne

            Richard H.K. Vietor

            Professor Vietor is Baker Foundation Professor of Business Administration at the Harvard Business School. He teaches courses on the international political economy. Before coming to the Business School in 1978, Professor Vietor held faculty appointments at Virginia... View Details

            Keywords: energy; oil & gas; petroleum; railroad; shipping
            • 27 Apr 2015
            • Lessons from the Classroom

            Leadership Lessons From Outer Space

            F-16 HARM targeting system; chief of the Astronaut Office Robotics Branch; and, currently, the commander of the International Space Station (ISS), where he has lived since November 23, 2014. “If you have a team like this, you let them... View Details
            Keywords: by Carmen Nobel; Aerospace
            • 24 Nov 2008
            • Research & Ideas

            Harvard Business School Discusses Future of the MBA

            Press, 2007). Within five years, business school faculties became specialized along traditional academic disciplines, with particular emphasis on economics and quantitative analysis. And that's largely where... View Details
            Keywords: by Roger Thompson & HBS Bulletin; Education
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