Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (738) Arrow Down
Filter Results: (738) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (738)
    • People  (4)
    • News  (179)
    • Research  (442)
    • Events  (6)
    • Multimedia  (5)
  • Faculty Publications  (280)

Show Results For

  • All HBS Web  (738)
    • People  (4)
    • News  (179)
    • Research  (442)
    • Events  (6)
    • Multimedia  (5)
  • Faculty Publications  (280)
← Page 32 of 738 Results →
  • 01 Mar 2018
  • News

March 2018 Alumni and Faculty Books

loves. The Disruptors' Feast: How to Avoid Being Devoured in Today's Rapidly Changing Global Economy by Frits van Paasschen (MBA 1988) (The Disruptors' Feast) Virtually everything about the way people live and do business is changing faster than ever before. View Details
  • 16 Aug 2017
  • Research & Ideas

Researchers Use Google Street View to See the Future of Cities

extra boost in development. A new tool by Harvard and MIT researchers promises to do just that, with the help of machine learning and the biggest library of urban images on the Internet: Google Street View. By using digital tools,... View Details
Keywords: by Michael Blanding; Real Estate
  • 28 Jan 2002
  • Research & Ideas

Read All About It! Newspapers Lose Web War

business. However, despite these perceived limitations, the newspaper industry largely recognized the threat that digital media posed to the traditional printed newspaper business. In fact, many industry... View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation; Information; Publishing
  • 10 Nov 2015
  • First Look

November 10, 2015

Online Advertising By: Kireyev, Pavel, Koen Pauwels, and Sunil Gupta Abstract—As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spending by referring to... View Details
Keywords: Sean Silverthorne
  • 01 Nov 2024
  • In Practice

Layoffs Surging in a Strong Economy? Advice for Navigating Uncertain Times

From tech to media to management consulting firms, layoffs are back. Downsizing during a healthy economy can help lay the foundation for efficient growth or make space for new roles that harness newer technology, such as artificial... View Details
Keywords: by Rachel Layne; Technology; Information Technology
  • Profile

Adam Kanner

percent to 50 percent of tickets to live events go unsold. Reasons for this excess capacity vary, from a hefty rise in ticket prices for concerts and sporting events over the past decade, to a wave of digital entertainment options that... View Details
  • 29 Oct 2007
  • HBS Case

Marketing Maria: Managing the Athlete Endorsement

is it a global business? Anita Elberse: The sports marketing industry, covering everything from television rights to endorsements, sponsorships, and merchandising, is an important sector and growing rapidly. In its Global Entertainment and View Details
Keywords: by Sarah Jane Gilbert; Sports
  • 10 Apr 2007
  • First Look

First Look: April 10, 2007

  Working PapersNone this week.   Cases & Course MaterialsAscent Media Group (A) Harvard Business School Case 607-064 Ascent Media races to adapt to the changes resulting from increasing View Details
Keywords: Martha Lagace
  • 30 Aug 2011
  • First Look

First Look: August 30

known and recognized as a marketing machine. It was the largest advertiser in the world, with 2010 spending of $8.68 billion. From the company's early exploitation of broadcast media (radio and television) for its soap products to more... View Details
Keywords: Sean Silverthorne
  • 01 Apr 2000
  • News

Getting the Message

advantage of it -- you got everyone in a room, and then you ran an ad." Today, through technologies promised by ad serving firms, "you can go to your customers rather than have them come to you," Deighton adds. DoubleClick's area of expertise involves its ability to... View Details
Keywords: Susan Young
  • Web

Faculty & Advisors | MBA

Data, and Design (D^3) Institute at Harvard, and a core faculty member in the new MS/MBA joint degree program. He is an expert in the management of innovation and new product development, with a focus on the design and deployment of View Details
  • 28 May 2019
  • News

Alumni and Faculty Books for June 2019

conversation. A former senior software executive, Novello is the founder of MutualRescue.Org, a national media initiative that highlights the connection between people and pets in order to inspire and support life-saving rescue efforts.... View Details
  • 01 Jun 2025
  • News

Alumni Achievement Awards 2025

Vittorio Colao (MBA 1990) Vice Chairman of EMEA, General Atlantic; Italian Minister for Innovation, Digital Transition, and Space, 2021–2022 Sticking point: “After college, my military service was with Italy’s Carabinieri, a sort of cross... View Details
Keywords: leadership; Alumni Achievement Awards
  • 01 Dec 2015
  • News

Leading Boston and Beyond

Digital Officer, says the first step is to craft language for request responses that makes residents feel valued, but does not provide false hope their particular request will be accommodated. “We appreciate their (residents’) role; they... View Details
Keywords: Jen Myers; Executive, Legislative, and Other General Government Support; Government
  • 13 Apr 2020
  • Research & Ideas

Small Businesses Are Worse Off Than We Thought

Knowledge “Everything is rapidly evolving,” says Luca, the Lee J. Styslinger III Associate Professor at HBS, “and this survey helps to get some baseline understanding of what is happening in close to real-time.” Those responses could come from government, larger... View Details
Keywords: by Kristen Senz; Financial Services
  • 21 Nov 2016
  • Research & Ideas

It Matters That Your CEO Doesn't Know Much About Sales

across levels and functions. US companies alone spend about $900 billion on sales efforts annually. That’s more than 3 times what they spend on media advertising and about 10 times what they spend on social View Details
Keywords: by Michael Blanding
  • 13 May 2014
  • First Look

First Look: May 13

such as Photoshop and Acrobat to a digital marketing and digital media company. In May 2013, the company decided to stop selling its software as a package in favor of Creative... View Details
Keywords: Sean Silverthorne
  • 17 Apr 2012
  • First Look

First Look: April 17

Users who exceeded the limit of 20 free articles per month were required to pay for either a digital or print subscription. The newspaper industry had been suffering from revenue declines over the past decade, and the transition to View Details
Keywords: Carmen Nobel
  • 24 Feb 2014
  • Research & Ideas

Uncovering Racial Discrimination in the ‘Sharing Economy’

racial discrimination. In Digital Discrimination: The Case of Airbnb.com, Benjamin G. Edelman and Michael Luca investigate the possibility of racial discrimination against people who advertise properties on Airbnb, a popular online... View Details
Keywords: by Carmen Nobel; Construction; Real Estate; Advertising
  • 05 Mar 2020
  • News

Green Light

meeting with the CEO, Lo drew him a network diagram of what the future infrastructure of TV distribution was going to look like. “It’s all going to be bits and bytes,” she told him. Lo would later help stitch together some 200 European internet cafés to build a View Details
Keywords: Dan Morrell; photographed by Scott Nobles
  • ←
  • 32
  • 33
  • …
  • 36
  • 37
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.