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Show Results For
- All HBS Web
(988)
- People (1)
- News (177)
- Research (583)
- Events (8)
- Multimedia (3)
- Faculty Publications (371)
- 12 Apr 2011
- News
Twelve Global Finalists Compete at HBS
purchasers to explore categories and products, compare brands in the same category, and browse buying guides, helping customers make an informed buying decision. vinsnap is a mobile automotive marketing company. The application organizes... View Details
Keywords: Multiple alumni
- Fast Answer
FIELD Global Immersion Resources: Colombia
style="font-size:13.0pt"> Useful for: in-depth analysis of broad industry categories within each country (ICT, Retail, Transportation, etc). View Details
- 02 Oct 2012
- News
Green Pioneer
from several different Harvard departments, as well as public officials and engineering firms. The criteria are: quality of life, leadership, resources allocation, natural world, and climate and risk. It’s a rare project that can score high in all these View Details
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
the United States. The latest Interbrand listing of the most valuable global brands reveals seven American brands in the top ten and sixty in the top hundred, more than twice the expected numbers based on the United States' command of 28 percent of the world economy.... View Details
- 03 Apr 2018
- Blog Post
Carol Fishman Cohen (MBA 1985) On Getting Back into the Workforce
fortunate and we find we were on exactly the right career path before our career break. Those of us in this category return to exactly what we were doing before. Some of us who loved what we were doing before find that the demands of the... View Details
- 18 Jan 2016
- Blog Post
Meet the HBS Race, Gender & Equity Initiative
are the biggest challenges you face? Despite widespread interest by companies in creating equitable workplaces, white women, and men and women of color, continue to be underrepresented in leadership roles. Unfortunately, much of the conventional wisdom about gender and... View Details
- 01 Dec 2017
- News
A Safer—and Speedier—Way to Name Your Startup
branding and market intelligence,” she says. “Sometimes there isn’t a trademark issue, but perhaps there are associations with another category of goods that could be worrisome, or just send the wrong message.” Other recently added... View Details
Keywords: Julia Hanna
- 01 Dec 1999
- News
The Message and the Media: Advertising's Brave New World
looms as a potential complement or substitute for all of the major categories of existing media and appears capable of serving a wide range of communications objectives for a broad array of advertisers." Silk and his colleagues note that... View Details
Keywords: Peter K. Jacobs
- 01 Jun 2000
- News
The Right Connections
kind of social capital, she contends, helps mitigate three categories of investor uncertainty: technological, firm-based, and market-based. Higgins maintains that an IPO team's connections are a crucial component of any start-up's... View Details
Keywords: Judith A. Ross
- 29 Nov 2017
- News
Inbox: From Das’s Desk
even a few hours. Host a dinner at your home for recent graduates or current students. (We’ll even provide the food!) Put your name on the list of MBA Career Advisors, who make an hour available to a student who wants to know what it took to get your job. Get involved... View Details
Keywords: Das Narayandas
- 24 Mar 2017
- News
Alumni New Venture Competition Finalists Named
social enterprise teams. The winner and runner-up in each category will receive $75,000 and $25,000 prizes respectively. The crowd favorite will receive $5,000. The annual alumni New Venture Competition serves as a launch pad for... View Details
- 01 Mar 2004
- News
Toy Story
products — and such cheerleading is literally paying off. One company that has certainly ridden — and perhaps created — the wave of increased interest in the market is LeapFrog, the developer of the LeapPad system, a computerized device that straddles the... View Details
- 11 Mar 2013
- Research & Ideas
Marissa Mayer Should Bridge Distance Gap with Remote Workers
the many categories to which she belongs. One way Mayer can break down the stereotyping is to make clear that there's a lot more to her life's story than being a mom and CEO. She could tell us about unique elements of her upbringing or... View Details
- 07 Jan 2013
- Lessons from the Classroom
Culture Changers: Managing High-Impact Entrepreneurs
get inspired by people like Robert Redford, like Allen Lane, like James Beard, all of whom are true category creators," Khaire says. "They created new categories in the market for cultural goods... View Details
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
for both brick-and-mortar and online retailers. We focus on product categories where consumers may purchase multiple products during a season and investigate a new reason why frequent assortment rotations can be valuable to a retailer.... View Details
Keywords: Dina Gerdeman
- 25 May 2016
- Blog Post
Favorite Memories from HBS
vulnerability. And still others came from the more mundane day-to-day of sitting in the same classroom together for a year, like the inside jokes and “section challenges” we had during class (best one: incorporate a Taylor Swift lyric into your class comment). The... View Details
- Fast Answer
Government data and information sources for public entrepreneurship
Geography in the Advanced Search. Nexis Uni – more access to thousands of local newspapers. Go to Menu > All Sources> Limit by Category > News and Jurisdiction. Citizen Satisfaction Surveys Google search... View Details
- Web
Cookie Information | HBS Online
anonymous visit. Our Websites use the following categories of cookies: Required / Strictly Necessary Cookies : Required cookies are necessary for the operation, maintenance and/or security of our Websites. Functionality / Performance... View Details
- 01 Mar 2012
- News
Shop Talk, Different Avenues
disruptive business model: an online site that requires customers to register, featuring flash sales of discounted luxury goods for men and women in categories including designer clothing, accessories, home goods, food and wine, and... View Details
- 10 Jan 2017
- Blog Post
From Product Development to Business School
to clean it again through my novel filter. I had filed the patent. Lined up suppliers. Met the ridiculous margin requirements of a Fortune 500 company. The category was declining. Our last two product launches fared poorly. The buyer... View Details