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Show Results For
- All HBS Web
(867)
- News (174)
- Research (534)
- Events (11)
- Multimedia (8)
- Faculty Publications (271)
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
April 2018 Management Science Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits By: Bell, David R., Santiago Gallino, and Antonio Moreno Abstract—Omnichannel environments where customers shop online and offline at... View Details
Keywords: Sean Silverthorne
- April 3, 2023
- Article
Getting a Clearer View of Your Company’s Carbon Footprint
By: Robert S. Kaplan, Karthik Ramanna and Stefan Reichelstein
E-liability accounting is a new technique that will help customers factor in a product’s environmental footprint into their purchasing decisions and will help create a competition dynamic that leads to reduced carbon outputs. This article describes two pilot studies—by... View Details
Kaplan, Robert S., Karthik Ramanna, and Stefan Reichelstein. "Getting a Clearer View of Your Company’s Carbon Footprint." Harvard Business Review Digital Articles (April 3, 2023).
- 01 Mar 2003
- News
Books
than how they actually behave, fails to take this into account. In How Customers Think: Essential Insights into the Mind of the Market, Zaltman pulls together elements of neurology, sociology, biology, and other sciences — along with his... View Details
- 01 Mar 2012
- News
The Accidental Innovator
human-capital development that Khan finds himself turning to science fiction to try to make sense of it all. Meanwhile, financial backers such as the Gates Foundation, Google, and venture capital’s Ann and John Doerr (MBA 1976) are adding... View Details
- 21 Nov 2017
- First Look
First Look at New Research and Ideas, November 21, 2017
of recent large-scale asset purchases by central banks. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53531 Governance Through Shame and Aspiration: Index Creation and Corporate Behavior By: Chattopadhyay, Akash,... View Details
Keywords: Sean Silverthorne
- February 2024 (Revised February 2024)
- Teaching Note
Travelogo: Understanding Customer Journeys
By: Eva Ascarza and Ta-Wei Huang
Teaching Note for HBS Exercise 524-044. The exercise aims to teach students about 1) Customer Segmentation; and 2) constructing buying personas, 3) Get actionable insights from clickstream data. View Details
- 2011
- Working Paper
Discretion Within the Constraints of Opportunity: Gender Homophily and Structure in a Formal Organization
By: Adam M. Kleinbaum, Toby E. Stuart and Michael L. Tushman
Homophily in social relations is widely documented. We know that homophily results from both individual preferences and uneven opportunities for interaction, but how these two mechanisms interact in formal organizations is not well understood. We argue that... View Details
Keywords: Interactive Communication; Analytics and Data Science; Organizational Structure; Partners and Partnerships; Behavior; Internet and the Web; Theory; Information Technology Industry
Kleinbaum, Adam M., Toby E. Stuart, and Michael L. Tushman. "Discretion Within the Constraints of Opportunity: Gender Homophily and Structure in a Formal Organization." Harvard Business School Working Paper, No. 12-050, December 2011.
- 2023
- Working Paper
The Customer Journey as a Source of Information
By: Nicolas Padilla, Eva Ascarza and Oded Netzer
In the face of heightened data privacy concerns and diminishing third-party data access,
firms are placing increased emphasis on first-party data (1PD) for marketing decisions.
However, in environments with infrequent purchases, reliance on past purchases 1PD... View Details
Keywords: Customer Journey; Privacy; Consumer Behavior; Analytics and Data Science; AI and Machine Learning; Customer Focus and Relationships
Padilla, Nicolas, Eva Ascarza, and Oded Netzer. "The Customer Journey as a Source of Information." Harvard Business School Working Paper, No. 24-035, October 2023. (Revised October 2023.)
- 01 Dec 2013
- News
Curing Health Care
knowledge, but working at this edge is inherently risky: Information is fragile until further testing can sift the wheat from the chaff. Building commercial enterprises around such new knowledge has the potential to truly change the world, but the process of... View Details
- 16 Dec 2014
- First Look
First Look: December 16
Publications December 2014 Management Science When Performance Trumps Gender Bias: Joint Versus Separate Evaluation By: Bohnet, Iris, Alexandra van Geen, and Max Bazerman Abstract—We examine a new intervention to overcome gender biases in... View Details
Keywords: Sean Silverthorne
- 01 Mar 2008
- News
Alumni Books
sweet spot; designing the offer to create customer value and secure differential advantage; integrating to serve the customer; and measuring what matters. Science Lessons: What the Business of Biotech Taught Me about Management by Gordon... View Details
- 24 Jul 2012
- First Look
First Look: July 24
Flynn, and Daniella Kupor Publication:Social Psychological & Personality Science (forthcoming) Abstract We investigated the link between tipping, an altruistic act, and bribery, an immoral act. We found a positive relationship between... View Details
Keywords: Sean Silverthorne
- 01 Jun 2015
- News
Ask the Expert: The Kids Are All Right
offers a look at where they are headed. The millennial generation is so large as to beg the question, are millennials a single cohort? There are millennial homeowners and millennial teenagers. Parents and the parented. What beliefs and View Details
- 02 Jun 2019
- News
A Data-Driven Approach to Gun Policy
in Proceedings of the National Academy of Sciences (October 2017). The study began to take shape in early 2013. Malhotra, the Eli Goldston Professor of Business Administration, and Luca, the Lee J. Styslinger III Associate Professor of... View Details
- 19 Jun 2017
- News
Can Neuroscience Find You the Perfect Job?
then the more companies we've interacted with-- and even becoming an entrepreneur was huge eye-opening experience because-- I think in science it's not 50/50. Business school isn't 50/50 either when it comes to men and women, but it's... View Details
- 09 Jun 2015
- First Look
First Look: June 9, 2015
Publications June 2015 Perspectives on Psychological Science Three Principles to REVISE People's Unethical Behavior By: Ayal, S., F. Gino, R. Barkan, and D. Ariely Abstract— Dishonesty and unethical View Details
Keywords: Sean Silverthorne
- 17 Jan 2017
- First Look
First Look at New Research: January 17
Science When Novel Rituals Impact Intergroup Bias: Evidence from Economic Games and Neurophysiology By: Hobson, N., F. Gino, M.I. Norton, and M. Inzlicht Abstract—Long-established rituals in pre-existing cultural groups have been linked... View Details
Keywords: Sean Silverthorne
- 21 Dec 2022
- News
HBS Community Comes Together in Wake of Ukraine Invasion
other resources to help put Russia's War on Ukraine in context Davis Center for Russian and Eurasian Studies Insights on Russia and Ukraine from Harvard Faculty of Arts & Sciences Davis Center for Russian and Eurasian Studies. Harvard... View Details
- 28 Jan 2014
- First Look
First Look: January 28
Publications August 2013 Princeton University Press Fortune Tellers: The Story of America's First Economic Forecasters By: Friedman, Walter A. Abstract—The period leading up to the Great Depression witnessed the rise of the economic forecasters, pioneers who sought... View Details
Keywords: Sean Silverthorne
- 24 Jan 2012
- First Look
First Look: Jan. 24
context, reflected in its introduction of product features, is influenced by prior industry affiliation. We hypothesize first, that prior industry experience shapes a set of shared beliefs resulting in similar and concurrent firm behavior; second, that firms will... View Details
Keywords: Sean Silverthorne