Filter Results:
(1,128)
Show Results For
- All HBS Web
(1,128)
- People (2)
- News (285)
- Research (695)
- Events (4)
- Multimedia (1)
- Faculty Publications (275)
Show Results For
- All HBS Web
(1,128)
- People (2)
- News (285)
- Research (695)
- Events (4)
- Multimedia (1)
- Faculty Publications (275)
- 13 Jun 2012
- HBS Case
HBS Cases: A Startup Takes On the Credit Ratings Giants
and 2009, when the field of ratings seemed ripe for upheaval, Becker learned of several planned rating agency start-ups, including what would become KBRA. When the firm lured ex-Moody's executive Jerome Fons, whom Becker knew, "I... View Details
- 01 Apr 2002
- News
Pamela Thomas Graham on September 11
than three months into her tenure at the business news network — turned her attention to determining what services and coverage CNBC could provide at a time when the U.S. stock markets were closed. On the morning of September 11, Pamela... View Details
- 02 Jan 2018
- News
Reconsidering Retirement
store in New Jersey; the son accompanied him on buying trips to New York and watched him negotiate for the best merchandise and price. He had even launched his own successful business before arriving at HBS: a birthday cake delivery View Details
- 20 Feb 2013
- News
Thanking Veterans Online
to thank members for their service. Hall is the company's CEO, and Thompson the COO. In the first year of operations, thousands of veterans and active-duty military registered with TroopSwap but fewer than 5 percent of them verified their military status to begin... View Details
- 01 Jun 2008
- News
New Face at Facebook
advertising arm, which generates more than half its revenue and employs thousands of people. In addition to developing an advertising network for Facebook, she will be in charge of marketing and human... View Details
- 01 Jun 1998
- News
Project outreach
Outreach On March 28, more than five hundred HBS students, partners, and faculty members participated in the School's eleventh annual daylong public service effort, Project Outreach. This year, groups of volunteers went to eight sites... View Details
- 01 Jun 1997
- News
Carla Small
the internal whispers telling her that her real love centered on children and families, however, she moved to Chicago and began a promising career as an advertising executive at Leo Burnett, Inc. "It was a great experience," Small says,... View Details
Keywords: Linda Goodspeed
- 03 Mar 2009
- First Look
First Look: March 3, 2009
status—on new venture growth. I propose that new firms can acquire legitimacy by mimicking the structures and ceremonial activities of established firms in their industry and status by affiliating with high-status entities. Using a unique panel dataset on a cohort of... View Details
Keywords: Martha Lagace
- February 1995 (Revised November 1996)
- Case
MasterCard and World Championship Soccer
By: John A. Quelch and Carin-Isabel Knoop
The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be... View Details
Keywords: Credit Cards; Marketing Strategy; Multinational Firms and Management; Advertising Campaigns; Globalization; Sports; Financial Services Industry; Financial Services Industry; France; United States
Quelch, John A., and Carin-Isabel Knoop. "MasterCard and World Championship Soccer." Harvard Business School Case 595-040, February 1995. (Revised November 1996.)
- 01 Dec 2022
- News
Road to Recovery
breathalyzer or a rapid saliva test. They also can use phone-based GPS to verify they have attended treatment appointments, and access information and coaching services via text, voice, and video. “The biggest barrier—and this sounds... View Details
- 27 Jan 2009
- First Look
First Look: January 27, 2009
matters for innovation, and therefore growth, because it enables the local entrepreneur to put equity into this cooperative venture, which mitigates an agency problem that would otherwise deter the foreign investor from participating. In... View Details
Keywords: Martha Lagace
- 01 Jan 2003
- News
Charles O. Rossotti, MBA 1964
Cofounder, Former Chairman & Chief Executive Officer American Management Systems, Inc. Former Commissioner, Internal Revenue Service Senior Advisor, The Carlyle Group Return to Alumni Achievement Awards main page ©2003 www.RockyThies.com... View Details
- 01 Sep 2017
- News
Read All About It: Journalism Can Be Profitable
substantial advertising revenue. But local newspapers provide important accountability, and the question is, how do you create a local newspaper that focuses on doing that? Local newspapers need truly differentiated content that their... View Details
- 01 Dec 2006
- News
HBS Honors Four Alumni
business, government, and academia, with service as U.S. undersecretary of state; chairman and CEO of the NYSE; chairman of the SEC; and founding dean of the Yale School of Management. Ann S. Moore (MBA ’78) Ann Moore’s appointment as... View Details
- Fast Answer
Reshaping Competition
Congressional Research Services reports: research and analysis to support Congress in their legislative, oversight, and representational duties. Link goes directly to search results for reports on antitrust. HeinOnline:... View Details
- 08 Oct 2013
- First Look
First Look: October 8
has sharply declined over the past 30 years, from 60% or 70% to only about 20%. What accounts for this trend? Disruption is coming for management consulting, the authors say, as it has recently come for law. For many years the professional View Details
Keywords: Sean Silverthorne
- 11 Oct 2016
- First Look
October 11, 2016
service requests to their city government. Users who viewed photos of city workers responding to their service requests were more likely to continue using the app over the ensuing 13 months, demonstrating... View Details
Keywords: Sean Silverthorne
- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
marketing. "That day, Maria's life changed forever, and so did mine," says Max Eisenbud, her agent at sports agency IMG, as quoted in the recent Harvard Business School case "Maria Sharapova: Marketing a Champion."... View Details
- 01 Dec 2017
- News
2017 in Media: Courting the Cord-Cutters
directly to consumers—and we saw companies like HBO and CBS introduce OTT services in 2014 and 2015, but adoption was slower than expected. Other companies were hesitant to follow until this year when Disney announced it will launch its... View Details
- 01 Dec 2012
- News
Corruption 101
investment firm seeking a high-impact agribusiness project in rural Africa. A small company in Tanzania seems to fit the bill, but it faces health-safety issues with the potential to spread E. coli throughout the region. Another problem: It's not clear whether the... View Details