Publications

16 Feb 2004
Research & Ideas

Marketing Wine to the World

Michael Roberto: My parents are Italian immigrants, and my family back in Tuscany and the Campania region of Italy continue to make their own wine. Therefore, I've always had an interest in the wine-making... View Details

Keywords: by Manda Salls; Consumer Products; Consumer Products; Consumer Products

22 Jan 2014
Working Paper Summaries

Separating Homophily and Peer Influence with Latent Space

Keywords: by Joseph P. Davin, Sunil Gupta & Mikołaj Jan Piskorski

07 Aug 2000
Research & Ideas

Rocket Science Retailing

double their profits—especially retailers of products with short life cycles, such as clothing, consumer electronics, books, and music. But despite the potentially high payoff—and a commonly accepted belief... View Details

Keywords: by Marshall L. Fisher, Ananth Raman & Anna Sheen McClelland; Retail

06 Apr 2011
Working Paper Summaries

Do Not Trash the Incentive! Monetary Incentives and Waste Sorting

Keywords: by Alessandro Bucciol, Natalia Montinari & Marco Piovesan

December 1995 (Revised February 1997)
Case

Student Educational Loan Fund, Inc.

By: Peter Tufano

Rick Melnick oversees the Student Educational Loan Fund (SELF), which provides loans to Harvard Business School students. SELF is changing the terms of student loans from variable-rate with semiannual payments to fixed-rate loans with equal monthly payments. Melnick... View Details

Keywords: Risk Management; Financing and Loans; Interest Rates; Financial Services Industry

Video

Dr. R.S. Sodhi

Dr. R.S. Sodhi, former Managing Director of GCMMF (Amul), relates the history of the Amul name and traces the origins of "Amul butter girl" - one of the world's longest running ad campaigns. View Details

March 2015
Article

Monetary Policy and Long-Term Real Rates

By: Samuel G. Hanson and Jeremy C. Stein

Changes in monetary policy have surprisingly strong effects on forward real rates in the distant future. A 100 basis point increase in the two-year nominal yield on a Federal Open Markets Committee announcement day is associated with a 42 basis point increase in the... View Details

Keywords: Policy; Interest Rates; Economics

Find at Harvard

05 Jul 2006
Working Paper Summaries

Information Dispersion and Auction Prices

Keywords: by Pai-Ling Yin; Technology; Web Services

September 2004 (Revised November 2012)
Module Note

Module I: Moral Challenge Class Summaries

By: Sandra J. Sucher

What is a moral challenge? Explores four main types of moral challenge: the challenge of survival, the conflict between "two rights," a moral dilemma—or situation in which it is impossible to satisfy conflicting moral obligations and commitments—and the challenge of... View Details

Keywords: Decision Choices and Conditions; Moral Sensibility; Values and Beliefs; Leadership; Problems and Challenges; Conflict of Interests

29 Aug 2018
Blog Post

From the Classroom to the Workplace: How I Applied Learnings to my Internship

course, it is possible to apply subjects like strategy or marketing to any company that you work for, especially if you are working in the strategy department. However, here are three other examples of what I found very View Details

Keywords: Consumer Products / Retail

2012
Mimeo

Françafrique and Oil

By: Noel Maurer

France's special relationship with its oil-producing former colonies has become entirely divorced from economic or strategic considerations. What drives the relationship, rather, are special interests: the French oil companies, the connections between African leaders... View Details

Keywords: Relationships; Economics; Strategy; Natural Environment; Interests; Crime and Corruption; Energy Industry; France; Gabon; Congo, Republic of the

25 Aug 2003
Research & Ideas

Should You Sell Your Digital Privacy?

It's a startling idea: Instead of relying on regulators to protect our privacy against telemarketers, data miners, and consumer companies, we should capitalize on the value of... View Details

Keywords: by Manda Salls & Sean Silverthorne; Advertising

25 Apr 2014
News

Strategists analyze market forces—great strategists also look beyond the market

government and interest groups that also seek market imperfections and try to fix them through legal or social means. "These non-market forces can affect the 'rules' of competition: think View Details

20 Feb 2006
HBS Case

Oprah: A Case Study Comes Alive

rejections personally because their requests were merely a few among the thousands of pieces of mail that Harpo Productions received every week. The experience also taught them the value View Details

Keywords: by Martha Lagace; Consumer Products; Consumer Products; Consumer Products

February 2011 (Revised May 2011)
Case

Utilis: Designing, Producing, and Selling Rapid Deployment Shelters for a Troubled World

By: Herman B. Leonard, Daniela Beyersdorfer and Simon Harrow

How can a company that supplies disaster response and humanitarian agencies best handle the intrinsically unpredictable and highly volatile demand for its products? Utilis is a French supplier of rapid-deploy high-end tent solutions for civilian and military uses (such... View Details

Keywords: Business Model; Growth and Development Strategy; Demand and Consumers; Strategic Planning; Natural Disasters; Competitive Strategy; Consumer Products Industry; Consumer Products Industry; France

15 Aug 2011
Research & Ideas

A New Model for Business: The Museum

At first blush, the consumer appeal of a business like Groupon seems pretty obvious. The popular deal-of-the-day Internet start-up sells vouchers to restaurants, spas, and other local businesses at major... View Details

Keywords: by Carmen Nobel

November 1993 (Revised March 1995)
Case

Marsh Supermarkets, Inc. (A): The Marsh Super Study

In response to recent trends in grocery retailing, Marsh Supermarkets has completed an intensive 65-week study of the activity at 5 superstores in the midwest United States. The study tracked the sales, profits, space, and promotion dynamics of the entire store: dry... View Details

Keywords: Marketing Strategy; Analysis; Consumer Behavior; Retail Industry

17 Mar 2021
Research & Ideas

Beyond Pajamas: Sizing Up the Pandemic Shopper

new consumers bought different product categories compared to existing consumers. With the exception of pants, including jeans and trousers, there were no significant differences among the popular product... View Details

Keywords: by Ayelet Israeli, Eva Ascarza, and Laura Castrillo; Retail

June 2001
Supplement

GE's Early Dispute Resolution Initiative (B)

By: Michael A. Wheeler and Gillian Morris

Early Dispute Resolution (EDR) has proved successful at GE. Yet, when Michael McIlwrath, new counsel at an Italian subsidiary, attempted to translate it to his company, problems arose. He had to gain internal acceptance, and explain the concept of early mediation to a... View Details

Keywords: Business Subsidiaries; Globalization; Lawsuits and Litigation; Organizational Culture; Performance Effectiveness; Problems and Challenges; Conflict of Interests; Complexity; Italy; New York (state, US)