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- All HBS Web
(11,904)
- People (38)
- News (2,819)
- Research (6,656)
- Events (33)
- Multimedia (138)
- Faculty Publications (4,923)
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- 01 Mar 2004
- What Do You Think?
Are Customer Loyalty Initiatives Worth the Investment?
Summing Up This month's column presented two views of the importance of customer loyalty management, one challenging its feasibility and long-term impact (Michael Treacy, Double Digit Growth) and one... View Details
Keywords: by James Heskett
- 02 Aug 2004
- What Do You Think?
For Greater Transparency, Is Section 404 an Effective Response?
the final analysis, doesn't our faith in organizations still depend on trust placed in the leadership of the businesses in which we invest and for which we work? And doesn't... View Details
Keywords: by James Heskett
- 01 Oct 2001
- Research & Ideas
Five Questions for Stuart Gilson
others involved, how a complicated and difficult restructuring actually gets done. My book is also targeted at corporate executives, general managers and practitioners. Hopefully, View Details
Keywords: by Sean Silverthorne