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  • All HBS Web  (9,904)
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    • News  (1,510)
    • Research  (7,126)
    • Events  (19)
    • Multimedia  (16)
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Show Results For

  • All HBS Web  (9,904)
    • People  (25)
    • News  (1,510)
    • Research  (7,126)
    • Events  (19)
    • Multimedia  (16)
  • Faculty Publications  (5,558)
← Page 314 of 9,904 Results →
  • June 2020
  • Teaching Note

Understanding the Brand Equity of Nestlé Crunch Bar

By: Jill Avery and Gerald Zaltman
Teaching Note for HBS Case Nos. 519-061 and 519-062. In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of twenty of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the... View Details
Keywords: Brand Management; Brand Storytelling; Brand Equity; Market Research; Qualitative Methods; Marketing; Brands and Branding; Marketing Communications; Consumer Behavior; Marketing Strategy; Food and Beverage Industry
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Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar." Harvard Business School Teaching Note 520-124, June 2020.
  • Article

Eliminating Unintended Bias in Personalized Policies Using Bias-Eliminating Adapted Trees (BEAT)

By: Eva Ascarza and Ayelet Israeli

An inherent risk of algorithmic personalization is disproportionate targeting of individuals from certain groups (or demographic characteristics such as gender or race), even when the decision maker does not intend to discriminate based on those “protected”... View Details

Keywords: Algorithm Bias; Personalization; Targeting; Generalized Random Forests (GRF); Discrimination; Customization and Personalization; Decision Making; Fairness; Mathematical Methods
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Ascarza, Eva, and Ayelet Israeli. "Eliminating Unintended Bias in Personalized Policies Using Bias-Eliminating Adapted Trees (BEAT)." e2115126119. Proceedings of the National Academy of Sciences 119, no. 11 (March 8, 2022).
  • Web

Climate Impact - Business & Environment

carbon removal by 2040 and improving food and economic security for >200,000+ smallholder farmers.” Todd Brix MBA 1997 | Co-Founder & CEO, OCOchem “OCOchem has developed the... View Details
  • 01 Nov 2016
  • First Look

First Look - November 1, 2016

with key players from the frontlines of digital change, The Content Trap aims to reorient strategy and offers lessons for businesses, entrepreneurs, and individuals trying to... View Details
Keywords: Sean Silverthorne
  • Web

Terrill L. Drake | About

Terrill L. Drake Bio Terrill L. Drake is the Chief Community and Culture Officer at the Harvard Business School. As a member of the senior leadership team, Terrill oversees the development View Details
  • 13 Apr 2021
  • Book

How Inclusive Managers Create Glass-Shattering Organizations

from them. Discourage exclusionary social activities, and make sure that teams don’t treat women as outliers or extraneous. Development. Assess how managers assign training and View Details
Keywords: by Kristen Senz
  • 02 Aug 2020
  • What Do You Think?

Is the 'Experimentation Organization' Becoming the Competitive Gold Standard?

seed the concept more broadly.” But Ana Frony reminded us to “never forget that even trainees must have some intuition and poetry to develop a hypotheses and design an... View Details
Keywords: by James Heskett; Technology
  • 26 Jun 2012
  • First Look

First Look: June 26

evolution of multinational banks over time and suggest a conceptual framework in which this development can be understood. In-depth analyses of the multinational banking View Details
Keywords: Sean Silverthorne
  • 12 Nov 2021
  • News

Alumni Business Leaders on Confronting the Climate Change Challenge

health justice, and social justice. Ultimately, we need to create a new decision-making paradigm, where our business strategies and choices fully consider the short- View Details
  • 07 Jan 2019
  • Research & Ideas

The Better Way to Forecast the Future

to are probability forecasts, outlining the likelihood of the storm going in one direction versus another. In economics, the Federal Reserve Bank of Philadelphia coordinates probability and point forecasts for predicted View Details
Keywords: by Roberta Holland; Air Transportation; Transportation
  • Web

Cotting House | About

students, MBA fellowships, and faculty development each year. Cotting belonged to the fourth generation of a venerable New England family that figured prominently in the early View Details
  • Profile

Mollie Breen

about 'return on technology' when they need to hear about 'return on investment.' I learned a big lesson: tech won't sell itself. You need a business plan and a strategy – how will this make money?"... View Details
Keywords: Tech; Nonprofit/Government/Education
  • Web

Finance Awards & Honors - Faculty & Research

Nguyen. Shawn A. Cole : Winner of the 2021 Teaching Recognition Award for Excellence in Sustainable Finance Education from the Financial Times and the Impact and Sustainable Finance Faculty Consortium for... View Details
  • 01 Mar 2014
  • News

Generation Next

its relationship with external advisers. While working on strategy for the group's consumer products division in 2008, her team hired Bain & Co. to help lay out a five-year road map. At the time, Bain was relatively new to India, View Details
Keywords: Mark Bergen; Godrej Group; Management
  • 09 Sep 2011
  • Working Paper Summaries

Quantity vs. Quality: Exclusion by Platforms with Network Effects

Keywords: by Andrei Hagiu; Technology
  • 27 Apr 2020
  • Research & Ideas

How Remote Work Changes What We Think About Onboarding

to address ever-changing challenges. "Companies struggle to onboard employees even when times are good and relatively predictable." The only way to fast track onboarding and enable those workers to... View Details
Keywords: by Boris Groysberg
  • Web

Partners & Fellows | Social Enterprise | Harvard Business School

Center Boston Planning and Development Agency (BPDA) Boston Redevelopment Authority Boston Symphony Orchestra BRAC USA Bridges Outcomes Partnerships Calvert Foundation The Children's Investment Fund... View Details
  • 07 Jun 2021
  • Book

9 Tips from an Expert Fundraiser: Help Donors 'Invest in Their Passion'

and projects as you refine your pitch and develop more confidence. 7. For major solicitations, you should prepare a detailed call report shortly after the visit. Prospective... View Details
Keywords: by Danielle Kost
  • 01 Jun 2023
  • News

An Engine of Innovation

while others will realize entrepreneurship is not for them. And so, we’ve evolved our mission so that it’s not just about people founding a venture, but also about developing the skill set View Details
Keywords: Jennifer Gillespie
  • 30 Aug 2016
  • First Look

August 30, 2016

Rapidly Developed Patient-Centered Outcome Measures By: Shah, Kevin P., Tracy E. Spinks, and Thomas W. Feeley Abstract—In 2014, The University of Texas MD Anderson Cancer Center created a streamlined process... View Details
Keywords: Carmen Nobel
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