printing - Publications - Faculty & Research

01 Mar 2018
What Do You Think?

Two Decades Later, is the 'New Economy' Finally Here?

core (“the dominant organizations, institutions, groups, and processes of the pre-Internet era,” that, for example, produced our printed encyclopedias) to the crowd (“new participants and practices enabled by the net and its attendant... View Details

Keywords: by James Heskett

25 Oct 2012
Research & Ideas

10 Reasons Customers Might Resist Windows 8

things like print! No joke. Open up a PDF in the native viewer and you have to 'intuitively' know to press ctrl + p to print the file. I can't tell you how many times I've sat there getting angry trying to figure out how to get something... View Details

Keywords: by Carmen Nobel; Computer; Consumer Products

Profile

Michael R. Bloomberg

globe. In 1990, not content to stick with the status quo, Bloomberg created Bloomberg News. The global 24-hour business and financial media company offers television, radio, print outlets such as Bloomberg Businessweek, and a newswire... View Details

29 Oct 2000
Research & Ideas

Building a Powerful Prestige Brand

store's charge-account customers received a small, white printed card with gold lettering that read: "Saks Fifth Avenue is proud to present the Estée Lauder line of cosmetics: now available at our cosmetics department."... View Details

Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail

10 Mar 2015
Research & Ideas

The Surprising Winners and Losers in the Retail Revolution

printing dollars, it's minting quarters. It's very, very problematic. Walmart has a new strategy that uses smaller stores, supercenters, and their warehouses in an ecosystem that includes ecommerce, but it's going to be a lot of work for... View Details

Keywords: by Sean Silverthorne; Retail

Web

Courses by Title - Course Catalog

Elective Curriculum: Course Descriptions Last Updated: 04 Jun 2025 By Course Title View by Unit | View by Course Title | View by Faculty | Print View # A B C D E F G I L M N O P R S T U V W # Area Faculty Name Term Quarter Credits 3... View Details

15 Jun 2021
News

Alumni Achievement Awards 2021

being denied on-campus housing because of his race. Fitzhugh hoped to go into sales and marketing, but companies at the time had little interest in hiring an African American. While working as an independent print salesman in Washington,... View Details

Web

Departments | Employment

comprised of several areas, including: Development (includes fund raisers, researchers and stewardship) Alumni Relations (includes Alumni Clubs, professional career and development advisors, reunions and events teams) Alumni Marketing & Communications (includes web,... View Details

15 Apr 2002
Research & Ideas

In the Virtual Dressing Room Returns Are A Real Problem

The report indicated that many consumers who purchase apparel online refer to printed catalogs for more accurate depictions of color. The degree to which the difficulty in characterizing apparel products inhibits online consumer purchases... View Details

Keywords: by Jan Hammond & Kristin Kohler; Apparel & Accessories; Fashion; Consumer Products; Manufacturing; Retail

Web

Dean Srikant Datar’s 2025 Commencement Remarks | About

Dean Srikant Datar’s 2025 Commencement Remarks Published May 29, 2025 Share via Facebook Share via LinkedIn Print Share via email Members of the MBA and Doctoral Classes of 2025; esteemed Alumni Achievement Award recipients; families,... View Details

01 Sep 2007
News

Riding It Out

incorrect paperwork, the IT team programmed an electronic “poka-yoke” (a term from lean manufacturing in which an engineering solution prevents a mistake) that keeps a mailing label from being printed unless the bar codes on the SmartPak... View Details

Keywords: Julia Hanna; dog food; pets; Food Manufacturing; Manufacturing; Food and Beverage Stores; Retail Trade

21 Apr 2009
First Look

First Look: April 21, 2009

Telecom) must decide if launching Read&Go, an electronic newsstand built around an e-paper reader, would be successful. The case describes (1) Orange's strategy; (2) the company's new product development process; (3) e-paper technology, which simulates the... View Details

Keywords: Martha Lagace

29 Jan 2013
First Look

First Look: Jan. 29

breakers such as the iPhone, Hulu, or Netflix. To this end, it offers a short tour of the changing print media landscape and reviews major upheavals in its business models. The Bonnier case illustrates how to engage in and manage a... View Details

Keywords: Sean Silverthorne

01 Jun 2012
News

Made in the USA

machinery by cannibalizing parts from a printing press a previous tenant had left behind. “I’d come in every morning at 5 and start cutting and tacking up pieces of metal,” he recalls. “The next day I’d have a welder here to put them... View Details

Keywords: Blagg, Deborah; cheese; lobster fishing; Fishing, Hunting and Trapping; Agriculture; Management of Companies and Enterprises; Management; Food Manufacturing; Manufacturing

02 Feb 2016
First Look

February 2, 2016

listed a pair of women's sandals on Flipkart's website at 799 Indian rupees ( ) and offered it on promotion at 399. However, upon close examination of the product's display photo, consumers noticed a 399 price tag printed on the strap.... View Details

Keywords: Sean Silverthorne

01 Apr 2001
News

Beyond the Rim: New Paths to Success in Asia

he continues. “This company’s service allows e-mail messages to be sent from anywhere in the world to a post office near the addressee’s home, printed out as a letter, stuffed in an envelope, and delivered in just a few days. They’re even... View Details

Keywords: Alejandro Reyes and Deborah Blagg; David Lane; Educational Services

01 Mar 2004
Lessons from the Classroom

Mission to Mars: It Really Is Rocket Science

"derivative" projects that use existing (and proven) designs to deliver new science experiments to the surface. Of course, the cultural change required to do this would be significant. Building spacecraft to print is cheap, but... View Details

Keywords: by Sean Silverthorne

07 Nov 2011
Research & Ideas

The Forgotten Book that Helped Shape the Modern Economy

led to economic development and were therefore emulated in other nations at the time. The idea for it probably came from my love of old books, which allowed me to see quite starkly the discrepancy between past and present fame in the discipline of economics. The most... View Details