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- All HBS Web
(1,506)
- People (3)
- News (235)
- Research (1,013)
- Events (9)
- Multimedia (4)
- Faculty Publications (469)
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- 09 Nov 2010
- First Look
First Look: November 9, 2010
illustrating my points with examples from companies including Home Depot, McDonald's, Merck, and Pfizer. There is no magic bullet that can target the pitfalls of your business strategy, but you must engage in ongoing, face-to-face... View Details
Keywords: Sean Silverthorne
- 11 Feb 2020
- Sharpening Your Skills
10 Rules Entrepreneurs Need to Know Before Adopting AI
in your sales and marketing team, especially if they come from the industry or companies on your target list. Nowadays functional leaders have more power than in the past to decide which software to use, so... View Details
Keywords: by Rocio Wu
- 25 May 2011
- HBS Case
QuikTrip’s Investment in Retail Employees Pays Off
problem yet, but at some point I imagine it could be," Ton surmises. "Opening stores in new markets is typically not a way to sustain internal promotions." Growing Pains? The case turns on the question of future growth for... View Details
- 24 Apr 2019
- Research & Ideas
The 'Amazon Effect' Is Changing Online Price Competition—and the Fed Needs to Pay Attention
agencies. In 2010, these retailers would keep prices constant for about nine months on average. Today, that timeframe has narrowed to just three months, he says. That acceleration was especially true for categories like electronics and furniture with larger online... View Details
- 13 Mar 2005
- Research & Ideas
The Tricky Business of Nonprofit Brands
nonprofit activities and missions can and do evolve to meet these changing needs and challenges. When the mission and brand image (as perceived in the market) are no longer in synch, a re-branding process or revitalization may be needed. It is important for nonprofits... View Details
Keywords: by Manda Salls
- 11 Apr 2011
- Lessons from the Classroom
Teaching a ‘Lean Startup’ Strategy
doing that, and waste a lot of money on sales and marketing trying to sell that wrong product," says Tom Eisenmann, a professor in the Entrepreneurial Management Unit at Harvard Business School. "It takes a lot of time, time... View Details
- 20 Feb 2017
- Research & Ideas
Having No Life is the New Aspirational Lifestyle
is about saying, I am the scarce resource, and therefore I am valuable.” The business of busyness Marketers have already begun using such insights to target consumers, flattering them by implying how... View Details
Keywords: by Michael Blanding
- 22 Feb 2022
- Research & Ideas
Lack of Female Scientists Means Fewer Medical Treatments for Women
treatments that primarily benefit women, yet an examination of biomedical patents filed over a 30-year period revealed a significant shortage of inventions targeting women’s health versus the large volume of new products for male... View Details
Keywords: by Kristen Senz
- 19 Dec 2017
- First Look
New Research and Ideas, December 19, 2017
successfully increase immigrants' political participation, even when they do not specifically target their communities and concerns. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53575 November 28, 2017 athenaInsight... View Details
Keywords: Carmen Nobel
- 26 Aug 2008
- First Look
First Look: August 26, 2008
developed a revolutionary video pill for imaging the small bowel in the gastro-intestinal tract. The development has required the integration of a wide variety of technologies. GI founder and CEO Gabriel Meron must determine GI's View Details
Keywords: Sean Silverthorne
- 29 Jan 2007
- Research & Ideas
The Business Press Is a Watchdog that Bites
by advertising revenue. On the other hand, he detected clear bias in the types of companies that the press targets for special scrutiny. For this reason, business people are wise not to underestimate the ability of the press—particularly... View Details
- 08 Jul 2019
- Research & Ideas
Are Paywalls Saving Newspapers?
used firm size as a proxy for reputation and utilized uniqueness and political slant indices to account for other company characteristics. The study did not take into account costs or any discounts or marketing efforts View Details
- 06 Sep 2004
- Research & Ideas
The Innovator’s Battle Plan
The Firm With The Sword And The Shield Of Asymmetries The power of asymmetries is why the signals of change question is so important. Companies that develop different ways to target nonconsumers and overshot customers can create a new... View Details
- 06 Oct 2020
- Sharpening Your Skills
18 Tips Managers Can Use to Lead Through COVID's Rising Waters
Since March, Harvard Business School Working Knowledge has posted more than 80 stories and research papers on the topic of COVID-19, most targeted at managers and the new challenges they face. That's a lot of information to digest. To... View Details
Keywords: by Sean Silverthorne
- 25 Mar 2015
- HBS Case
Tate’s Digital Makeover Transforms the Traditional Museum
programs has gone far beyond the marketing department to infuse everything the museum does, making it unique among its peers, says Jill Avery, senior lecturer in the General Management unit at Harvard Business School. The Magic Tate Ball... View Details
- 13 May 2014
- First Look
First Look: May 13
"freemium" business model, which is used by some Internet businesses and smartphone application developers to give users free basic features of a digital product and access to premium functionality for a subscription fee. The discussion topics include the... View Details
Keywords: Sean Silverthorne
- 10 Apr 2007
- First Look
First Look: April 10, 2007
School Case 207-084 Following a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral finance. The asset management group... View Details
Keywords: Martha Lagace
- 09 Apr 2024
- Research & Ideas
When Climate Goals, Housing Policy, and Corporate R&D Collide, Social Good Can Emerge
For almost four years, Omar Asensio and his colleagues have been studying the impact of federal energy programs on low-income neighborhoods. The intersection of technology—artificial intelligence, in particular—and public policy has long been an area of focus for... View Details
Keywords: by Glen Justice
- 15 Jul 2019
- Book
Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence
ecosystem to demystify what capital markets are doing. The key to understanding these varied players is to first understand that financial markets are trying to solve the deep underlying problem of modern... View Details
Keywords: by Dina Gerdeman
- 13 Apr 2016
- Research & Ideas
Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)
market need.” There were differences in how companies handled their founding stories, though. Virtually any startup goes through one or several iterations before hitting on the right product and the right View Details