Publications
Publications
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(3,223)
- Faculty Publications (675)
- October 1995 (Revised March 1996)
- Case
Executive Shirt Company, Inc.
By: Janice H. Hammond and Sylvie Ryckebusch
The Executive Shirt Co. is contemplating a move into custom-made shirts. The company's general manager has charged two of his managers to come up with plans for incorporating production of custom shirts into the existing manufacturing process. View Details
- August 1995 (Revised August 1995)
- Case
CIGNA Property and Casualty Reengineering (A)
By: Richard L. Nolan, Donna B. Stoddard, Chiara Francalanci and Elise C Martin
Reengineering was introduced at CIGNA Corp. in 1988. CIGNA entered a second wave reengineering effort through a major project at CIGNA P&C, one of CIGNA's larger businesses. P&C was in financial crisis and as a result brought in a new executive team in 1991 to head the... View Details
- June 1995 (Revised October 1996)
- Case
Lexus and the USTR
By: John A. Quelch
Lexus executives and dealers in the United States are debating how to respond to the U.S. Trade Representative's announcement of 100% tariffs on 13 models of Japanese luxury imported cars. View Details
- February 1995 (Revised November 1996)
- Case
MasterCard and World Championship Soccer
By: John A. Quelch and Carin-Isabel Knoop
The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be... View Details
- September 1994 (Revised June 2017)
- Case
Chemalite, Inc. (B): Cash Flow Analysis
By: Robert Simons and Antonio Davila
Students are asked to use actual and pro forma financial statements to prepare a statement of cash flows under both the direct and indirect method. View Details
- September 1994
- Supplement
Otis Elevator Company: China Joint Venture (E-2)
Describes what happened and presents the perspectives of the three executives who played key roles in the process. A rewritten version of an earlier case. View Details
- August 1994 (Revised July 1995)
- Case
Astra Sports, Inc. (A)
By: John A. Quelch
Astra executives meet to discuss how to counteract the appearance of Korean-made counterfeit athletic shoes in Europe, Asia, and Latin America. View Details
- August 1994 (Revised December 1996)
- Case
Astra Sports, Inc. (B)
By: John A. Quelch
Astra executives meet to discuss their options with a Venezuelan company that, for seven years, manufactured and marketed athletic shoes under the Astra name without authorization from Astra. View Details
- May 1994
- Case
Laura Ashley (C): Rebuilding and Transforming a Global Brand
By: Richard L. Nolan
Over the course of two years a CEO executes a business transformation strategy and key decisions. View Details
- April 1994 (Revised May 1995)
- Case
Laura Ashley (A): A New CEO Takes Charge
By: Richard L. Nolan
In a turnaround situation, a new CEO must take actions in the short term to gain control and exercise executive leadership and lay groundwork to formulate a long-term strategy to rebuild a viable business. View Details
- April 1994 (Revised January 1995)
- Case
StarKist (A)
Set in April 1990, this case focuses on H.J. Heinz and its subsidiary, StarKist, the largest producer of canned tuna in the United States. During the 1980s, the public became increasingly concerned about tuna fishing practices that killed dolphins. StarKist was the... View Details
- November 1993 (Revised September 2018)
- Case
Rudi Gassner and the Executive Committee of BMG International (A)
By: Linda Hill and Katherine Seger Weber
Explores the roles of CEO Rudi Gassner and the 9-person executive committee in leading BMG International. BMG International is the international music subsidiary of Bertlesmann, a German company that is the second-largest media conglomerate in the world. Describes a... View Details
Keywords: Managerial Roles; Management Teams; Decision Making; Business Plan; Growth and Development Strategy; Global Strategy; Leadership Style; Organizational Culture; Business Subsidiaries; Business Conglomerates; Cost Management; Change Management; Music Industry; Media and Broadcasting Industry; Germany
- August 1993
- Background Note
Executing Change: Seven Key Considerations
By: Nitin Nohria and Rakesh Khurana
Provides a 7S framework to complement the McKinsey 7S framework. Focuses on some of the critical choices that must be made in implementing change--Strategic Intent, Substance, Scale, Scope, Speed, Sequence, and Style. Overall, the note argues that these choices must be... View Details
- August 1993
- Background Note
Executing Change: Three Generic Strategies
By: Nitin Nohria and Rakesh Khurana
Describes the strengths and weaknesses of three generic strategies for implementing change--programmatic change, discontinuous change, and emergent change. View Details
- July 1993
- Supplement
Advertising Council Get Out the Vote Campaign: Strategy and Creative Execution
- November 1992 (Revised June 1994)
- Case
Advertising Council Get Out the Vote Campaign: Strategy and Creative Execution
By: V. Kasturi Rangan and Jayne D. Kramer
- March 1992
- Case
Amgen, Inc.: Planning the Unplannable
By: Nitin Nohria
By the early 1990s, Amgen--a pharmaceutical company started little over a decade ago as Applied Molecular Genetics--was within range of becoming a billion-dollar company. With two extremely successful biotechnology drugs on the market, Amgen stood as the largest and... View Details
- March 1992 (Revised October 1994)
- Case
AT&T Consumer Products
Describes the factors AT&T Consumer Products managers considered in deciding whether to locate a new plant for telephone answering machines in the United States, Asia, or Mexico. Describes in depth the restructuring of AT&T during the 1980s, the competition facing its... View Details
- September 1991 (Revised January 2017)
- Teaching Note
Nordstrom: Dissension in the Ranks? (A) and (B)
By: Robert Simons
Teaching Note for Nordstrom: Dissension in the Ranks, Case A (191-002) and Case B (192-027) View Details
- August 1991 (Revised March 1993)
- Case
Champion International Corp.: Timber, Trade, and the Northern Spotted Owl
Champion's forest products division owns timberlands, sawmills, and plywood mills in the Pacific Northwest. The listing of the northern spotted owl as an endangered species, and restrictions on exports of logs from state-owned lands, have disrupted the stumpage, log... View Details