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  • All HBS Web  (1,531)
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  • All HBS Web  (1,531)
    • People  (4)
    • News  (569)
    • Research  (675)
    • Events  (3)
    • Multimedia  (34)
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  • 21 May 2013
  • First Look

First Look: May 21

pharmaceutical sales teams in Belgium and sports teams in Canada. These results suggest that a minor adjustment to employee bonuses-shifting the focus from the self to others-can produce measurable benefits for employees and... View Details
Keywords: Sean Silverthorne
  • 22 Oct 2013
  • First Look

First Look: October 22

expenditures on teammates lead to better performance in both sports teams in Canada and pharmaceutical sales teams in Belgium. These results suggest that a minor adjustment to employee bonuses-shifting the focus from the self to... View Details
Keywords: Sean Silverthorne
  • March 2024
  • Case

Expanding the Bicester Collection to New York

By: Boris Vallee, Kirby Brand, Kristina Brown, Julie McCrimlisk, Chloe Sztabnik and Arthur Segel
Secretariat, if anyone remembers, won the triple crown at the Belmont Race Track on Long Island, located at the nexus of La Guardia, JFK Airports, the Long Island Railroad and multiple major highways. Belmont Race Track is now being rebuilt along with an adjacent UBS... View Details
Keywords: Consumer Behavior; Urban Development; Brands and Branding; Sports Industry; Sports Industry; Sports Industry; New York (state, US)
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Vallee, Boris, Kirby Brand, Kristina Brown, Julie McCrimlisk, Chloe Sztabnik, and Arthur Segel. "Expanding the Bicester Collection to New York." Harvard Business School Case 224-068, March 2024.
  • 26 Mar 2012
  • Research & Ideas

What Neuroscience Tells Us About Consumer Desire

brain-tracking tools to determine why we prefer some products over others. "People are fairly good at expressing what they want, what they like, or even how much they will pay for an item," says Uma R. Karmarkar, an assistant professor at Harvard Business... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 24 Jun 2002
  • Research & Ideas

Building ’Brandtopias’—How Top Brands Tap into Society

supervision of a stressed-out boss. Holt attributes Mountain Dew's stunning success in the 1990s to PepsiCo's nimble transformation of the brand to fit these new ideological circumstances. A new advertising campaign, "Do the Dew," creatively combined... View Details
Keywords: by Martha Lagace
  • 31 Oct 2017
  • Op-Ed

Op-Ed: In Tackling #MeToo, Don’t Ignore Micro-Insults That Harm Women’s Careers

power. Power brings the ability to trade favors. Watch likeability grow along with respect when enough women win top spots and can get people things they desire–budgets, promotions, tickets to sports matches, introductions to celebrities,... View Details
Keywords: by Rosabeth Moss Kanter
  • 11 Jul 2012
  • Research & Ideas

The Future of Boards

get paid too much compared to everyone else. A: Yes, but that doesn't get us anywhere, and it's not completely valid anyway. They sure get paid a lot, don't get me wrong. But they're not the only ones. Real estate tycoons, singers, sports... View Details
Keywords: by Julia Hanna
  • 31 Mar 2009
  • First Look

First Look: March 31, 2009

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=809089 LeBron James Harvard Business School Case 509-050 In 2005, to the astonishment of many sports industry insiders, superstar basketball player LeBron James fired his... View Details
Keywords: Martha Lagace
  • September 2004 (Revised April 2005)
  • Teaching Note

International Management Group (IMG) TN

By: Bharat N. Anand
Teaching Note to (9-702-409). View Details
Keywords: Sports Industry; Sports Industry
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Anand, Bharat N. "International Management Group (IMG) TN." Harvard Business School Teaching Note 705-414, September 2004. (Revised April 2005.)
  • 10 Apr 2019
  • HBS Case

How Entrepreneurs Can Turn Lead Into Gold

a social impact mission. Having a social mission is not the only way that entrepreneurs can connect with potential investors and employees. Communities based around a sport or a common connection such as a university can also be a rich... View Details
Keywords: by Michael Blanding; Financial Services
  • 05 Dec 2005
  • What Do You Think?

Is Growth Good?

spiritual growth, growth in top-level sporting teams, and so on." Angelo Giovas goes even further in suggesting that "the key is not more outward growth (which, as was pointed out in the article, has its limits) but more inward... View Details
Keywords: by James Heskett
  • 02 Jun 2003
  • Research & Ideas

Why Have Marketers Ignored America’s Man-of-Action Hero?

who'd worked their way up through the trenches, breadwinners. Since the rejiggering of the American economy beginning in the early 1980s, the man-of-action hero is back and more than ever he is found in business rather than politics or fiction. Business leaders have... View Details
Keywords: by Manda Salls
  • 16 Aug 2024
  • In Practice

Election 2024: What's at Stake for Business and the Workplace?

consider additional actions. They can implement information campaigns stressing the contributions of immigrants to the society in a variety of domains. For instance, many sport champions are either naturalized immigrants or have... View Details
Keywords: by Rachel Layne
  • 31 Dec 2012
  • Research & Ideas

Most Popular Stories of 2012

might help phone-addled employees better control their workdays and lives. 6. HBS Cases: Sir Alex Ferguson--Managing Manchester United Published: November 7, 2012 For almost three decades, Sir Alex Ferguson has developed the Manchester United soccer club into one of... View Details
Keywords: by Staff
  • 21 Jan 2014
  • First Look

First Look: January 21

http://hbr.org/product/non-equity-financing-for-entrepreneurial-ventures/an/814005-PDF-ENG Harvard Business School Case 314-010 Decision Making at the Top: The All-Star Sports eBusiness Division Describes a senior management team's... View Details
Keywords: Sean Silverthorne
  • 05 Nov 2014
  • What Do You Think?

Are We Entering an Era of Neuromanagement?

that people tend to devalue long-term returns in relation to short-term gains. They tend not to buy and sell according to self-set rules. A person willing to pay up to $200 for a ticket to a sporting event is not, once he owns it, willing... View Details
Keywords: by James Heskett
  • March–April 2023
  • Article

Pricing for Heterogeneous Products: Analytics for Ticket Reselling

By: Michael Alley, Max Biggs, Rim Hariss, Charles Herrmann, Michael Lingzhi Li and Georgia Perakis
Problem definition: We present a data-driven study of the secondary ticket market. In particular, we are primarily concerned with accurately estimating price sensitivity for listed tickets. In this setting, there are many issues including endogeneity, heterogeneity in... View Details
Keywords: Price; Demand and Consumers; AI and Machine Learning; Investment Return; Sports Industry; Sports Industry
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Alley, Michael, Max Biggs, Rim Hariss, Charles Herrmann, Michael Lingzhi Li, and Georgia Perakis. "Pricing for Heterogeneous Products: Analytics for Ticket Reselling." Manufacturing & Service Operations Management 25, no. 2 (March–April 2023): 409–426.
  • February 2023
  • Supplement

Peloton Interactive (B)

By: Suraj Srinivasan, Lynn S. Paine and David Lane
Supplements “Peloton Interactive (A)” (HBS No. 323-005), describing company restructuring and changes to management and the board of directors between February 8 and early October 2022. View Details
Keywords: Corporate Governance; Governing and Advisory Boards; Growth Management; Investment Activism; Leadership; Sports Industry; Sports Industry; United States
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Srinivasan, Suraj, Lynn S. Paine, and David Lane. "Peloton Interactive (B)." Harvard Business School Supplement 323-046, February 2023.
  • September 2012 (Revised March 2013)
  • Teaching Note

Ultimate Fighting Championship: License to Operate (A) & (B) (TN)

By: George Serafeim
The case describes the challenges that Ultimate Fighting Championship faced as a result of regulatory opposition and loss of the license to operate. The genesis of the business idea, the subsequent growth, and the fall of the UFC are described. The case concludes with... View Details
Keywords: Governance Compliance; Ethics; Judgments; Investment; Sports Industry; Sports Industry; United States
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Serafeim, George. "Ultimate Fighting Championship: License to Operate (A) & (B) (TN)." Harvard Business School Teaching Note 113-034, September 2012. (Revised March 2013.)
  • April 2012 (Revised March 2014)
  • Case

Social Strategy at Nike

By: Mikolaj Jan Piskorski and Ryan Johnson
Nike, which first started experimenting with social media and networking in 2004, has been consistently reducing its spending on traditional advertising. Yet, Nike has not pulled back on its overall marketing budget, instead opting to focus on "nontraditional"... View Details
Keywords: Strategy; Advertising Campaigns; Social and Collaborative Networks; Online Advertising; Sports Industry; Sports Industry
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Piskorski, Mikolaj Jan, and Ryan Johnson. "Social Strategy at Nike." Harvard Business School Case 712-484, April 2012. (Revised March 2014.)
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