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  • All HBS Web  (7,989)
    • People  (25)
    • News  (2,153)
    • Research  (3,797)
    • Events  (33)
    • Multimedia  (322)
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  • 17 Mar 2021
  • Blog Post

The Art of Perseverance and Resilience: Reapplying to HBS

My name is Omar Aboulezz, and I’d like to share with you a bit about my journey to HBS and how I persevered through multiple setbacks. Nearly four years elapsed between starting my first HBS application and stepping foot on campus... View Details
  • December 1992
  • Case

Nestle Italy

By: John A. Quelch
Nestle Italy marketing executives are considering options for increasing the sales and market share of Nescafe instant coffee. Forty years after being introduced, Nescafe still has a market share of only one percent. View Details
Keywords: Product Marketing; Consumer Products Industry; Food and Beverage Industry; Italy
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Quelch, John A., and Michele Costabile. "Nestle Italy." Harvard Business School Case 593-009, December 1992.
  • 23 May 2024
  • News

Harvard Business School’s MBA Class of 2024 Celebrates Class Day

  • March 2023
  • Case

Ownership Works: Scaling a Profitable Social Mission

By: Ethan Rouen, Dennis Campbell and Andrew Robinson
Pete Stavros was on a high after his latest experiment with employee ownership. As the head of industrial investments for KKR, Stavros orchestrated the sale of CHI Overhead Doors, which turned into KKR’s best investment in more than two decades and created $360 million... View Details
Keywords: Employee Ownership; Knowledge Sharing; Nonprofit Organizations
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Rouen, Ethan, Dennis Campbell, and Andrew Robinson. "Ownership Works: Scaling a Profitable Social Mission." Harvard Business School Case 123-079, March 2023.
  • July 2012
  • Article

The IKEA Effect: When Labor Leads to Love

By: Michael I. Norton, Daniel Mochon and Dan Ariely
In four studies in which consumers assembled IKEA boxes, folded origami, and built sets of Legos, we demonstrate and investigate boundary conditions for the IKEA effect—the increase in valuation of self-made products. Participants saw their amateurish creations as... View Details
Keywords: Consumer Behavior; Product; Valuation; Labor
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Norton, Michael I., Daniel Mochon, and Dan Ariely. "The IKEA Effect: When Labor Leads to Love." Journal of Consumer Psychology 22, no. 3 (July 2012): 453–460.
  • 07 Jun 2023
  • Blog Post

My One Case: MBA Class of 2023 Looks Back

How many cases do MBA students read over their two years at Harvard Business School (HBS)? 500. Ranging in topics from finance to entertainment to sustainability, cases share the story of a business leader (the case protagonist) making a... View Details
  • February 2010 (Revised September 2011)
  • Case

Roche's Acquisition of Genentech

By: Carliss Y. Baldwin, Bo Becker and Vincent Marie Dessain
Franz Humer, CEO of the Roche Group, must decide whether to mount a hostile tender offer for the publicly-owned shares of Roche's biotechnology subsidiary, Genentech. The case provides opportunities to analyze Roche's strategy with respect to Genentech, the pros and... View Details
Keywords: Mergers and Acquisitions; Business Subsidiaries; Negotiation Offer; Organizational Culture; Corporate Strategy; Biotechnology Industry; Pharmaceutical Industry; Switzerland
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Baldwin, Carliss Y., Bo Becker, and Vincent Marie Dessain. "Roche's Acquisition of Genentech." Harvard Business School Case 210-040, February 2010. (Revised September 2011.)
  • 2023
  • Book

Build the Life You Want: The Art and Science of Getting Happier

By: Arthur C. Brooks and Oprah Winfrey
In Build the Life You Want, Arthur C. Brooks and Oprah Winfrey invite you to begin a journey toward greater happiness no matter how challenging your circumstances. Drawing on cutting-edge science and their years of helping people translate ideas into action,... View Details
Keywords: Happiness; Personal Development and Career; Emotions
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Brooks, Arthur C., and Oprah Winfrey. Build the Life You Want: The Art and Science of Getting Happier. Portfolio, 2023.
  • 13 Feb 2019
  • News

Nurture a workforce that values ideas and contributions

  • 16 May 2000
  • Research & Ideas

The Simple Economics of Open Source

outwardly the situation smells of economic anarchy. Where are the market forces, when thousands of talented programmers—and even many commercial firms—spend inordinate amounts of time writing and sharing computer source code: an activity... View Details
Keywords: by Martha Lagace; Technology
  • April 2004
  • Article

Do CEOs in Mergers Trade Power for Premium? Evidence from 'Mergers of Equals'

By: Julie Wulf
I analyze chief executive officer (CEO) incentives to negotiate shared control in the postmerger governance of the surviving firm. In order to do this, I study abnormal returns in a sample of "mergers of equals" (MOEs) transactions in which the two firms are... View Details
Keywords: Mergers and Acquisitions; Negotiation; Governance Controls; Power and Influence; Value Creation; Business and Shareholder Relations; Governing and Advisory Boards; Motivation and Incentives; Market Transactions
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Wulf, Julie. "Do CEOs in Mergers Trade Power for Premium? Evidence from 'Mergers of Equals'." Journal of Law, Economics & Organization 20, no. 1 (April 2004): 60–101.
  • 28 Jan 2016
  • Blog Post

Why Get an MBA?

a personal one but allow me to share one person’s journey.  The start of 2013 was a critical turning point for me.  I was three years out of NYU Stern undergrad and asking myself that familiar question, “what do I want to do with my... View Details
  • March 2005
  • Case

Tribune Company: The PHONES Proposal

The Tribune Co. is considering issuing a structured note to monetize its investment in another company, America Online (AOL). Tribune originally invested in AOL in 1991 and currently has approximately 10 million shares left of that investment. However, these shares are... View Details
Keywords: Financial Instruments; Taxation; Investment; Media and Broadcasting Industry
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Chacko, George C., Andrew Kuhlman, and Eli Strick. "Tribune Company: The PHONES Proposal." Harvard Business School Case 205-087, March 2005.
  • 13 Feb 2019
  • News

Business schools have a vital role in teaching trust

  • March 2011 (Revised April 2011)
  • Case

State Bank of India: Transforming a State Owned Giant

By: Rajiv Lal and Rachna Tahilyani
February 2011: O.P. Bhatt reflected contentedly on his five-year term as Chairman of State Bank of India (SBI), India's largest commercial bank. He had led SBI on a journey of transformation from an old, hierarchical, transaction oriented, government bank to a modern,... View Details
Keywords: Transformation; Customer Relationship Management; Commercial Banking; Leading Change; Growth and Development Strategy; Marketing; Organizational Change and Adaptation; Banking Industry; India
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Lal, Rajiv, and Rachna Tahilyani. "State Bank of India: Transforming a State Owned Giant." Harvard Business School Case 511-114, March 2011. (Revised April 2011.)
  • 3 Oct 2012
  • Other Presentation

Business and Social Good: What is the Role of Investors?

By: Michael E. Porter
Shared Value and Investors Presentation View Details
Keywords: Society; Investment; United States
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Porter, Michael E. "Business and Social Good: What is the Role of Investors?" Inflection Points Towards Sustainability, UBS Q-Series Series, UBS, New York City, NY, October 3, 2012.
  • August 2021
  • Technical Note

Brand You: Crafting Your Personal Brand

By: Jill Avery and Rachel Greenwald
Selling oneself is something that we have to do every day in both professional and personal settings. We face it when we apply for a job, advocate for a promotion or a raise, vie for a leadership position, attempt to land a new client, write a dating profile, or meet a... View Details
Keywords: Personal Brand; Brand Management; Marketing; Brands and Branding; Identity; Opportunities; Talent and Talent Management; Jobs and Positions; Strength and Weakness; Communication
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Avery, Jill, and Rachel Greenwald. "Brand You: Crafting Your Personal Brand." Harvard Business School Technical Note 522-031, August 2021.
  • June 2014
  • Article

The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity

By: Silvia Bellezza, Francesca Gino and Anat Keinan
We examine how people react to nonconforming behaviors, such as entering a luxury boutique wearing gym clothes rather than an elegant outfit or wearing red sneakers in a professional setting. Nonconforming behaviors, as costly and visible signals, can act as a... View Details
Keywords: Marketing; Consumer Behavior
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Bellezza, Silvia, Francesca Gino, and Anat Keinan. "The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity." Journal of Consumer Research 41, no. 1 (June 2014): 35–54. (Finalist, 2017 Best Article Award for a paper published in JCR in 2014.))
  • 26 May 2019
  • News

Finding your next job: Out with CVs, in with memes

  • 27 Aug 2018
  • News

Trump and Warren offer the wrong diagnosis of short-termism

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