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Show Results For
- All HBS Web
(764)
- News (148)
- Research (543)
- Events (1)
- Multimedia (1)
- Faculty Publications (201)
- 13 Jan 2015
- First Look
First Look: January 13
Online Sales By: Teixeira, Thales S. Abstract—Consumers have become avid media multitaskers, moving seamlessly between their TVs and digital devices. Shorter TV commercials have reduced both the quantity and quality of consumer attention... View Details
Keywords: Sean Silverthorne
- 28 Jul 2014
- Research & Ideas
Eyes Shut: The Consequences of Not Noticing
In their contracts with Walmart, suppliers must agree to accept any financial or criminal liability resulting from the sale of their products. Elmburg felt that Walmart, given its size and as the point of purchase, had an ability to... View Details
- 28 May 2013
- First Look
First Look: May 28
rulings―separated by several weeks and going in opposite directions―that affected the antitakeover force of SBs. We contribute to the long-standing debate on staggered boards by documenting empirical evidence consistent with the market... View Details
Keywords: Sean Silverthorne
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
sales force totaling 270,000 saleswomen—that the company called "associates" (colaboradoras). The "power of relationships," grounded on the emotional link with its brand, was the essence... View Details
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
activities makes them less attractive to leader brands. They prefer, ceteris paribus, heavier, less scalable promotional activities, like in-store demonstrations, big prize sweepstakes, and the like, which are less affordable for challenger brands. However, leader... View Details
- 11 Apr 2018
- Research & Ideas
Sexual Harassment: What Employers Should Do Now
tolerated with others. The sales manager who brings in big bucks but acts in a hostile, domineering way with his team may be seen as the definition of success, yet letting “a brilliant jerk be a jerk” could cost a company many other... View Details
Keywords: by Dina Gerdeman
- 24 Mar 2008
- Research & Ideas
Reducing Risk with Online Advertising
to force the user through one of the affiliate links back to Dell. And if the software did that, the Dell Web site would conclude, "This user got to the Dell Web site through an affiliate link. Therefore we should pay that affiliate... View Details
- 01 Oct 1998
- News
Andresen Becomes First European and First Exec. Ed. Graduate to Endow HBS Professorship
plants in Germany, Holland, and South Africa, "all with very little bank debt," according to Andresen. Its work force expanded from 70 to over 600, and the company enjoyed the highest productivity rate among machinery businesses in... View Details
- 09 Mar 2010
- First Look
First Look: March 9
for sovereign debts are minimal since little can be used as collateral and the ability of a court to force a sovereign entity to comply has been extremely limited, especially given the lack of a supranational legal authority capable of... View Details
Keywords: Martha Lagace
- 01 Mar 2011
- News
Making Their Way
could well be a case study about an American manufacturer’s adaptation to the forces of globalization. Back in the 1990s, when the U.S. economy was in a high-tech, dot-com frenzy and China’s experiment with export-driven market economics... View Details
- 20 May 2014
- First Look
First Look: May 20
aimed at increasing female labor force participation to compensate for Japan's aging population, reforms of the electric power sector directed at reducing electricity costs, and efforts designed to promote the "health and longevity... View Details
Keywords: Sean Silverthorne
- 30 Nov 2017
- News
Happy Meals (Are Here Again)
demarcation. Now the workers are on the floor, delivering orders or helping customers with the new kiosks; Karavites has updated his employee training to include a focus on customer interaction. Average customer count is up at this location, he says, outpacing his... View Details
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
By using a modified dictator game, we assessed sharing behavior and beliefs about others in children between 3 and 12 years old. We performed four studies (N = 376) aimed to assess whether decisions were related to beliefs (Studies 1 and 2) and whether information... View Details
Keywords: Sean Silverthorne
- 06 Nov 2000
- Research & Ideas
The Determinants of Corporate Venture Capital Success
emphasis toward xerography characterized the Haloid Company in the 1950s. In 1961, in recognition of the spectacular growth of sales engendered by the first plain-paper copier, the firm was renamed the Xerox Corporation. In response to... View Details
Keywords: by Paul Gompers & Josh Lerner
- 01 Sep 2009
- News
Read All About It!
the 1930s, for example, per-person movie ticket sales were seven times higher than at the end of the 1990s. Fox Photos/Getty Images In the sweep of U.S. history, consumption had been a force for great... View Details
- 26 Feb 2008
- First Look
First Look: February 26, 2008
Prevention-focused and older individuals—who engage in processing that shifts reference points to less extreme instances—show a decreased sensitivity to variance. We discuss the marketing implications of preferences for variance. Adding Bricks to Clicks: The Effects of... View Details
Keywords: Martha Lagace
- 21 Jan 2013
- Research & Ideas
Altruistic Capital: Harnessing Your Employees’ Intrinsic Goodwill
thermometer, like those often used in fundraising campaigns, to hang in her salon. Each condom sale garnered a star stamped on the thermometer, providing a visual measure of the stylist's contribution to AIDS prevention in her community.... View Details
Keywords: by Carmen Nobel
- 08 Sep 2009
- Research & Ideas
The Height Tax, and Other New Ways to Think about Taxation
income. Third, value-added taxes, or general sales taxes, are increasingly important policies, having filled in for lower personal income tax revenue in many developed countries over the past few decades. These taxes are generally seen as... View Details
Keywords: by Martha Lagace
- 01 Apr 2001
- News
New Ventures New Gains
technology company that they planned to start. “Having to submit the plan formally and knowing it would be scrutinized forced us to spend a lot more time making sure all the details — especially the financials — were perfect,” says Bang... View Details
- Profile
James Reinhart
ridiculous,” Reinhart said. “The average middle class family spends $1000 a year on children’s clothing. And there is forced obsolescence. Kids grow and the clothes no longer fit.” And often, those clothes have hardly... View Details