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  • All HBS Web  (3,691)
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  • All HBS Web  (3,691)
    • People  (2)
    • News  (709)
    • Research  (2,363)
    • Events  (26)
    • Multimedia  (18)
  • Faculty Publications  (947)
← Page 31 of 3,691 Results →
  • 07 Apr 2022
  • Research & Ideas

Giving Back: Consumers Care More About How Companies Donate Than How Much

seems like a sizable portion of the firm’s earnings. In fact, consumers favor brands that seem to be giving a larger cut of their profits, even if the total dollar amount is lower compared to brands that give a smaller proportion of profits but larger total dollar... View Details
Keywords: by Pamela Reynolds
  • 28 Mar 2016
  • Research & Ideas

What's a Boss Worth?

worker performance. A good boss improves a team’s performance, but researchers aren’t sure why. ©iStockPhoto/Michaeljung “There was tremendous variety in the productivity of workers doing the same task... View Details
Keywords: by Michael Blanding; Service

    Hybrid Work’s Sweet Spot

    As organizations across the United States wrestle with post-COVID office policies, researchers at Harvard Business School (HBS) present evidence for an optimally productive blended office-and-home schedule. Their findings may help managers cope with the shift to... View Details
    • March 2019
    • Case

    DayTwo: Going to Market with Gut Microbiome

    By: Ayelet Israeli and David Lane
    DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals. After a first year of trial rollout in... View Details
    Keywords: Start-up Growth; Startup; Positioning; Targeting; Go To Market Strategy; B2B2C; B2B Vs. B2C; Health & Wellness; AI; Machine Learning; Female Ceo; Female Protagonist; Science-based; Science And Technology Studies; Ecommerce; Applications; DTC; Direct To Consumer Marketing; US Health Care; "USA,"; Innovation; Pricing; Business Growth; Segmentation; Distribution Channels; Growth and Development Strategy; Business Startups; Science-Based Business; Health; Innovation and Invention; Marketing; Information Technology; Business Growth and Maturation; E-commerce; Applications and Software; Health Industry; Technology Industry; Insurance Industry; Information Technology Industry; Food and Beverage Industry; Israel; United States
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    Israeli, Ayelet, and David Lane. "DayTwo: Going to Market with Gut Microbiome." Harvard Business School Case 519-010, March 2019.

      Leslie A. Perlow

      Leslie A. Perlow is the Konosuke Matsushita Professor of Leadership in the Organizational Behavior Unit at Harvard Business School. She leads the Crafting Your Life Special Project, dedicated to helping individuals make purposeful life choices while gathering... View Details

      • 17 Jan 2018
      • Research & Ideas

      If the CEO’s High Salary Isn't Justified to Employees, Firm Performance May Suffer

      when they pay their workers fairly—and struggle when they don’t, the research suggests. Resentment leads to employee backlash Rouen’s research findings add a layer of understanding to previous studies on the... View Details
      Keywords: by Dina Gerdeman
      • Research Summary

      Overview

      By: Kyle R. Myers
      Professor Myers studies the economics of what determines the rate and direction of innovation. He has examined the reallocation of scientists through the use of targeted research grants at the National Institutes of Health, and is working to further understand how... View Details
      Keywords: Technology Networks; Commercialization; Science-Based Business; Research and Development; Knowledge Management; Patents; Innovation Strategy; Technological Innovation; Health Care and Treatment; Entrepreneurship; Health; Innovation and Invention; Science; Technology; Knowledge; Intellectual Property; Economics; Microeconomics; Biotechnology Industry; Health Industry; Pharmaceutical Industry; Technology Industry
      • 2013
      • Book

      Wall Street Research: Past, Present, and Future

      By: Boris Groysberg and Paul M. Healy
      Wall Street equity analysts provide research products and services on publicly-traded companies to institutional and retail investors to help them make more profitable investment decisions. During the last ten years Wall Street research has been battered by a series of... View Details
      Keywords: Financial Analysts; Investment Banks; Conflicts Of Interest; Accounting; Financial Institutions; Financial Services Industry; United States
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      Groysberg, Boris, and Paul M. Healy. Wall Street Research: Past, Present, and Future. Palo Alto, CA: Stanford University Press, 2013.
      • 14 Sep 2020
      • Research & Ideas

      You're Right! You Are Working Longer and Attending More Meetings

      to keep working from home part of the time after COVID-19 abates, researchers are probing how virtual interaction might reshape organizations. In the first large-scale analysis of digital communication early in the crisis, the team—Sadun;... View Details
      Keywords: by Danielle Kost
      • November 1982 (Revised November 1984)
      • Case

      Information Resources, Inc. (A)

      Information Resources, Inc. (IRI) is a small but rapidly growing marketing research firm. IRI's major product, BehaviorScan, provides the most completely controllable and measurable marketing program testing facility in the world. It includes UPC electronic scanning at... View Details
      Keywords: Product Development; Product Marketing
      Citation
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      Clarke, Darral G. "Information Resources, Inc. (A)." Harvard Business School Case 583-053, November 1982. (Revised November 1984.)

        Ryan L. Raffaelli

        Ryan Raffaelli is the Marvin Bower Associate Professor of Business Administration at Harvard Business School. He created and teaches the MBA course "Leadership: Execution and Action Planning" (LEAP) and serves... View Details

        Keywords: consumer products; consumer products; consumer products; consumer products; consumer products; consumer products; consumer products; consumer products; consumer products
        • 27 Feb 2024
        • Research & Ideas

        Why Companies Should Share Their DEI Data (Even When It’s Unflattering)

        “There’s definitely a sunshine effect where, when a company shares this information, it increases brand attitude, and the company is seen as having more commitment to diversifying the workforce,” Buell says. The paper, to be published in View Details
        Keywords: by Shalene Gupta
        • 16 Aug 2004
        • Research & Ideas

        Luxury Isn’t What It Used to Be

        refreshing their product lines and extending their brand to more affordable items. Pressure to innovate is intense, says HBS professor Nancy F. Koehn, a business historian and author of Brand New: How Entrepreneurs Earned Consumers' Trust... View Details
        Keywords: by Julia Hanna; Consumer Products
        • 09 Feb 2016
        • First Look

        February 9, 2016

        and Technology Through Academic-Industry Partnerships By: Chai, Sen, and Willy C. Shih Abstract—Partnerships that foster the translation of scientific advances emerging from academic research organizations into commercialized View Details
        Keywords: Sean Silverthorne
        • 15 May 2024
        • Research & Ideas

        A Major Roadblock for Autonomous Cars: Motorists Believe They Drive Better

        people ages 2 through 59, with some 98 percent of accidents tied to human error. And accidents cost $340 billion, or 1.6 percent, of US Gross Domestic Product in 2023, according to the US National Highway Traffic Safety Administration.... View Details
        Keywords: by Rachel Layne; Transportation; Auto
        • October 1981 (Revised June 1985)
        • Case

        Vicks Health Care Division: Project Scorpio (A)

        The Vicks Health Care Division lacks a solid form entry in the OTC colds care category and has developed a "me-too" product. The main issues are whether there is an opportunity for the product, and, if so, how it should be positioned. Main teaching objectives are to... View Details
        Keywords: Product Positioning; Health Care and Treatment; Product Launch; Market Participation; Health Industry
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        Yip, George S., and Jeffrey R Williams. "Vicks Health Care Division: Project Scorpio (A)." Harvard Business School Case 582-039, October 1981. (Revised June 1985.)
        • Article

        Transition to Clean Technology

        By: Daron Acemoglu, Ufuk Akcigit, Douglas Hanley and William R. Kerr
        We develop a microeconomic model of endogenous growth where clean and dirty technologies compete in production and innovation, in the sense that research can be directed to either clean or dirty technologies. If dirty technologies are more advanced to start with, the... View Details
        Keywords: Technological Innovation; Entrepreneurship; Environmental Sustainability; Green Technology Industry
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        Acemoglu, Daron, Ufuk Akcigit, Douglas Hanley, and William R. Kerr. "Transition to Clean Technology." Special Issue on Climate Change and the Economy. Journal of Political Economy 124, no. 2 (February 2016): 52–104.
        • Research Summary

        Overview

        By: John T. Gourville
        John's research focuses on behavioral decision theory, which studies all the ways in which people systematically deviate from rational decision making. To date, his work has looked at the ways in which people irrationally respond to pricing, to product portfolios, and... View Details
        Keywords: Marketing
        • 06 Jun 2021
        • News

        Did You Know? Rainy Days Are Great For Your Productivity, Says Study

        • June 2017
        • Article

        Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol

        By: Silvia Bellezza, Neeru Paharia and Anat Keinan
        While research on conspicuous consumption has typically analyzed how people spend money on products that signal status, we investigate conspicuous consumption in relation to time. We argue that a busy and overworked lifestyle, rather than a leisurely lifestyle, has... View Details
        Keywords: Status and Position; Perspective; North America; Europe
        Citation
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        Bellezza, Silvia, Neeru Paharia, and Anat Keinan. "Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol." Journal of Consumer Research 44, no. 1 (June 2017): 118–138.
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