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  • 19 May 2009
  • First Look

First Look: May 19, 2009

bonds, roles of board members, calculation of an employee stay-put bonus pool, subcontractor and vendor communication, and reputational issues around bankruptcy or closure of a closely held family business. Analytical tools include... View Details
Keywords: Martha Lagace
  • 24 Feb 2009
  • First Look

First Look: February 24, 2009

Financial Cryptography and Data Security (forthcoming) Abstract Online advertisers face substantial difficulty in selecting and supervising small advertising partners. Fraud can be well hidden, and limited reputation systems reduce... View Details
Keywords: Martha Lagace
  • January 2024
  • Teaching Note

Frank Cornelissen: The Great Sulfite Debate (A) & (B)

By: Tiona Zuzul
Teaching Note for HBS Case Nos. 724-391 and 724-398. In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world’s leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather related conditions that forced him to have to decide between... View Details
Keywords: Budgets and Budgeting; Business Earnings; Agribusiness; Plant-Based Agribusiness; Family Business; For-Profit Firms; Small Business; Change Management; Transition; Communication Strategy; Decision Making; Cost vs Benefits; Financial Management; Financial Strategy; Profit; Revenue; Spending; Globalization; Global Strategy; Goods and Commodities; Innovation Strategy; Crisis Management; Goals and Objectives; Growth Management; Success; Strategic Planning; Problems and Challenges; Risk and Uncertainty; Cognition and Thinking; Reputation; Strategy; Adaptation; Expansion; Mission and Purpose; Values and Beliefs; Food and Beverage Industry; Europe; Italy
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Zuzul, Tiona. "Frank Cornelissen: The Great Sulfite Debate (A) & (B)." Harvard Business School Teaching Note 724-458, January 2024.
  • 17 Sep 2001
  • Research & Ideas

Let Customers Call the Shots

and successful systems will make sure that customers benefit from marketing relationships as much as firms do. Competition and brand reputations have traditionally been the market's way of providing consumers with a valuable marketing... View Details
Keywords: by Martha Lagace
  • 25 Oct 2016
  • First Look

October 25, 2016

directors manage reputation through disclosure choices in biographies in proxy statements filed with the SEC. Directors are more likely to withhold information about directorships at firms that experienced adverse events. Withholding such... View Details
Keywords: Sean Silverthorne
  • 06 Oct 2011
  • What Do You Think?

How Will the ‘Moneyball Generation’ Influence Management?

management in the future. Rahul Kamath commented, " the Moneyball generation is already with us. Here in India, being good in analytics is a kind of pre-requirement for admissions to B-schools." This raises an interesting set of questions for other highly... View Details
Keywords: by James Heskett
  • 20 Aug 2007
  • Research & Ideas

HBS Cases: Using Investor Relations Proactively

reputation over time. Second, it is consistent in always delivering the same message. Third, it distinguishes between the company's performance and the impact of a changed environment by highlighting the indicators that are under its... View Details
Keywords: by Martha Lagace; Energy; Utilities
  • 28 Jul 2015
  • First Look

First Look: July 28, 2015

tend to be more extreme (favorable or unfavorable) than other reviews, and the prevalence of suspicious reviews has grown significantly over time. Second, a restaurant is more likely to commit review fraud when its reputation is weak,... View Details
Keywords: Carmen Nobel
  • January 2024
  • Supplement

Frank Cornelissen: The Great Sulfite Debate (B)

By: Tiona Zuzul and Susan Pinckney
In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world’s leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather related conditions that forced him to have to decide between staying true to the tenets of the natural wine... View Details
Keywords: Budgets and Budgeting; Business Earnings; Plant-Based Agribusiness; Business Startups; Family Business; For-Profit Firms; Small Business; Change Management; Transition; Communication; Cost vs Benefits; Decisions; Entrepreneurship; Environmental Sustainability; Values and Beliefs; Financial Management; Financial Strategy; Profit; Revenue; Spending; Global Strategy; Goods and Commodities; Innovation Strategy; Crisis Management; Goals and Objectives; Growth Management; Success; Strategic Planning; Problems and Challenges; Risk and Uncertainty; Cognition and Thinking; Reputation; Adoption; Expansion; Weather; Mission and Purpose; Food and Beverage Industry; Agriculture and Agribusiness Industry; Europe; Italy
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Zuzul, Tiona, and Susan Pinckney. "Frank Cornelissen: The Great Sulfite Debate (B)." Harvard Business School Supplement 724-398, January 2024.
  • January 2023
  • Case

Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

By: Brian Trelstad, Pedro Levindo and Carla Larangeira
Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details
Keywords: COVID-19 Pandemic; ESG Reporting; Acquisition; Customer Focus and Relationships; Decision Making; Social Entrepreneurship; Environmental Sustainability; Environmental Management; Climate Change; Ethics; Moral Sensibility; Values and Beliefs; Global Strategy; Corporate Governance; Health Pandemics; Human Resources; Human Capital; Crisis Management; Growth and Development Strategy; Marketing; Distribution Channels; Supply Chain; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Culture; Customer Ownership; Relationships; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Science-Based Business; Reputation; Human Needs; Social Issues; Strategy; Equality and Inequality; Beauty and Cosmetics Industry; Brazil; Latin America
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Trelstad, Brian, Pedro Levindo, and Carla Larangeira. "Natura: Weathering the Pandemic at Brazil's Cosmetic Giant." Harvard Business School Case 323-065, January 2023.
  • September 2024 (Revised November 2024)
  • Case

Carrie Wang: Choosing Between the Family Firm and the Family Spirit

By: Lauren Cohen, Fei Wu and Sophia Pan
Carrie Wang, Investment Head of the Wang’s single-family office, contemplated her next career steps. As one of the first businessmen who had risen from China’s industrial rise, her father had grown his wealth to a considerable level, eventually requesting that his... View Details
Keywords: Family Office; Interests Of Consumers; Family Business; Business Growth and Maturation; Financial Management; Financial Strategy; Financial Markets; Investment Portfolio; Investment Return; Private Equity; Customer Relationship Management; Interests; Reputation; Work-Life Balance; Real Estate Industry; China
Citation
Educators
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Cohen, Lauren, Fei Wu, and Sophia Pan. "Carrie Wang: Choosing Between the Family Firm and the Family Spirit." Harvard Business School Case 225-031, September 2024. (Revised November 2024.)
  • 15 Oct 2014
  • Research & Ideas

Apple Pay’s Technology Adoption Problem

and consumers will embrace this new mode of payment. Either way, even if Apple stumbles with its mobile wallet, the company will likely survive the reputation hit. "Any failure Apple experiences here will be more than offset by the... View Details
Keywords: by Dina Gerdeman; Technology; Retail
  • 24 Jun 2014
  • First Look

First Look: June 24

instead of participating in negotiated exchange offers. This paper critically examines this claim and argues that the incentives for holdout litigation are limited because of (1) significant constraints on creditor litigation, (2) substantial economic and View Details
Keywords: Sean Silverthorne
  • 16 Jul 2013
  • First Look

First Look: July 16

different organizations, areas of expertise, and countries in an extraordinary mission that overcame impossible odds. Publisher's link: http://hbr.org/2013/07/leadership-lessons-from-the-chilean-mine-rescue/ar/1 2013 pub Reputational... View Details
Keywords: Anna Secino
  • 06 May 2015
  • Research & Ideas

A Flood of Picassos Threatens to Water Down the Art Market

investors, who are used to seeing such reputed artists offered in the secondary market where there is more price certainty. Instead, these sales could mimic more what happens in the primary market, where value is much harder to pin down... View Details
  • 11 Mar 2009
  • HBS Case

The Energy Politics of Russia vs. Ukraine

neighboring countries had had similar problems with Ukraine, the shutoff was a PR disaster for Gazprom, which had enjoyed a long-standing reputation as a reliable supplier of natural gas, through pipelines in Ukraine, to Europe. Abdelal's... View Details
Keywords: by Garry Emmons; Energy; Utilities
  • 06 Oct 2003
  • Research & Ideas

The Growth of the Social Enterprise

managed centrally. This level of control is conducive to protecting the organization's brand and reputation and coordinating overall strategy and operations. A high degree of control might be particularly desirable when the program being... View Details
Keywords: by Carla Tishler
  • 29 May 2001
  • Research & Ideas

Race Does Matter in Mentoring

reputation for being an excellent performer, and he gained the cooperation, respect, and sometimes the friendship of whites who were initially either resistant or hesitant to work with him. After seven years as an engineer, Williams... View Details
Keywords: by David A. Thomas
  • 16 Jul 2024
  • Op-Ed

Corporate Boards Are Failing in Their No. 1 Duty

they realize the disparity between the CEO’s chosen direction and their expectations, which can lead to a permanent breach. When Omar Ishrak became the first outsider CEO of Medtronic in 2011, the board gave him a clear mandate: to revive the company’s View Details
Keywords: by Bill George
  • 03 Jul 2018
  • What Do You Think?

Should CEO Satya Nadella Cancel Microsoft’s Contract with ICE?

customers, and others. How will it affect the way policy is formulated and the manner in which decisions are made? To what extent will it determine who is to be hired and who is to be engaged as a customer or supplier? Is it worth the potential payoff from establishing... View Details
Keywords: by James Heskett; Computer; Technology
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