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Show Results For
- All HBS Web
(1,291)
- People (2)
- News (422)
- Research (540)
- Events (11)
- Multimedia (13)
- Faculty Publications (181)
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
perspective, using basic economic principles—assuming customers prefer lower-priced products, for example—to build models that can begin to explain how consumers approach online search. (See Large-Scale Demand Estimation with Search... View Details
Keywords: by Kristen Senz
- 01 Mar 2018
- News
Every Trick in the Book
Carolyn Brody (MBA 1983) photo by HollenderX2 BookHampton has been a mainstay of the Long Island, New York, community of East Hampton for more than 40 years. Carolyn Brody (MBA 1983) fondly remembers the cozy, cluttered bookshop from many... View Details
Keywords: April White
- Profile
Wombi Rose
doing different things for different partners," says Wombi of his FIELD 2 experience. Wombi's assignment was challenging: A local television station wanted to expand its existing online dating service into a mobile application.... View Details
- 11 Mar 2021
- News
Leading with Heart
think I have a very simple philosophy. My philosophy is, listen, we all come to work to do three things: shareholder value, help unlock the dreams of people that we work with, and serve the community in which we operate. Those are the... View Details
- Web
A Tradition of Philanthropy - Alumni
a truly residential campus. 1959 Friends and former students fund the Georges F. Doriot International Fellowship to “educate outstanding MBA candidates from other countries.” 1963 The Smith-Roberts Fellowship is created to support professional women who aspire to... View Details
- 14 Jul 2022
- Research & Ideas
When the Rubber Meets the Road, Most Commuters Text and Email While Driving
how automated cars might be designed to minimize major accidents. For their time-use study, the researchers conducted online interviews with about 400 knowledge workers, who make up a large percentage of commuters on today’s roadways and... View Details
Keywords: by Jay Fitzgerald
- 24 Jan 2020
- News
Clayton M. Christensen Dies at 67
importantly, Clayton had a passion for helping others be their best selves that permeated every aspect of his life. His loss will be felt deeply by many in our community and his legacy will be long-lasting.” A gifted teacher across all of... View Details
- Web
Frequently Asked Questions - Research Computing Services
fill out the Research Software Request Form on our Online Requests page . How can I work on the HBSGrid from off campus? Please see information on connecting to the Grid via VPN here. How do I get started on the HBSGrid? Please access the... View Details
- Web
Fundraising - Alumni
engage in fundraising. Class Ambassadors receive special communications and are encouraged to share highlights with their classmates. To get involved or learn more, contact Talia Hirsh . Our Commitment to You We recognize that your time... View Details
- 13 Sep 2010
- Research & Ideas
The Consumer Appeal of Underdog Branding
meaning of their lives, and they remain hopeful about achieving them, even when faced with obstacles. Many contemporary brand biographies contain underdog narratives. Product packaging, corporate Web sites, blogs, and marketing View Details
Keywords: by Martha Lagace
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
customers, investors, and communities a voice and a place at the table when corporate leaders address the climate issues their organizations face. This has manifested in over $30 trillion in investment product under the ESG “label,”... View Details
- 10 Sep 2020
- Research & Ideas
The COVID Two-Step for Leaders: Protect and Pivot
enough data and information to do so. Plans, and the corresponding KPIs and other metrics that will empower your team to execute them, should be adjusted to address the company’s immediate needs and short-term goals, and communicated... View Details
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
Like many business leaders, Donovan Neale-May routinely seeks out information on business innovation and management trends. He reads reports from market analysis firms, white papers from companies in his field, and articles in online... View Details
- 10 May 2020
- Blog Post
Let’s Hear it For the Moms – The Incredible Balancing Act of Student Mothers
much more flexible schedule than any job I have ever had. I have found a family here within my section and a peer community through clubs like Crimson Parents and the MoMBAs. I am excited for you to meet these inspiring MoMBA women... View Details
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
customers more control and set their brands apart. The online apparel retailer Everlane provides detailed descriptions about the factories that produce its clothing. And Lemonade has upended traditional insurance by taking a set portion... View Details
Keywords: by Danielle Kost
- Person Page
Media
Media
This lists media reports covering my firm dollarDEX Investments or me (or my colleagues), or columns written by me (or my colleagues). There are all... View Details
- Web
2024 Reunion Presentations - Alumni
lived in a world of expanding trade, ever more efficient logistics, and a relatively benign trading environment. Revolutions in transportation and communications empowered the reconfiguration of global supply chains and a dramatic shift... View Details
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
business for 20 years. Its acquisition of Jet.com, however, let Walmart aggressively expand the top line of its platform revenue and bring in a team that understood platforms. Although still far behind Amazon, Walmart’s acquisition of Jet.com finally turned Walmart... View Details
Keywords: by Martha Lagace
Stephen M. Case
Case, the founder, has built America Online into the world’s largest online service provider with over 20 million members, and services which include commerce, e-mail, chat, and Internet access. In 1998,... View Details
Keywords: Communications
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
White House popularized the term “fake news,” the influence of social media advertising and online publishing requires serious reexamination. That began to happen October 24 at the The Future of Advertising and Publishing conference held... View Details