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Show Results For
- All HBS Web
(848)
- News (217)
- Research (547)
- Events (5)
- Multimedia (10)
- Faculty Publications (359)
- 01 Sep 2008
- News
Negative Ad Power
believe the charges. It’s unheard of for consumer marketers to run ads that name their competitor but not themselves. What accounts for the difference? The primary reason we see more negative advertising in politics than in the commercial View Details
- 14 Jan 2019
- Blog Post
"It'll All Work Out": Two Alumni Discuss Balancing Marriage and Markets
Carolina and Charlie believe that the key to balancing marriage and the marketplace is to not feel obligated to evenly balance everything, all the time. "Over the course of a marriage," Carolina says, "one partner can... View Details
- 24 Jul 2018
- First Look
New Research and Ideas, July 24, 2018
Market Design By: Roth, Alvin E. Abstract—Marketplaces are often small parts of large markets, and both markets and marketplaces come in many varieties. Market design seeks to understand what marketplaces... View Details
Keywords: Dina Gerdeman
- 19 Sep 2017
- Working Paper Summaries
An Invitation to Market Design
.ExternalClass535E8B0AB65740BCB51D3AB82FC0F8CE p.MsoNormal, .ExternalClass535E8B0AB65740BCB51D3AB82FC0F8CE li.MsoNormal, .ExternalClass535E8B0AB65740BCB51D3AB82FC0F8CE div.MsoNormal... View Details
- 01 Dec 2003
- News
DonorsChoose: Teaming Up with Teachers
primarily for public schools serving low-income families. It has created an online marketplace connecting teachers with “citizen philanthropists,” who buy supplies or services the schools can’t afford. At www.DonorsChoose.org, teachers... View Details
- Web
Harvard Business School
of Four Innovative, New Institutions Cheryl E. Owens-Howard (DBA) 1983 A Conceptual Framework for Understanding Views of the Relationship Between Consumers and Advertising in the Marketplace Donna B. Stoddard (DBA) 1991 Information... View Details
- 01 Jun 2015
- News
Fast Forward
a campus conference earlier this month to focus on four issues: forging effective business- educator partnerships, creating a better marketplace for middle skills, developing entrepreneurial ecosystems, and defining success in... View Details
- 23 Jul 2013
- First Look
First Look: July 23
http://www.vcc.columbia.edu/files/vale/print/No_96_-_Wells_-_FINAL.pdf Working Papers Marketplace or Reseller? By: Hagiu, Andrei, and Julian Wright Abstract—Intermediaries can choose between functioning as a View Details
Keywords: Anna Secino
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55493 Marketplace Scalability and Strategic Use of Platform Investment By: Li, Jin, Gary P. Pisano, and Feng Zhu Abstract— The scalability of a View Details
Keywords: Dina Gerdeman
- 01 Dec 2017
- News
Yoga Inc.
competitive marketplace with many different price points, including zero, the brand becomes absolutely critical.” Besides, he observes, those seeking to make money from yoga need to weigh the pluses and minuses of that authenticity.... View Details
Keywords: Deborah Halber
- 13 Dec 2016
- First Look
December 13, 2016
health care marketplace and make competing on value central to their strategy. All stakeholders in the health care industry—regulators, providers, insurers, employers, and patients themselves—have roles to play in creating real... View Details
Keywords: Carmen Nobel
- 12 Apr 2012
- News
HBS Welcomes Eleven Alumni Startups
name, and cast your vote to the right to predict the winner. asia-pacific HBS Club of Shanghai Sophia Shing, MBA 1997 Founder Little Teacher mobile language learning canada HBS Club of Toronto Jennifer Lee Koss, MBA 2008 Co-founder and CEO PIXIE curated online View Details
- 06 Aug 2020
- News
Defining Flex Work
estimated that some 30 percent of women would leave the professional world to become caregivers, but that 70 percent would have stayed if they had access to a flexible schedule. It was an “aha” moment for Auerbach. She initially launched Werk as a View Details
- 01 Mar 2009
- News
Alumni Books
be the ones left standing once the dust clears. Charan traces the causes of this crisis, identifies the essential priorities managers need to focus on now, and offers clear guidelines for top executives and managers. Create Marketplace... View Details
- 07 Aug 2006
- Research & Ideas
Whatever Happened to Caveat Emptor?
Trumbull, that unfettered marketplace has "virtually disappeared." "Today, arguably no other economic actor in the advanced industrial countries—not the investor, not the worker, not the welfare recipient—enjoys a more thorough set of... View Details
- Web
Product Management - Course Catalog
software products in the internet, mobile and marketplace sectors. In the 2024-2025 academic year, cases and exercises will be grounded in products from: Uber, Spotify, Ancestry, Amazon, YouTube, Netflix, Slack, Redfin, Xero, Duolingo,... View Details
- 01 Sep 2020
- News
Reinvigorating Democracy: A Vote for Change
drives accountability in any industry,” observes Gehl. “Final-Five Voting is less about changing who gets elected and far more about changing the incentives governing the behavior of those in office. It’s about the benefits of healthy competition in the View Details
Keywords: Young, Susan
- 20 Feb 2019
- News
Building an Ecosystem for African Entrepreneurs
in 2015, Sounouvou had recently launched Exportunity, a secure digital marketplace that connects African suppliers with buyers around the world. Through the company’s platform, farmers in Benin can sell their produce to a manufacturer in... View Details
Keywords: April White
- 25 Aug 2014
- News
Sheila Lirio Marcelo, MBA 1998/JD 1999
successful online marketplace Care.com. Marcelo, the fifth of six children, was raised in a tight-knit family. Her parents, who eloped in their late teens, did not fall into stereotypical gender roles. “My father was the one who stood by... View Details
Keywords: Susan Young
- 30 Nov 2016
- Op-Ed
Where Could More Regulation Help Small Businesses? Online Lending.
paperwork, borrowers complete applications in minutes, with approval times cut to days, or even just a few minutes. And, in instances where borrowers want to shop and compare myriad options in one place, they can turn to marketplaces like... View Details