Publications

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April 2011 (Revised May 2011)
Case

EMC2: Delivering Customer Centricity

By: Thomas Steenburgh and Jill Avery

This case introduces the concept of customer centricity and traces its development at EMC, the world's leading data storage hardware and information management software company. EMC's customers had historically relied on EMC salespeople to guide them through the... View Details

Keywords: Business Model; Interpersonal Communication; Customer Relationship Management; Knowledge Acquisition; Marketing Strategy; Organizational Change and Adaptation; Salesforce Management; Social and Collaborative Networks; Internet; Information Technology Industry

2009
Article

Synthesis by Microbes or Chemists? Pharmaceutical Research and Manufacturing in the Antibiotic Era

By: Arthur A. Daemmrich

This article presents a case study of the rise of Pfizer as a leading pharmaceutical company, with a focus on changing relationships between manufacturing technology and R&D between the mid-1940s and the mid-1960s. Pfizer first moved into pharmaceuticals through... View Details

Keywords: Research and Development; Production; Technology; Transformation; Relationships; Success; Organizations; Programs; Chemicals; Alignment; Pharmaceutical Industry; United States

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August 2017 (Revised November 2017)
Case

Accounting for Political Risk at AES

By: Gerardo Pérez Cavazos and Suraj Srinivasan

As a global energy generating company, AES frequently faces challenges from political changes and instability. This is exacerbated by the fact that in many instances AES' primary customer is the government, which is also in charge of law-making. For example, AES'... View Details

Keywords: Political Risk; Asset Impairment; Risk Factors; Fair Value; Fair Value Accounting; Financial Reporting; Financial Statements; Energy Industry; Bulgaria; Dominican Republic; United States; Venezuela

April 2012 (Revised February 2013)
Case

H-E-B: Creating a Movement to Reduce Obesity in Texas

By: Jose B. Alvarez, Jason Riis and Walter J. Salmon

In January 2012, H-E-B Grocery Co., a private retail chain with stores located in Texas and Mexico, was introducing its Healthy at H-E-B program to its customers. The program, which started with the company's employees a few years earlier, was an effort to educate and... View Details

Keywords: Corporate Social Responsibility and Impact; Profit; Leading Change; Customer Focus and Relationships; Food and Beverage Industry; Retail Industry; Texas

November 2015 (Revised August 2016)
Case

Unilever's New Global Strategy: Competing through Sustainability

By: Christopher A. Bartlett

In January 2009, when Paul Polman was appointed CEO of Unilever, he inherited a company in long-term decline at the beginning of a major global financial crisis. As the first outsider ever recruited to lead the company, Polman lost little time in challenging the... View Details

Keywords: Globalized Firms and Management; Corporate Social Responsibility and Impact; Competitive Strategy; Environmental Sustainability; Consumer Products Industry

01 Dec 2006
What Do You Think?

How Important Is Quality of Labor? And How Is It Achieved?

two or three parameters like attitude and sincerity towards work; it should also measure domain knowledge, soft skills like leadership and managerial quality, creativity, and the ability to learn and adapt to the changing... View Details

Keywords: by by Jim Heskett

November 1994 (Revised September 1996)
Case

RiceSelect

By: Alvin J. Silk and Mary Shelman

In August 1994, Robin Andrews, President of RiceTec, Inc., faces a critical decision that will affect his firm's future: what policy should RiceTec follow for supplying grocery retailers with private label merchandise? RiceTec, a small privately owned firm engaged in... View Details

Keywords: Cash Flow; Leadership; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Supply Chain Management; Private Ownership; Research and Development; Conflict Management; Agriculture and Agribusiness Industry; Retail Industry

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2023
Working Paper

Behavioral Transmission: Evidence from a Public Health Campaign in Bangladesh

By: Reshmaan Hussam and Dayea Oh

We examine how behavior change transmits across contexts in the setting of hand hygiene in rural Bangladesh. We randomize an edutainment intervention across classrooms to trace schoolto-home transmission in handwashing behavior and randomize the proportion of students... View Details

Keywords: Handwashing; Interventions; Public Health; Health; Behavior; Change; Bangladesh

Read Now

Sandra Sucher, professor of management practice at Harvard Business School, is an internationally recognized trust researcher. The Power of Trust, her third book, is based on two decades of global research on how companies build stakeholder trust and how,... View Details

Keywords: apparel; banking; brokerage; clothing; fashion; financial services; furniture; hotels ＆ motels; retail financial services; retailing; service industry

28 Apr 2023
Blog Post

From Harvard Business School to Spotify: Four Lessons in My Journey to Land My Dream Job

Rodolfo A. Diaz Cabello (MBA 2021) reflects on how his experiences at Harvard Business School supported his path to building new products at Spotify. In October 2022 I joined Spotify as a Senior Product Manager leading a team that... View Details

2016
Book

Management: An Integrated Approach

By: Ranjay Gulati, Anthony Mayo and Nitin Nohria

The goal of Management: An Integrated Approach 2nd ed., is to prepare students for leadership positions in 21st century companies by addressing the many facets involved in answering one key question: How are leaders successfully managing competitive companies in... View Details

Keywords: Management; Leadership; Competition; Organizational Design

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28 Dec 2020
Interview

Psychological Safety and Fearless Organisations

By: Amy C. Edmondson and Vesna Lucca

In This Podcast:
• The ugly and beauty in transformational change
• Why don’t all companies create psychological safety
• Her passion to create a better workplace
• Buckminster Fuller
• The importance of system thinking
• The power... View Details

Keywords: Psychological Safety; Organizational Culture; Transformation

2012
Working Paper

Mexico's Financial Crisis of 1994-1995

By: Aldo Musacchio

This paper explains the causes leading to the Mexican crisis of 1994-1995 (known as "The Tequila Crisis"), and its short- and long-term consequences. It argues that excessive enthusiasm on the part of foreign investors, not based on Mexico's fundamentals, and weak... View Details

Keywords: Financial Crisis; Foreign Direct Investment; Banks and Banking; Government and Politics; Currency Exchange Rate; Banking Industry; Mexico

June 2014 (Revised January 2017)
Case

YAAS's Service Center

By: Brian Hall and Sara del Nido

This case is about a compensation change at an automotive service company in the Middle East. The case allows investigation and analysis of many issues related to compensation design and human resource management, and even change management. The focus of the case is... View Details

Keywords: Compensation; Emotions; Values; Compensation and Benefits; Human Resources; Labor; Negotiation; Organizations; Social Psychology; Value Creation; Motivation and Incentives; Auto Industry; Service Industry; Kuwait; Middle East

17 Jan 2013
Working Paper Summaries

Deregulation, Misallocation, and Size: Evidence from India

Keywords: by Laura Alfaro & Anusha Chari

30 Aug 2021
News

How The Pandemic Could Give Workers More Leverage

Frances X. Frei

Frances Frei is a Professor of Technology and Operations Management at Harvard Business School. Her research investigates how leaders accelerate performance and design for excellence in leadership, strategy, and operations. She regularly advises senior executives... View Details

Keywords: airline; banking; fast food; financial services; health care; hotels ＆ motels; management consulting; media; nonprofit industry; professional services; retail financial services; service industry; sports; telecommunications; tourism; travel

October 2023 (Revised November 2023)
Teaching Note

The Miccosukee Tribe and the Battle to Save the Everglades: A Miami Climate Action Story

By: Rosabeth Moss Kanter and Jacob A. Small

Teaching Note for HBS Case No. 324-002. "Miccosukee" explores the challenges of coordinating actions to solve a complex systems problem—from individuals, small organizations, and coalitions of multiple organizations. The case discusses the impact of climate change and... View Details

Keywords: Climate Change; Leading Change; Natural Environment; Florida; Everglades National Park

October 2018
Case

Booking.com

By: Stefan Thomke and Daniela Beyersdorfer

The case reveals how Booking.com has become the world's leading travel accommodation platform. The company has put online experimentation at the heart of how it designs digital experiences for its customers and partners. To unlock the potential of large-scale testing,... View Details

Keywords: Travel; Product Innovation; Experimentation; A/B Testing; User Experience Design; Product Development; Product Design; Innovation and Management; Transformation; Information Technology; Digital Transformation; Travel Industry