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  • All HBS Web  (3,030)
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← Page 31 of 3,030 Results →
  • March 2011
  • Exercise

Customer Intelligence Advantage: Module 2 Assignment

By: F. Asis Martinez Jerez
This exercise directs students to analyze a customer-centric firm by first understanding the elements that characterize a customer-centric organization, then by capturing and comparing this firm's approach to customer-centricity. Students interview three levels in the... View Details
Keywords: Business Units; Customer Focus and Relationships; Customer Satisfaction; Employees; Knowledge Sharing; Knowledge Use and Leverage; Leadership; Competitive Advantage
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Martinez Jerez, F. Asis. "Customer Intelligence Advantage: Module 2 Assignment." Harvard Business School Exercise 111-118, March 2011.
  • August 1995 (Revised January 1997)
  • Exercise

Consumer Behavior Exercise (B)

By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement/utilitarian product or service in depth about his/her buying decision. The exercise provides students with first-hand understanding of important concepts in consumer choice domain (e.g.,... View Details
Keywords: Consumer Behavior
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Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (B)." Harvard Business School Exercise 596-040, August 1995. (Revised January 1997.)
  • 2015
  • Book

Presence: Bringing Your Boldest Self to Your Biggest Challenges

By: Amy Cuddy
We often meet life's challenges with fear and anxiety. We fail to be our best and end up feeling regretful and powerless. In Presence, Amy Cuddy presents a scientifically grounded way to align our speech and nonverbal behavior with our beliefs, abilities, and... View Details
Keywords: Negotiation; Attitudes; Emotions
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Cuddy, Amy. Presence: Bringing Your Boldest Self to Your Biggest Challenges. New York: Little, Brown and Company, 2015.
  • 20 Jul 2020
  • News

At least two pharmaceutical companies promise affordable COVID-19 vaccines during the pandemic

  • 20 Jun 2023
  • Video

Alumni Reactions to Accelerating Climate Solutions Conference

  • April 2009 (Revised May 2009)
  • Case

Oprah Winfrey

By: Nancy F. Koehn, Erica Helms, Katherine Miller and Rachel Wilcox
The case explores the entrepreneurial journey of Oprah Winfrey, examining how she built an audience for one of the most successful television shows in history; how she created the company, Harpo Productions, that produces that show as well as other media offerings; how... View Details
Keywords: Business Model; Entrepreneurship; Leadership; Corporate Social Responsibility and Impact; Mission and Purpose; Personal Development and Career; Strategy; Media and Broadcasting Industry; United States
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Koehn, Nancy F., Erica Helms, Katherine Miller, and Rachel Wilcox. "Oprah Winfrey." Harvard Business School Case 809-068, April 2009. (Revised May 2009.)
  • Research Summary

Life Planning for Executives

In this relatively new field of research and course development, Davis is researching through in depth interviews how executives create successful and fulfilling lives. He is leading a faculty team in designing an executive program for individuals wanting to transition... View Details
  • July 2014
  • Article

Making Boston Stronger

By: Dutch Leonard, Arnold M. Howitt, Christine M. Cole and Philip B. Heymann
In the wake of the Boston Marathon bombing in 2013, a team from Harvard University carried out extensive interviews with participants to identify strengths and weaknesses in the incident response to the terror attack. This abridged version of their final report focuses... View Details
Keywords: Boston Marathon Bombing; Disaster Response; Emergency Preparedness; Crisis Management; Cooperation; Boston
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Leonard, Dutch, Arnold M. Howitt, Christine M. Cole, and Philip B. Heymann. "Making Boston Stronger." ICSS Journal 2, no. 2 (July–August 2014): 15–23.
  • 15 Nov 2012
  • News

Vanguard Takes Aim at U.K. as Fees Replace Commissions

  • 30 Mar 2021
  • News

Remote-work expert on companies wanting a return to normalcy: ‘The way it was can never be again’

    054: Christine Exley on the Economics of Volunteering, Market Failure in the Homeless Dog Market and Wagaroo

    Frank Conway, host of Economic Rockstar, interviews Christine Exley about why she co-founded Wagaroo to help save dogs, how a trip to Honduras changed Christine’s academic path from mathematics to economics, and her work on what factors influence volunteer and... View Details

    • 16 Nov 2010
    • News

    Tesco's Foray Into U.S. Market Hits Snag

    • 09 Feb 2022
    • News

    When Will Hot Housing Market Finally Start to Cool?

    • 08 Aug 2017
    • News

    The Stock Market May Be Poised for a Replay of the 1987 Crash

    • 21 May 2016
    • Video

    2016 G&WS: A Conversation with Lisa Lahey on Self-Understanding and Difficult Conversations

    • 21 May 2016
    • Video

    2016 G&WS: A Conversation with Valerie Purdie-Vaughns on Fostering Effective Positive Cross-Race Dialogue

    • 14 Oct 2002
    • Research & Ideas

    The Widening Rift Between Corporations and Society

    Society is evolving and it is leaving business behind, say HBS professor Shoshana Zuboff and James Maxmin. In their new book, The Support Economy: Why Corporations are Failing Individuals and the Next Episode of Capitalism, they address this very issue and offer some... View Details
    Keywords: by Martha Lagace
    • 07 Nov 2011
    • Research & Ideas

    The Forgotten Book that Helped Shape the Modern Economy

    A British merchant's long-forgotten seventeenth-century book may not only fuel a radical rethinking about how modern economies developed in Europe and America, but also add historical perspective on today's hot-button issue of the proper relationship between government... View Details
    Keywords: by Sean Silverthorne
    • 29 Jun 2017
    • News

    Ketumile Masire, Who Shaped and Led a Vibrant Botswana, Dies at 91

    • 24 Feb 2021
    • Blog Post

    My HBS Student Loan Story: Les Williams (MBA 2005)

    their student loans. Still, taking-on student debt to finance an MBA is a significant commitment, and we recognize that personal circumstances influence how each student approaches that commitment. To better understand how HBS graduates manage and repay their student... View Details
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