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Show Results For
- All HBS Web
(5,824)
- People (21)
- News (2,302)
- Research (2,805)
- Events (5)
- Multimedia (214)
- Faculty Publications (1,989)
- Web
Health Care - Institute For Strategy And Competitiveness
HBS ISC Health Care Health Care Value-Based Health Care View Details
- October 1981 (Revised June 1985)
- Case
Vicks Health Care Division: Project Scorpio (B)
Reveals that Vicks chose a multi-condition positioning for the product. Describes testing of name and concept, and extensively reports on a four-city test market. Students are expected to evaluate both the design and results of the test, and face options ranging from... View Details
Yip, George S., and Jeffrey R Williams. "Vicks Health Care Division: Project Scorpio (B)." Harvard Business School Case 582-040, October 1981. (Revised June 1985.)
- 2005
- Book
Problems and Cases in Health Care Marketing
Gourville, John T., John A. Quelch, and V. Kasturi Rangan. Problems and Cases in Health Care Marketing. New York: McGraw-Hill/Irwin, 2005.
- March 2016 (Revised March 2022)
- Teaching Note
Evive Health and Workplace Influenza Vaccinations
By: John Beshears
Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and insights from behavioral economics, Evive deploys targeted and effective messages that improve individuals' health... View Details
Keywords: Vaccination; Influenza; Flu Shot; Preventive Care; Health Care; Behavioral Economics; Choice Architecture; Nudge; Experimental Design; Randomized Controlled Trial; RCT; Causal Inference; Health Care and Treatment; Insurance; Health; Consumer Behavior; Health Testing and Trials; Communication Strategy; Health Industry; Health Industry
- 2024
- Working Paper
Does Private Equity Have Any Business Being in the Health Care Business?
By: Nori Gerardo Lietz and Zirui Song
Private Equity (“PE”) has come under increased scrutiny by the press, academics, and policymakers, as well as the public, for its investments in health care delivery. This scrutiny has been exacerbated by recent high profile hospital bankruptcies following PE... View Details
Lietz, Nori Gerardo, and Zirui Song. "Does Private Equity Have Any Business Being in the Health Care Business?" Harvard Business School Working Paper, No. 25-012, September 2024.
- 7 Jul 2008
- Other Presentation
Redefining Global Health Care Delivery: Narrowing the Gap Between Aspiration and Action
Redefining Global Health Care Delivery: Narrowing the Gap Between Aspiration and Action View Details
Porter, Michael E. "Redefining Global Health Care Delivery: Narrowing the Gap Between Aspiration and Action." Introduction to Global Health Delivery, Harvard Medical School, Boston, MA, July 7, 2008.
- Web
Fostering Innovation in Life Sciences - Health Care
Impact Fostering Innovation in Life Sciences Gaining Ground on ALS Re: Rob Blum (MBA 1991) Health Minute: How Can Technology Improve 21st Century Health Care View Details
- 10 Feb 2023
- News
Maintaining Health Care Innovations After the Pandemic
- Jul 2014
- Conference Presentation
START Program: Value Based Health Care Delivery
Porter, Michael E. "START Program: Value Based Health Care Delivery." Paper presented at the Faculty START Program, Harvard Business School, July 2014.
- May 1983
- Supplement
Vicks Health Care Division: Project Scorpio, Video
Williams, Jeffrey R., and George S. Yip. "Vicks Health Care Division: Project Scorpio, Video." Harvard Business School Video Supplement 883-519, May 1983.
- 11 Dec 2008
- News
If Health Care Were Run Like Retail...
- 01 Dec 2009
- News
The Hospital That Could Cure Health Care
- January 2010 (Revised December 2011)
- Case
Jiamei Dental: Private Health Care in China
By: William C. Kirby and G.A. Donovan
With the recent announcement from the Chinese government that the country's healthcare system was going to undergo reform, Jiamei Dental Chairman Liu Jia wondered what that meant for his 15 year-old dental clinic business. Founded in 1993, Jiamei Dental Medical... View Details
Keywords: Private Sector; Economic Slowdown and Stagnation; Entrepreneurship; Governing Rules, Regulations, and Reforms; Policy; Health Care and Treatment; Private Ownership; Partners and Partnerships; Competition; Expansion; Health Industry; China
Kirby, William C., and G.A. Donovan. "Jiamei Dental: Private Health Care in China." Harvard Business School Case 910-404, January 2010. (Revised December 2011.)
- December 2016
- Supplement
Access Health CT: Marketing Affordable Care (B)
By: John A. Quelch and Emily C. Boudreau
Supplements the (A) case. View Details
Quelch, John A., and Emily C. Boudreau. "Access Health CT: Marketing Affordable Care (B)." Harvard Business School Supplement 517-070, December 2016.
- December 23, 2015
- Article
The Untapped Potential of Health Care APIs
By: Robert S. Huckman and Maya Uppaluru
Huckman, Robert S., and Maya Uppaluru. "The Untapped Potential of Health Care APIs." Harvard Business Review (website) (December 23, 2015). (As part of Leading Change in Health Care, a collaboration of the editors of Harvard Business Review and NEJM Group.)
- 15 Jul 2014
- Lecture
START Program: Value Based Health Care Delivery
Porter, Michael E. "START Program: Value Based Health Care Delivery." Lecture at the Faculty START Program, Harvard Business School, July 15, 2014.
- 24 May 2011
- News
June 2011: Racial Bias Pervades Health Care
- February 2021
- Article
Assessment of Electronic Health Record Use Between U.S. and Non-U.S. Health Systems
By: A Jay Holmgren, Lance Downing, David W. Bates, Tait D. Shanafelt, Arnold Milstein, Christopher Sharp, David Cutler, Robert S. Huckman and Kevin A. Schulman
Importance: Understanding how the electronic health record (EHR) system changes clinician work, productivity, and well-being is critical. Little is known regarding global variation in patterns of use.
Objective: To provide insights into which EHR... View Details
Objective: To provide insights into which EHR... View Details
Keywords: Electronic Health Records; Health Care and Treatment; Online Technology; Health Industry; Health Industry
Holmgren, A Jay, Lance Downing, David W. Bates, Tait D. Shanafelt, Arnold Milstein, Christopher Sharp, David Cutler, Robert S. Huckman, and Kevin A. Schulman. "Assessment of Electronic Health Record Use Between U.S. and Non-U.S. Health Systems." JAMA Internal Medicine 181, no. 2 (February 2021): 251–259.
- 11 Jan 2010
- News