Publications

April 2010
Article

Fixing Health Care on the Front Lines

By: Richard Bohmer

Keywords: Health

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September 1988
Case

Vicks Health Care Division: Project Scorpio (D)

Reveals that Vicks chose a multi-condition positioning for the product. Describes testing of name and concept, and extensively reports on a four-city test market. Students are expected to evaluate both the design and results of the test, and face options ranging from... View Details

Keywords: Product Positioning; Health Industry

Educators

13 Feb 2015
News

Business Strategist As Coach: Michael Porter on Building Health Care Champions

March 2016
Case

Evive Health and Workplace Influenza Vaccinations

By: John Beshears

Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and insights from behavioral economics, Evive deploys targeted and effective messages that improve individuals' health... View Details

Keywords: Vaccination; Influenza; Flu Shot; Preventive Care; Health Care; Behavioral Economics; Choice Architecture; Nudge; Experimental Design; Randomized Controlled Trial; RCT; Causal Inference; Consumer Behavior; Health Care and Treatment; Health Testing and Trials; Communication Strategy; Health Industry

Educators

13 Oct 2015
News

How the U.S. Can Reduce Waste in Health Care Spending by $1 Trillion

February 2021
Article

Assessment of Electronic Health Record Use Between U.S. and Non-U.S. Health Systems

By: A Jay Holmgren, Lance Downing, David W. Bates, Tait D. Shanafelt, Arnold Milstein, Christopher Sharp, David Cutler, Robert S. Huckman and Kevin A. Schulman

Importance: Understanding how the electronic health record (EHR) system changes clinician work, productivity, and well-being is critical. Little is known regarding global variation in patterns of use.
Objective: To provide insights into which EHR... View Details

Keywords: Electronic Health Records; Health Care and Treatment; Online Technology; Health Industry; Health Industry

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April 2014
Teaching Note

Jiamei Dental: Private Health Care in China

By: William C. Kirby and Erica M. Zendell

2002
Working Paper

The Diffusion of Knowledge in Health Care

By: Richard Bohmer

25 Apr 2014
News

Addressing Roadblocks to Innovation in Health Care

Web

Kraft Precision Medicine Accelerator - Health Care

Faculty & Research Kraft Precision Medicine Accelerator About the Kraft Precision Medicine Accelerator From 2015–2020, the Harvard Business School Kraft Precision Medicine Accelerator (KPMA) worked to create business solutions which would help solve cancer nonprofits’... View Details

2020
Chapter

Health Care Markets a Decade After the ACA: Bigger, but Probably Not Better

By: Leemore S. Dafny

Love it or hate it, the Affordable Care Act (ACA) embraced and extended the role of private markets in financing and delivering health care in the United States. Ten years after the ACA’s passage, it is unclear whether health care markets are better (along a range of... View Details

Keywords: Health Care and Treatment; Markets; Laws and Statutes; Outcome or Result; Health Industry; United States

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22 Apr 2014
Lecture

Introduction to Value Based Health Care Delivery

By: Michael E. Porter

8 Jul 2014
Lecture

China: Value Based Health Care Delivery Overview

By: Michael E. Porter

01 Oct 2009
News

Swiss Health Care Thrives Without Public Option

23 Jun 2015
Video

Innovation and the Retailization of Health Care

May 21, 2020
Editorial

Primary Care Is Hurting: Why Aren't Private Insurers Pitching In?

By: Leemore S. Dafny and J. Michael McWilliams

Primary care clinicians are the front line for patients with suspected infection. We rely on them to diagnose, triage, and manage patients with potential or confirmed COVID infections. They are also responsible for keeping non-COVID medical conditions under control... View Details

Keywords: COVID-19; Primary Care; Health Pandemics; Health Care and Treatment; Financial Condition; Insurance