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  • Web

Courses by Faculty Unit - Course Catalog

Debora L. Spar Fall 2025 Q1Q2 3.0 Capitalism: Past, Present, Future Sophus A. Reinert Fall 2025 Q1Q2 3.0 Creating the Modern Financial System David Moss Spring 2026 Q3Q4 3.0 Entrepreneurship and Global Capitalism (also listed under... View Details
  • 11 Mar 2021
  • News

Leading with Heart

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Niren Chaudhary (AMP 191, 2016) has spent most of his career in restaurants, working in leadership positions at Yum! Brands and Krispy Kreme Doughnuts before becoming the CEO... View Details
  • Web

In the News - Creating Emerging Markets

In the News 18 Feb 2023 New Books Network Geoffrey Jones, "Deeply Responsible Business A Global History of Values-Driven Leadership" (Harvard University Press, 2023) In this episode of New Books Network, Professor Geoffrey Jones discusses... View Details
  • February 2000 (Revised December 2000)
  • Case

Coca-Cola's New Vending Machine (A): Pricing To Capture Value, or Not?

By: Charles King III and Das Narayandas
Chairman and CEO M. Douglas Ivester stumbles when he tells a Brazilian newsmagazine about a new Coke vending machine that can automatically raise prices in hot weather. Reaction around the world is swift and negative. View Details
Keywords: Price; Strategy; Brands and Branding; Marketing Strategy; Product Development; Global Range; Public Opinion; Value Creation
Related
  • 14 May 2013
  • First Look

First Look: May 14

Sweden compared with the United States. In particular, a later development of financial markets and a heavier tax burden for entrepreneurs have played a key role. Publisher's link: http://icc.oxfordjournals.org/content/22/1/153.full.pdf+html 2006 Boston Review Can... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2022
  • News

Full Court Press

delivers down the road.” Video Embed Victor Williams on the personal meaning of his work with NBA Africa Forging local business partnerships also can offer the league singular insight into new markets that a global corporation might not... View Details
Keywords: Dan Morrell
  • Web

Rare Disease Day – Small Numbers, Big Challenges… and Big Opportunities - Blog: Health Supplement

Practitioners Topics Topics Biotech/pharma Care Delivery Clinical Trials Digital Health Global Health Health Care Entrepreneurship Health Care Innovation Health Care Investment Health Care at HBS Insurance/payor Medical... View Details
  • 16 Mar 2020
  • Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

consumer brands that rely on traditional retailing for the bulk of their sales—have already been demonstrably affected. So will industries that revolve around large gatherings, such as many forms of popular entertainment—sports, cinema,... View Details
Keywords: by Dina Gerdeman
  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

forthcoming Princeton, NJ: Princeton University Press The Language of Global Success: How a Common Tongue Transforms Multinational Organizations By: Neeley, Tsedal Abstract—For nearly three decades, English has been the lingua franca of... View Details
Keywords: Carmen Nobel
  • 04 Jun 2013
  • First Look

First Look: June 4

acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing different parts. Publisher's link: http://www.amazon.com/Managing-Startups-Best-Blog-Posts/dp/1449367879 2006 Journal of Economic Behavior... View Details
Keywords: Sean Silverthorne
  • 01 Aug 1998
  • News

High Honors

Johnson & Johnson in 1973 and in 1977 joined Standard Brands Incorporated. There she rose to become vice president of marketing for the margarine division. Standard merged with Nabisco in 1981, and in 1987 she was named president of... View Details
  • Web

the Art of American Advertising - Advertising Products

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details
  • 27 Nov 2000
  • Research & Ideas

The Dynamics of Standing Still: Firestone Tire & Rubber and the Radial Revolution

independent. "Firestone's historical excellence and disastrous response to global competition and technological innovation," writes Sull, "posed a paradox for industry observers: Why had the industry's best managed company... View Details
Keywords: by Donald N. Sull; Manufacturing; Transportation
  • 26 Mar 2013
  • First Look

First Look: March 26

managers' self-interest and, expanding on Friedman, managers' ethical duty. We provide a framework for future research to explore and develop these arguments. Download the paper: http://ssrn.com/abstract=2231526 Entrepreneurs, Firms and View Details
Keywords: Sean Silverthorne
  • 10 Sep 2020
  • Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

[This is the fifth installment in a monthly series on management issues in the time of COVID-19.] We have asked approximately 600 CEOs to share with us the most pressing challenges that are keeping them awake at night in the midst of the View Details
Keywords: by Boris Groysberg and Katherine Connolly Baden
  • 08 Nov 2016
  • First Look

November 8, 2016

Successful Change: Ten Insights from the Private Sector By: Henderson, Rebecca Abstract—The aim of this book is to catalyze global interest in the pursuit of transformational changes in natural resource and environmental management. It is... View Details
Keywords: Sean Silverthorne
  • 20 Jan 2023
  • News

Free Spirits

year to the second. The segment now has a dedicated trade association and big expectations to meet: Global Market Insights predicts the sector will reach $30 billion by 2025. Mariah Wood (left) and Vanessa Royle (Courtesy Tilden... View Details
Keywords: Jen McFarland Flint; Food Services and Drinking Places; Hospitality
  • 23 Jan 2018
  • First Look

First Look at New Research and Ideas, January 23, 2018

abstract available. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49783 January 2018 Journal of Financial Economics The Globalization of Angel Investments: Evidence Across Countries By: Lerner, Josh, Antoinette Schoar,... View Details
Keywords: Sean Silverthorne
  • March 2016 (Revised May 2018)
  • Case

ASOS PLC

By: John R. Wells and Gabriel Ellsworth
Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand... View Details
Keywords: ASOS; AsSeenOnScreen; Online Fashion; Online Apparel; Nick Beighton; Nick Robertson; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Social Media; Marketplaces; Shipping; Advertising; Digital Marketing; Business Growth and Maturation; Business Model; Business Startups; For-Profit Firms; Customer Focus and Relationships; Age; Gender; Currency Exchange Rate; Profit; Revenue; Geography; Geographic Scope; Global Range; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Business History; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Succession; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Positioning; Social Marketing; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Public Ownership; Problems and Challenges; Strategy; Adaptation; Business Strategy; Competition; Competitive Strategy; Corporate Strategy; Expansion; Vertical Integration; Segmentation; Internet and the Web; Mobile and Wireless Technology; Apparel and Accessories Industry; Fashion Industry; Retail Industry; United Kingdom; England; London
Related
  • 20 Sep 2011
  • First Look

First Look: September 20

  PublicationsSpanning the Institutional Abyss: The Intergovernmental Network and the Governance of Foreign Direct Investment Authors:Juan Alcácer and Paul Ingram Publication:American Journal of Sociology (forthcoming). Abstract Global... View Details
Keywords: Sean Silverthorne