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Publications

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  • All HBS Web  (1,775)
    • People  (17)
    • News  (512)
    • Research  (772)
    • Events  (7)
    • Multimedia  (27)
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Show Results For

  • All HBS Web  (1,775)
    • People  (17)
    • News  (512)
    • Research  (772)
    • Events  (7)
    • Multimedia  (27)
  • Faculty Publications  (360)
← Page 31 of 1,775 Results →
  • Web

Winners & Runners-Up | New Venture Competition

maternal mortality in South Asia. Business Track, 2014 Alfred Marcela Sapone Jess Beck Saurabh Mahajan Business Track Winner Service layer on the sharing economy. Booya Fitness Prita Kumar Business Track Runner-Up On-demand video platform... View Details
  • 03 Oct 2005
  • Research & Ideas

The Truck Driver Who Reinvented Shipping

and would have to fit neatly in stacks. McLean patented a steel-reinforced corner-post structure, which allowed the trailers to be gripped for loading from their wheeled platforms and provided the strength needed for stacking. At the same... View Details
Keywords: by Anthony J. Mayo & Nitin Nohria; Manufacturing; Transportation; Aerospace
  • 20 Dec 2010
  • Research & Ideas

Panama Canal: Troubled History, Astounding Turnaround

imperialists? A: Americans never like to use that word in describing our actions! I certainly don't. But it fits our behavior in Panama. The "successful" part happened under Teddy Roosevelt: the United States used military force... View Details
Keywords: by Sarah Jane Gilbert; Transportation
  • 24 May 2021
  • Op-Ed

Can Fabric Waste Become Fashion’s Resource?

COVID-19 has broken fashion’s supply chain. As a result, an already wasteful industry has become more wasteful. Even before the pandemic, the global apparel industry was producing about 92 million tons of textile waste a year. That’s about one garbage truck’s worth of... View Details
Keywords: by Geoffrey Jones and Shelly Xu; Fashion
  • 10 Jun 2010
  • Working Paper Summaries

Corporate Governance and Internal Capital Markets

Keywords: by Zacharias Sautner & Belén Villalonga
  • Web

Online Business Analytics Course | HBS Online

Line Forecasting Interpreting the Regression Output Performing Regression Analyses Forecasting Home Video Units Featured Exercises Identify the best fit line for a data set and interpret its equation through an analysis of housing data... View Details
  • 11 Dec 2023
  • Blog Post

Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy

company provided the culture fit she enjoyed while also affording her the opportunity to learn different areas of the business within a smaller company in her corporate strategy role. Several years later, when Cole Haan was put up for... View Details
  • 16 Apr 2018
  • Research & Ideas

Can Consumers Be Saved From Their Misguided Decisions?

insurance plan. They are likely to choose a low-deductible plan with a high premium even when there is an option to choose a higher-deductible plan that is ultimately less expensive and fits their medical needs just as well. In fact,... View Details
Keywords: by Rachel Layne; Consulting; Retail
  • 01 Dec 2023
  • News

Action Plan: Life Study

your river, flow, and jump in. “Look for a strong interest that fits who you are, that you can be good at, so you can come out into a more wide-open area to play in your imagination. Then, go for it.” Remember there’s room at the top in... View Details
Keywords: Julia Hanna
  • 28 Jan 2008
  • Research & Ideas

Billions of Entrepreneurs in China and India

enter either of these countries? How does entry fit into a broader business model? In some cases it would be more sensible to enter China, in some cases more sensible to enter India. What China is good at, India may not be, and vice... View Details
Keywords: by Martha Lagace
  • 22 Apr 2019
  • Research & Ideas

Why Salespeople Struggle at Leading

whether a person is fit for the job by falling victim to a “cloning bias.” “They’re interviewing and asking themselves what made them successful as salespeople, and they look to clone who they were six to eight years ago,” he says. “But... View Details
Keywords: by Dina Gerdeman
  • November 2021
  • Article

Ratings, Reviews, and the Marketing of New Products

By: Itay P. Fainmesser, Dominique Olié Lauga and Elie Ofek
We study how user-generated content (UGC) about new products impacts a firm's advertising and pricing decisions and the effect on profits and market dynamics. We construct a two-period model where consumers value quality and are heterogeneous in their taste for the new... View Details
Keywords: Online Reviews; Product Ratings; Social Networks; Word Of Mouth; Pricing; User-generated Content; Advertising; Product Marketing; Price; Consumer Behavior; Product Positioning; Social Media
Citation
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Fainmesser, Itay P., Dominique Olié Lauga, and Elie Ofek. "Ratings, Reviews, and the Marketing of New Products." Management Science 67, no. 11 (November 2021): 7023–7045.
  • 09 Jan 2020
  • Book

Rethinking Business Strategy in the Age of AI

integrated 21-inch tablet computers have become a fitness sensation. For $39 per month, Peloton offers access to live-streamed classes where members can track their performance on a leader board, virtually connect with fellow classmates,... View Details
Keywords: by Dina Gerdeman
  • Profile

Tim Kluska

our section and the fun we can have with our work! What is one thing you brought with you to campus, and one thing you'll be leaving with? With a class size of over 900 students, and coming in knowing very few, I brought with me uncertainty about where I would View Details
  • 04 Feb 2002
  • Research & Ideas

How a Juicy Brand Came Back to Life

lose $1.4 billion in value under Quaker's stewardship in just four years? How did Triarc restore most of that value in less than three years? What did Triarc do with such apparently effortless grace that Quaker, with all its resources, could not? Brands thrive when... View Details
Keywords: by John Deighton; Food & Beverage
  • 16 Mar 2015
  • Research & Ideas

Advice on Advice

full picture on their own. That's why it's important for both the advice-seeker and the advice-giver to ask questions of each other. The advice-seeker needs to get clarifications on the adviser's thinking to determine whether the advice View Details
Keywords: by Dina Gerdeman
  • 17 Oct 2019
  • Research & Ideas

‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells

company released its pink and purple “Pens for Her,” featuring a “thin barrel designed to fit a woman’s hand.” Shoppers blasted Target when a store labeled toys in one aisle “building sets” and those in another aisle “girls’ building... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 15 Aug 2016
  • Blog Post

Writing a Case as a Student at HBS

any topic goes! 2) Determine how you want to fit the case writing into your schedule. Options include replacing a class your second year with an independent project, or treating case writing like an extracurricular activity in addition to... View Details
  • Web

For Recruiters - Health Care

outside perspective as well as strong analytic and strategic training. For students, the summer provides a rare opportunity to apply new skills and to experience the rewards and challenges of the health care industry. Both parties have the benefit of testing their... View Details
  • 01 Dec 2023
  • News

Case Study: Staking a Claim

Illustration by Nhung Lê Kate Terry (MBA 2005) knows that no one attends their fifth-grade career fair and comes home hoping to pursue a career in insurance—but that’s exactly where she wound up. “I really fell in love with it,” she says. As cofounder and CEO of... View Details
Keywords: Jen McFarland Flint; Insurance Carriers and Related Activities; Finance
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