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  • August 2021 (Revised March 2023)
  • Technical Note

Crossing Borders and Cultures: Global Branding

By: Jill Avery and Michael Moynihan
Many of the world's most valuable brands are global in scope. They benefit from shared meanings, systems, and stories across markets, and much of their allure for consumers lies in their "global-ness." Creating value from global brands requires successfully managing... View Details
Keywords: Global Branding; Marketing; Brands and Branding; Globalized Markets and Industries; Supply and Industry; Cross-Cultural and Cross-Border Issues; Value Creation
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  • 23 Aug 2006
  • Op-Ed

The Real Wal-Mart Effect

to the study, "By far the most important factor in that [growth] is Wal-Mart." There is hard evidence that Wal-Mart has grown the economic pie available to be divided among its various stakeholders. Second, most of the View Details
Keywords: by Pankaj Ghemawat & Ken A. Mark; Retail
  • 08 Jan 2013
  • Working Paper Summaries

Leading Amidst Competing Technical and Institutional Demands: Revisiting Selznick’s Conception of Leadership

Keywords: by Marya L. Besharov & Rakesh Khurana
  • 07 Jun 2011
  • Working Paper Summaries

The Institutional Logic of Great Global Firms

Keywords: by Rosabeth Moss Kanter
  • 2004
  • Book

Entrepreneurship and Venture Capital

By: Amar Bhidé
Academics and practitioners readily admit the importance of entrepreneurs for the wealth of nations. However, the relationship between the economic and social environment, entrepreneurship and value creation is not yet well understood. Moreover, at the micro-level, the... View Details
Keywords: Entrepreneur; Entrepreneurship; Venture Capital; Corporate Finance
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  • 16 Mar 2015
  • Working Paper Summaries

Higher-Ambition CEOs Need Higher-Ambition Boards

Keywords: by Edward J. Ludwig, Anna Elise Walton & Michael Beer
  • 20 Oct 2010
  • Op-Ed

Export Competitiveness: Reversing the Logic

the current economic and financial crisis, countries around the globe are looking for ways to reignite economic growth. Traditionally, export-led growth has been perceived as one of the most promising... View Details
Keywords: by Christian Ketels
  • Research Summary

Overview

By: Shunyuan Zhang
Professor Zhang uses machine learning to address marketing problems that have arisen within the nascent sharing economy. She conducts rigorous analyses of structured and unstructured data generated by new sharing economy platforms to address important issues emerging... View Details
  • December 2000
  • Background Note

Internet Access Providers

By: Thomas R. Eisenmann and Daniel Green
Describes the Internet access provider business model. First, it defines the model and presents different ways to categorize access providers. Second, it offers a summary of the various ways that Internet access providers create value for their customers. Next, it... View Details
Keywords: Business Model; Internet; Web Services Industry
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  • 2020
  • Working Paper

Working (From Home) During a Crisis: Online Social Contributions by Workers During the Coronavirus Shock

By: Prithwiraj Choudhury, Wesley W. Koo and Xina Li
Prior research has documented that during mortality-related crises workers face psychic costs and are motivated to make social contributions. In addition, management practices that encourage workers to make social contributions during a crisis create value for firms.... View Details
Keywords: Crisis; Social Contributions; Work From Home (WFH); Cannot Work From Home (CWFH); Social Distancing; Online Communities; Coronavirus; COVID-19; Health Pandemics; Employees; Working Conditions; Internet and the Web; Crisis Management
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  • 21 May 2014
  • Working Paper Summaries

The Role of the Corporation in Society: An Alternative View and Opportunities for Future Research

Keywords: by George Serafeim
  • 19 Dec 2006
  • First Look

First Look: December 19, 2006

find that in the most recent period buyers have a value of about $550 and the sellers have a value of around $500. We also find that our approach leads to estimates of firm... View Details
Keywords: Sean Silverthorne
  • 2014
  • Working Paper

The Rising Cost of Consumer Attention: Why You Should Care, and What You Can Do about It

By: Thales S. Teixeira
Attention is a necessary ingredient for effective advertising. The market for consumer attention (or "eyeballs") has become so competitive that attention can be regarded as a currency. The rising cost of this ingredient in the marketplace is causing marketers to waste... View Details
Keywords: Strategy; Advertising
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  • 23 Feb 2009
  • Research & Ideas

Creative Entrepreneurship in a Downturn

Whatever the headlines predict these days, there may still be good news for entrepreneurs. Many successful products, services, and pivotal ideas have been launched during an economic lull, according to Bhaskar Chakravorti, a senior... View Details
Keywords: by Martha Lagace
  • March 2016
  • Article

Highway to Success: The Impact of the Golden Quadrilateral Project for the Location and Performance of Indian Manufacturing

By: Ejaz Ghani, Arti Grover Goswami and William R. Kerr
We investigate the impact of the Golden Quadrilateral (GQ) highway project on the Indian organized manufacturing sector using enterprise data. The GQ project upgraded the quality and width of 5,846 km of roads in India. We use a difference-in-difference estimation... View Details
Keywords: Highways; Roads; India; Development; Manufacturing; Density; Rent; Infrastructure; Manufacturing Industry; India
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  • 2014
  • Working Paper

Cleaning House: The Impact of Information Technology on Employee Corruption and Performance

By: Lamar Pierce, Daniel Snow and Andrew McAfee
This paper examines how firm investments in technology-based employee monitoring impact both misconduct and productivity. We use unique and detailed theft and sales data from 392 restaurant locations from five firms that adopt a theft monitoring information technology... View Details
Keywords: Management Practices and Processes; Information Technology; Ethics; Performance Productivity; Employees
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  • 25 Jul 2023
  • Blog Post

Malcolm McClain (MBA/MPP 2023) Named First RISE Career Fellow

business that is creating economic opportunity for marginalized communities in the United States. McClain, who also completed a master’s in public policy at the Harvard Kennedy School, will serve as chief of staff at BrightUp, a... View Details
  • 24 Jan 2012
  • First Look

First Look: Jan. 24

http://www.people.hbs.edu/mtripsas/articles/Benner%20Tripsas%20SMJ%20forthcoming.pdf Evidence from the Firm: A New Approach to Understanding Corruption Authors:Shawn A. Cole and Anh Tran Publication:In International Handbook on the View Details
Keywords: Sean Silverthorne
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

Nadja Fidelia aligned the Partnership Solutions Groups' activities with Lehman Brothers' "one-firm" strategy in ways that created economic value for the firm. Delves into the challenges of... View Details
Keywords: Martha Lagace
  • 14 Oct 2008
  • Research & Ideas

Should You Bring Advertising Expertise In-House?

buy with respect to an advertising agency is not a case where one size fits all. The decision should be based on a careful economic analysis. Our study provides some basic insights into when an in-house agency is likely to be efficient... View Details
Keywords: by Sarah Jane Gilbert; Advertising