Publications

14 May 2018
Research & Ideas

Amazon vs. Whole Foods: When Cultures Collide

bad guy" Harvard Business School professors Dennis Campbell and Tatiana Sandino took notice, suspecting a clash of corporate cultures was at work. Their forthcoming case study discusses the limits of... View Details

Keywords: by Michael Blanding; Food & Beverage

03 Jun 2011
News

Mercadona: Spanish aisles

01 Apr 2021
News

‘Focusing on failure provides great lessons for success’

19 Aug 2011
News

Educating Business Leaders for a Global Century

17 May 2016
First Look

May 17, 2016

expectation that private profit not come at the expense of consumer welfare. Consumers, Corporations, and Public Health assembles 17 case studies at the intersection of business and public health to... View Details

Keywords: Sean Silverthorne

08 Sep 2016
Cold Call Podcast

How Netflix Built its House of Cards (and Changed TV Forever)

Keywords: Re: Anita Elberse; Entertainment & Recreation

January 2022
Technical Note

BGIE Macro Data Repository

By: Alberto Cavallo

This technical note describes an up-to-date data repository containing balance of payment, exchange rate, and aggregate macroeconomic data in a standard format used by case studies written by members of the Business, Government & the International Economy (BGIE) group... View Details

Keywords: Macroeconomics

Video

Microfinance in the Classroom

22 May 2024
HBS Case

Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore

Businesses that dismiss TikTok as merely a platform for teenagers looking to create and consume cat and dance videos do so at their own peril. That’s the message of a Harvard Business School case study... View Details

Keywords: by Rachel Layne; Technology

20 Oct 2015
First Look

October 20, 2015

Collaborative Marketing by a Global Financial Institution and a Major Art Museum By: Lund, Ragnar, and Stephen A. Greyser Abstract—Purpose: This paper examines cultural sponsorship from a partnership and relationship marketing perspective. It View Details

Keywords: Sean Silverthorne

December 2012
Article

How Much Is Sweat Equity Worth?

By: Christopher Marquis and Joshua D. Margolis

The article presents a case study of a business decision related to the valuing of sweat equity in a start-up business. One man starts a premium vodka business, bringing in his cousin at an early stage, but with no initial discussion of the eventual split of equity or... View Details

Keywords: Valuation; Ownership Stake; Business Startups

Find at Harvard

Read Now

August 1996 (Revised February 2000)
Exercise

Decision-Making Exercise (B)

By: David A. Garvin and Michael Roberto

Provides questionnaires so students can compare their experiences with different decison-making processes. Students read "Growing Pains," a Harvard Business Review (HBR) case study, and then work in teams to come up with recommendations using a consensus approach to... View Details

Keywords: Decision Making

August 2009
Case

Intuit

By: Frank V. Cespedes

This case study provides an overview of Intuit's growth and, in particular, the sales and service initiatives that historically fueled the company's growth from start-up to a corporation. It also outlines certain processes and cultural values, as well as specific... View Details

Keywords: Entrepreneurship; Product; Service Delivery; Business Processes; Organizational Culture; Sales; Business Strategy

19 Feb 2019
News

This Company Is Japan’s Top Contender for Global Internet Domination

17 Jan 2020
News

AB InBev Taps Machine Learning to Root Out Corruption

August 2018
Case

Performance Improvement Consulting and Hi-R-Me: Making Sales Calls

By: Frank V. Cespedes and David Mattson

This case study focuses on a professional services firm (“Performance Improvement Consulting”) and its sales calls on Hi-R-Me, a potential client. The case is supplemented by videos showing the initial contact call, a follow-up discovery call, and a face-to-face... View Details

Keywords: Sales Calls; Sales; Competency and Skills

03 Mar 2015
First Look

First Look: March 3

social enterprises. The case study allows students to examine the organization's evolution and its business model. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/715414-PDF-ENG Harvard Business... View Details

Keywords: Sean Silverthorne

April 2025 (Revised April 2025)
Case

JPMorganChase: Leadership in the Age of GenAI

By: Iavor I. Bojinov, Karim R. Lakhani and David Lane

This case study examines JPMorgan Chase's (JPMC) journey in adopting and implementing Generative AI (GenAI) following the release of ChatGPT. It outlines JPMC's initial cautious approach focused on data security, followed by strategic investments in internal platforms... View Details