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  • All HBS Web  (32,026)
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  • 21 Oct 2015
  • Research & Ideas

How to Predict if a New Business Idea is Any Good

nightly fee. Of course, now we know the idea as Airbnb, a $10 billion business with 1.5 million listings around the world. But back then it must have seemed crazy. The liability issues alone seemed insurmountable—to say nothing of the... View Details
Keywords: by Michael Blanding; Accommodations; Financial Services
  • 2008
  • Chapter

Artistic Methods and Business Disorganization

The idea that artists' work can usefully inform business practice has gained support in recent years. Managers have long described some business activities as "more art than science," but usually they've meant by this that they don't understand the activity and can't... View Details
Keywords: Business or Company Management; Creativity
Citation
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Austin, Robert D., and Lee Devin. "Artistic Methods and Business Disorganization." In 21st Century Management: A Reference Handbook, edited by Charles Wankel, 490–499. Los Angeles: Sage Publications, 2008.
  • 2007
  • Chapter

Fighting AIDS, Fighting Poverty: Customer Centric Marketing in the Generic Antiretroviral Business

By: Rohit Deshpandé and Zoe Chance
Keywords: Health Disorders; Poverty; Product Marketing; Customers; Pharmaceutical Industry; Biotechnology Industry
Citation
Related
Deshpandé, Rohit, and Zoe Chance. "Fighting AIDS, Fighting Poverty: Customer Centric Marketing in the Generic Antiretroviral Business." In Business Solutions for the Global Poor: Creating Social and Economic Value, edited by V. Kasturi Rangan, John A. Quelch, Gustavo Herrero, and Brooke Barton. John Wiley & Sons, 2007.
  • 24 Sep 2016
  • News

Revitalizing small businesses is key to drive America's economic growth

  • 25 Mar 2018
  • News

Uber Sells Southeast Asia Business to Rival Grab

  • 01 Sep 2003
  • News

Business Plan Contest

’03), who is now CEO of FBC, and faculty advisor HBS associate professor Stefan H. Thomke. Photos by Catherine Walsh/HBS Communications Now in its seventh year, the HBS Business Plan Contest is designed to... View Details
Keywords: contests; Colleges, Universities, and Professional Schools; Educational Services
  • September 2003 (Revised June 2006)
  • Case

"American Challenge, The:" Europe's Response to American Business

By: Geoffrey G. Jones and Meghan Gallagher-Kernstine
Examines the tensions multinationals cause by focusing on Europe's reaction to the growing U.S. multinational investment in the 20th century. Initially, Europeans rarely felt threatened by U.S. investments, however, tensions grew over time. After the Second World War,... View Details
Keywords: Management Practices and Processes; Investment; Cross-Cultural and Cross-Border Issues; United States; Europe
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Jones, Geoffrey G., and Meghan Gallagher-Kernstine. "American Challenge, The:" Europe's Response to American Business. Harvard Business School Case 804-057, September 2003. (Revised June 2006.)
  • June 2004
  • Article

Holding Company Cost Economies in the Global Advertising and Marketing Services Business

By: Alvin J. Silk and Ernst R. Berndt
Keywords: Cost; Economy; Advertising; Marketing; Business Ventures
Citation
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Silk, Alvin J., and Ernst R. Berndt. "Holding Company Cost Economies in the Global Advertising and Marketing Services Business." Art. 5. Review of Marketing Science 2, no. 1 (June 2004).
  • 20 Aug 2012
  • News

The Business Ecosystem

  • Research Summary

Game Theory for Business Strategy

Game theory--the mathematical study of strategic interactions--came of age, in a sense, when three of the field's pioneers were awarded the Nobel Prize in Economics in 1994. Yet despite the development of the theory and the widespread use of game-theoretic jargon in... View Details
  • 18 Apr 2016
  • Blog Post

Meet the HBS Family Business Club

The mission of the Family Business Club (FBC) is to bring together students with family business backgrounds to facilitate discussions and... View Details
  • Web

About - Business History

Horizons Re: Melanie Sheehan BHI's Postdoctoral Fellowship in Business History offered me an incredible opportunity to learn and grow as a business historian. I arrived at HBS... View Details
  • 01 Feb 2018
  • News

Black Business Leaders Series: Oprah’s Path to Authentic Leadership

  • Web

Harvard Business School

worked in Kansas City, Missouri where he oversaw an experimental summer project for Gordon T. Beaham III (HBS '58). The project, Black Light, Inc., produced comic strips for a television cartoon series marketed for Black children. 16... View Details
  • Web

Helping and harnessing business to address society’s greatest challenges. | Institute for Business in Global Society

Helping and harnessing business to address society’s greatest challenges. At the Institute for Business in Global Society (BiGS), we empower View Details
  • 15 Feb 2017
  • News

Black Business Leaders & Entrepreneurship

  • 05 Feb 2013
  • News

The Evolving Role of Business

  • 15 Nov 2007
  • News

Business and innovation

  • June 2008
  • Case

Threadless: The Business of Community

By: Karim R. Lakhani and Zahra Kanji
Threadless.com, the online, Chicago-based t-shirt company, was not your typical fashion apparel company. The company, run by Jake Nickell, Jacob DeHart, and Jeffrey Kalmikoff, turned the fashion business on its head by enabling anyone to submit designs for t-shirts and... View Details
Keywords: Business Model; Business Startups; Innovation and Invention; Product Design; Partners and Partnerships; Social and Collaborative Networks; Apparel and Accessories Industry
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Lakhani, Karim R., and Zahra Kanji. "Threadless: The Business of Community." Harvard Business School Multimedia/Video Case 608-707, June 2008.
  • Web

Art Nature Business

Skip to Main Content Art Nature Business Search Baker Library Search Search Search Overview Art, Nature, and Business: Perspectives on the Environment October 2019–December 2020 (extended through 2023)... View Details
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