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- All HBS Web (883)
- Faculty Publications (36)
- 02 Aug 2018
- News
Can Marketing Help Halt the Heroin Epidemic?
radio spots 23,000, TV spots, and 588 billboards. And the goal of that campaign was for 80% of those teens to be exposed one of those ads five times a week. Well, you do that for you know 62 weeks and you've done some pretty heavy... View Details
- 12 Jun 2012
- First Look
First Look: June 12
seek and how firms could deliver it. The result can be new revenue, increased customer satisfaction and loyalty, positive word of mouth, and cost savings. The multiyear process to price the 8 million tickets to the upcoming London 2012 Olympic Games suggests View Details
Keywords: Sean Silverthorne
- 24 Sep 2020
- News
The Race for a Vaccine
companies and has a financial stake in Moderna.) There was a dollars-and-cents logic to this, since the big rewards that can be had in the pharmaceutical industry come with big financial risks. “There’s... View Details
- 28 Apr 2022
- Blog Post
Climate Stories Episode #4: Erika Myers, World Resources Institute Ross Center for Sustainable Cities
EV sales in six months fell just short of the “average for the full years of 2018-2020.” The analysts also reported an increase of 4,216 direct current fast chargers in 2021 over 2020, “the second highest change in deployments since 2018.” Over the View Details
- 08 Jun 2018
- News
My First Job: Selling Shoes, Surviving Black Monday, and Shaped by Chicken Lenses
you want to call it that. Because I, in those five years, I spent the vast majority of my time outside the UK, and so I was pretty much returning to London for the weekends. Well I learned a lot about that and about strategy and looking... View Details
- 14 May 2012
- Research & Ideas
Breaking the Smartphone Addiction
but for the team's work process and ultimately the client—that the experiment was expanded to more and more of BCG's teams. Four years later, over nine hundred BCG teams from thirty countries on five continents had participated. Sleeping... View Details
Keywords: by Leslie A. Perlow
- 02 Jun 2021
- News
On the Road Less Traveled
‘42—I was five and a half years old. Morrell: Tell us about that day. The feelings you had, the scene itself. Hajim: The few things you remembered in your life. I remember that one because I couldn't figure out, you know, dad was away... View Details
- 03 Feb 2020
- What Do You Think?
Can an Organization Have Too Much 'Rebel Talent'?
Perspective (The ability to “constantly broaden (one’s) view of the world and see it as others do”) Diversity (“The tendency to challenge predetermined social roles”) Authenticity (Remaining open and vulnerable in order to connect with others and learn from them")... View Details
Keywords: by James Heskett
- 01 Mar 2008
- News
Reimagining China and India
is behaving in predictable ways once you understand their circumstances and historical context. Do multinationals treat India and China largely as sales opportunities? Yes. I think most multinationals traditionally have gone to these countries seeing them as View Details
- 03 Nov 2009
- First Look
First Look: Nov. 3
rational assessment of ethicality should not depend on the identifiability of the victim of wrongdoing or the actual harm caused if the judge and the decision maker have the same information. Yet in five laboratory studies, we show that... View Details
Keywords: Martha Lagace
- Web
Dean Srikant Datar’s 2025 Commencement Remarks | About
receive enables you to dream big so you can leave the world in a better place than you found it. This is your purpose and your responsibility to society. David Brooks, The New York Times columnist, offers this advice: The people we admire... View Details
- 15 Dec 2015
- News
The Year in Ideas 2015
to explore.) PLUS: Alumni experts on what big ideas we’ll see in 2016. The experiment started with weather balloons attached to Styrofoam beer coolers, each with a wireless router inside. It was proof of concept for an ambitious endeavor... View Details
- 06 Mar 2006
- Research & Ideas
Winners and Losers at the Olympics
glory on the slopes or on the ice are looking for endorsement opportunities that will lead to a post-Olympics pot of gold. In short, the Olympic Games are big business. Harvard Business School professor emeritus Stephen A. Greyser has... View Details
- 29 Apr 2022
- News
Clean Slate
the full size and development that they need. Dan Morrell: Born and raised in New Delhi, India, Naina Lal Kidwai and her sister lived in a household where business and social issues were important family concerns. When she visited her father in his office, she sat in... View Details
- 12 Jan 2015
- News
Good Investments
greatest investment successes is Vistaar, a financing firm that offers funding to small- and medium-sized businesses in India that fall into the “missing middle”: too small for commercial bank loans, too big for microfinance. Since its... View Details
- 22 Jan 2019
- First Look
New Research and Ideas, January 22, 2019
objective fluency scores from the language change recipients at five points over a period of two years. Using variable and person-centered exploratory analyses, our results suggest that recipients’ negative affective responses to the... View Details
Keywords: Dina Gerdeman
- 31 Oct 2017
- First Look
New Research and Ideas, October 31, 2017
15% at some of the largest advisory firms. Roughly one-third of advisers with misconduct are repeat offenders. Prior offenders are five times as likely to engage in new misconduct as the average financial adviser. Firms discipline... View Details
Keywords: by Sean Silverthorne
- 29 Jul 2002
- Research & Ideas
Get Off the Dime!
for others?" But there was little controversy and not much discussion. These conversations, the offline talks before the big meeting, the CEO's backing, and the meeting itself seemed to produce agreement. So we started... View Details
Keywords: by John P. Kotter & Dan S. Cohen
- Web
Online Dynamic Teaming Course | HBS Online
"The real-world examples were the best part of the courses. While going through the examples, I thought a lot about how I would have handled it if I were them. That plays a big role in how I do things now." Riya Dashoriya Engineering... View Details
- 01 May 2015
- News
Celebrating and Supporting Leadership
ask you for your support in this important work." Referring to the School's five "I's" priorities, Nohria explains how the Campaign will promote progress in each of these areas: Innovation—Redefining management education for the 21st... View Details
Keywords: Educational Services