Public Relations Industry - Publications - Faculty & Research

March 2021
Supplement

Snapp: Scaling Under Sanctions in Iran (B)

By: Meg Rithmire and Gamze Yucaoglu

The case opens in November 2020 as Eyad Alkassar and Mahmoud Fouz, co-founders of Iran’s first and leading ride-hailing platform, Snapp, eagerly await the results of the U.S. presidential elections.
The case takes us through the challenging times between... View Details

Keywords: Sanctions; Change Management; Disruption; Volatility; Decision Choices and Conditions; Cross-Cultural and Cross-Border Issues; Government and Politics; International Relations; National Security; Crisis Management; Risk Management; Health Pandemics; Transportation Industry; Middle East; Iran

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Profile

Mike Maples Jr.

Rockefeller, and try to understand what it was like to shape a vast industrial era without any precedent for what was unfolding. “These guys didn’t really know what they were doing,” Maples said. ”They were making it up... View Details

September 2021
Case

Brown Capital Management

By: Luis M. Viceira, Emily R. McComb and Sarah Mehta

Set in July 2021, this case looks at several growth strategies under consideration at Brown Capital, the second-oldest Black-owned asset management firm in the U.S. Since its 1983 founding, Baltimore-based Brown Capital has specialized in small company growth... View Details

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01 Apr 2002
News

Back in Business

Zero. "We helped with matters related to reopening, such as tracking down pro bono legal assistance on critical insurance and real-estate issues," she says. "We also brought in top experts from the restaurant View Details

Keywords: 9/11; NYC; New York City; Government

16 Dec 2020
Blog Post

Faculty Books Published in 2020

Risk, Harvard Business School professors Joseph Bower, Herman Leonard, and Lynn Paine argue that while robust governments must play a role, leadership by business is essential. Read the full abstract. Competing in the Age of AI by Marco Iansiti and Karim R. Lakhani In... View Details

Keywords: All Industries

21 Jun 2010
Research & Ideas

Strategy and Execution for Emerging Markets

institutional voids—in service of businesses or as stand-alone projects. Microsoft's investments in the development of China's software industry facilitated the development of its own business in the country. The job creation and tax... View Details

Keywords: by Martha Lagace

01 Sep 2009
First Look

First Look: September 1

Evolution as a System of Governance, due for publication November 2009. The purpose of this monograph is to put forth an original concept of capitalism as a system of governance, including a theory of how it functions at any point in time... View Details

Keywords: Martha Lagace

01 Mar 2009
News

Model Patient

their own. The state subsidizes residents who have incomes that meet or somewhat exceed federal poverty guidelines. An independent public authority, known informally as the Health Connector, helps individuals and small businesses choose... View Details

Keywords: Garry Emmons; Health, Social Assistance

05 Aug 2008
First Look

First Look: August 5, 2008

analyses of data covering 69 two-digit SIC industries at two points in time, 1991 and 1999. Across industries, we find that the likelihood of internalization of advertising services decreases as the size of advertising outlays increase... View Details

Keywords: Martha Lagace

24 Jul 2019
Lessons from the Classroom

Can These Business Students Motivate Londoners to Do the Right Thing?

former students bring these ideas into their careers in various industries ranging from tech to consulting to finance. We’ve also had students go on to work at BIT and other organizations focused on bringing behavioral economics directly... View Details

Keywords: by Dina Gerdeman

16 Aug 2010
Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

they are operating. In this toolkit, we present three methods for collecting and analyzing information about these marketing environments firms face: Five C's Analysis, Porter's Five Forces Industry Analysis, and SWOT (Strengths,... View Details

Keywords: by Sarah Jane Gilbert

19 Aug 2021
News

A Letter to My White Friends and Colleagues

were rare. The Better Chance program that offered students in poor neighborhoods a chance to attend public schools in more wealthy suburbs. There were real financial investments in these programs that were required to do the hard work of... View Details

09 Jan 2006
Research & Ideas

What Really Drives Your Strategy?

economic growth in industrial countries began to slow down. All of a sudden companies found that they couldn't do everything. They had to make some choices and needed a way to think about it. The economics of strategy seems to be a very... View Details

Keywords: by Martha Lagace

08 Jun 2018
News

My First Job: Selling Shoes, Surviving Black Monday, and Shaped by Chicken Lenses

accountability and people working together to solve problems. This is Chuck Callan, 1982. My first job-- oh, that's going back a ways. Well, I guess I was somewhat industrious as a kid and I used to rake leaves and stack wood, cut grass... View Details

Profile

Deborah A. Farrington

assets under management, in the U.S. In an industry where just six percent of the partners in venture capital firms are women, finding a successful firm run by a woman is more than unusual. But unusual is nothing new for Farrington.... View Details

08 Aug 2018
News

Getting Life Back in Balance

president of operations. There, he oversaw all global aviation services: public transport, charter, freight, surveillance, search/rescue, and training operations across 10 countries, with a fleet of 140 aircraft. A few weeks after... View Details

Keywords: Jennifer Myers

02 Aug 2021
Blog Post

ALUMNI WORK TO REVERSE BIAS THROUGH PHILANTHROPY

health outcomes,” he notes, “but serious inequities have existed for generations.” In a statement released on April 8, Rochelle P. Walensky, MD, MPH, director of the Centers for Disease Control and Prevention, declared racism a serious View Details

04 Nov 2020
News

The Long View: Persevering Through Past Crises

2020 is this is the time to be creative. What's needed right now? There are things that are standing out that the world or that the economy needs because of this crisis. And there's opportunities to build businesses to address those needs. Or go work in the View Details

09 Jul 2018
Research & Ideas

Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)

properly beat the path that will lead them to its door, and all the mousetraps inside. Related Reading: The Strategic Way To Hire a Sales Team Money and Quotas Motivate the Sales Force Best It Matters That Your CEO Doesn't Know Much About... View Details

Keywords: by Michael Blanding; Industrial Products; Industrial Products; Industrial Products; Industrial Products; Industrial Products; Industrial Products; Industrial Products; Industrial Products

08 Mar 2016
First Look

March 8, 2016

eating, health, and social standing in America have deep roots. As mechanisms of food production, distribution, and storage were developed in the nineteenth century, Americans began receiving information about what to and not-to eat, from View Details

Keywords: Sean Silverthorne

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