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  • 11 Apr 2011
  • Lessons from the Classroom

Teaching a ‘Lean Startup’ Strategy

course, Eisenmann teaches cases on cloud storage company Dropbox and the social search service Aardvark. Both firms' founders were early practitioners of the lean startup method. The Dropbox team initially... View Details
Keywords: by Carmen Nobel; Technology; Computer
  • 17 Feb 2022
  • Book

When Employees Feel a Sense of Purpose, Companies Succeed

businesses to contemplate having a purpose the way individuals might do so. Aiming for a higher ideal elevates our thinking and expands our ambition that in turn allows us to imagine the possibility of doing... View Details
Keywords: by Ranjay Gulati
  • Blog

Is AI Coming for Your Job?

expect a bifurcation of the workforce in the near future: individuals who embrace AI to enhance their productivity, potentially yielding substantial gains, and those who resist AI View Details
  • 09 Oct 2020
  • HBS Seminar

Jeffrey L. Furman, BU, Questrom Sch of Business

  • 09 Apr 2018
  • Sharpening Your Skills

The Dark Side of Performance Bonuses

iPhoto Companies continually test ways to incent employees to perform more effectively, often turning to worker-motivation tools such as bonuses, “up or out” employee ranking tournaments, and employee of the month rewards. Behavioral... View Details
Keywords: by Sean Silverthorne
  • 10 Jan 2012
  • First Look

First Look: January 10

predictable ways in which individuals make ethical decisions and judge the ethical decisions of others that are at odds with intuition and the benefits of the broader society.... View Details
Keywords: Sean Silverthorne
  • June 2025
  • Case

From Single Stock to Diversified Portfolio: Mastercard Foundation's $42 Billion Asset Management Launch

By: Luis M. Viceira and Justin Cohen
This case examines the decision of the Mastercard Foundation in 2023 to divest its holdings of Mastercard stock, its only asset since inception in 2006 and worth $42 billion in early 2024, and to invest the proceeds in a newly designed diversified portfolio. To this... View Details
Keywords: Asset Management; Financial Liquidity; Financial Strategy; Investment Portfolio; Corporate Governance; Selection and Staffing; Risk Management; Organizational Culture; Organizational Structure; Motivation and Incentives
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  • November 2019
  • Case

Hapag-Lloyd AG:Complying with IMO 2020

By: Benjamin C. Esty, Mette Fuglsang Hjortshoej and Emer Moloney
A new environmental regulation known as IMO 2020 was creating what one industry analyst called “the biggest shakeup for the oil and shipping industries in decades.” According to the new regulation, all ocean-going ships would have to limit their sulfur emissions by... View Details
Keywords: Valuation; Ship Transportation; Strategic Planning; Game Theory; Pollutants; Supply Chain; Corporate Accountability; Capital Budgeting; Environmental Sustainability; Governing Rules, Regulations, and Reforms; Governance Compliance; Shipping Industry; Transportation Industry; Germany
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  • 01 Jun 2007
  • What Do You Think?

How Should Pay Be Linked to Performance?

downside, more gains on the upside. The company's goals are the (opposite)." Claude Des Rosiers warned that "There are enough challenges to get people in an organization to work together (without compounding the problem by paying for View Details
Keywords: by Jim Heskett

    Strong Brands, Strong Relationships

    From the editor team of the ground-breaking Consumer-Brand Relationships: Theory and Practice comes this new volume. Strong Brands, Strong Relationships is a collection of innovative research and management insights that... View Details

    • Web

    Academics - Health Care

    the role of U.S. regulations and policies on organizational strategies and market outcomes. Course Catalog Listing Independent Projects Students may earn academic credit by working independently or in View Details
    • July 2013 (Revised August 2017)
    • Case

    TaKaDu

    By: Elie Ofek and Matthew Preble
    In December 2012, Amir Peleg, founder and CEO of TaKaDu, reflected on how to position his young firm for the next fiscal year and beyond. The small Israeli startup had developed an innovative software system that used patented algorithms and statistical analysis to... View Details
    Keywords: Innovation; Customer Selection; Business Marketing; High-tech Marketing; Enterprise Resource Planning; Water Resources; Water Management; Utilities; Product Positioning; Expansion; Resource Allocation; Applications and Software; Entrepreneurship; Business Startups; Business Strategy; Innovation and Invention; Growth and Development Strategy; Utilities Industry; Australia; Israel
    Related
    • Web

    Arthur Rock Center for Entrepreneurship | About

    Company, where he put together the collaborative team that founded Fairchild Semiconductor. After moving to California in 1961, Rock and investor Tommy Davis formed Davis & Rock, which posted an... View Details
    • 30 May 2023
    • Research & Ideas

    Can AI Predict Whether Shoppers Would Pick Crest or Colgate?

    time-consuming market research in hopes of uncovering new insights about their target customers. But, even as market research tools have rapidly evolved, the results of such studies still offer only a snapshot of customer sentiment, and... View Details
    Keywords: by Kristen Senz
    • 03 May 2023
    • Research & Ideas

    Why Confronting Racism in AI 'Creates a Better Future for All of Us'

    During his recent standing-room-only seminar about artificial intelligence (AI) and race at Harvard Business School recently, marketing professor Broderick Turner displayed a slide showing several white blob-like characters that resembled... View Details
    Keywords: by Barbara DeLollis
    • 15 Jul 2014
    • First Look

    First Look: July 15

    "co-search" algorithm to Internet traffic at the SEC's EDGAR website, we develop a novel method for identifying economically-related peer firms and for measuring their relative importance. Our results show that firms appearing... View Details
    Keywords: Carmen Nobel
    • 30 Mar 2020
    • Research & Ideas

    The New Rules for Remote Work: Pandemic Edition

    remotely. But in general, rather than monitoring every move employees make, companies should establish work goals and measure individual productivity based on output, he says. “If you’re on a View Details
    Keywords: by Dina Gerdeman
    • 15 Mar 2011
    • First Look

    First Look: March 15

    tax policy. Teams and Team Effectiveness in Health Services Organizations Authors:Bruce J. Fried, Sharon Topping, and Amy C. Edmondson... View Details
    Keywords: Sean Silverthorne
    • Web

    General Merchants to Commodities Brokers | Baker Library | Bloomberg Center | Harvard Business School

    the ports of Mobile and New Orleans, Montgomery provided an ideal base for the cotton trade. According to the 1860 U.S. Census, Mayer Lehman is listed as owning several enslaved persons, individuals who may... View Details
    • 18 Jun 2024
    • Research & Ideas

    Central Banks Missed Inflation Red Flags. This Pricing Model Could Help.

    Stagflation? Feedback or ideas to share? Email the Working Knowledge team at hbswk@hbs.edu. Image: Illustration created by HBSWK using images from AdobeStock/wachiwat and AdobeStock/WP! View Details
    Keywords: by Rachel Layne; Financial Services; Banking