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- All HBS Web
(120,193)
- Faculty Publications (37,230)
- July 2020
- Supplement
Instabeat—Crossing the Finish Line
By: Shikhar Ghosh, Nicole Tempest Keller and Alpana Thapar
Lebanese entrepreneur Hind Hobeika was just 21 years old when she launched her startup, Instabeat, which had developed the first real-time bio-feedback device for swimmers to monitor and improve their performance. It had been an extremely testing 10-year journey to... View Details
Keywords: Start-up; Wearables; Entrepreneurship; Business Startups; Information Technology; Information Infrastructure; Strategy; Operations; Management; United States; Lebanon
Ghosh, Shikhar, Nicole Tempest Keller, and Alpana Thapar. "Instabeat—Crossing the Finish Line." Harvard Business School Supplement 821-012, July 2020.
- July 2020
- Teaching Plan
Social Determinants of Health at Boston Medical Center
By: Susanna Gallani
This teaching plan is complemented by slides (HBP 121-015) and a board plan (HBP 121-016) that are available through the HBP website. View Details
- July 2020
- Supplement
Social Determinants of Health at Boston Medical Center: Board Plan
By: Susanna Gallani
- July 2020
- Supplement
Social Determinants of Health at Boston Medical Center: Slides
By: Susanna Gallani
- July 2020 (Revised March 2021)
- Case
Board Diversity at Amazon (A)
By: Aiyesha Dey and Anu Atluru
The case revolves around the decisions that the board of directors of ecommerce giant Amazon would need to make in response to the controversial letter that activist shareholder CtW investment group sent to Amazon’s shareholders, urging them to vote in favor of a... View Details
Keywords: Board Of Directors; Boards; Governing and Advisory Boards; Diversity; Gender; Race; United States
Dey, Aiyesha, and Anu Atluru. "Board Diversity at Amazon (A)." Harvard Business School Case 121-012, July 2020. (Revised March 2021.)
- July 2020
- Supplement
Board Diversity at Amazon (B): The Board's Decision
By: Aiyesha Dey and Anu Atluru
Dey, Aiyesha, and Anu Atluru. "Board Diversity at Amazon (B): The Board's Decision." Harvard Business School Supplement 121-013, July 2020.
- July 2020 (Revised November 2020)
- Case
Gera Developments: Leadership at a Crossroads
By: Christina R. Wing and John Masko
For decades, Gera Developments (Gera) was a boutique family-owned real estate development firm in Pune, India. But since 2000, managing director Rohit Gera had turned the company into a dynamic innovator in housing solutions for urban Indian families. Over the 2010s,... View Details
Keywords: Buildings and Facilities; Business Growth and Maturation; Construction; Geographic Location; Global Strategy; Globalized Firms and Management; Housing; Leadership Style; Management Succession; Organizational Change and Adaptation; Organizational Culture; Family Ownership; Family and Family Relationships; Urban Development; Customization and Personalization; Real Estate Industry; Maharashtra; India; United States
Wing, Christina R., and John Masko. "Gera Developments: Leadership at a Crossroads." Harvard Business School Case 621-018, July 2020. (Revised November 2020.)
- 2020
- Working Paper
Of Learning and Forgetting: Centrism, Populism, and the Legitimacy Crisis of Globalization
By: Rawi Abdelal
Every order is a bargain with disappointments and trade-offs. Thus is every order an unstable equilibrium. The first era of globalization, circa 1870–1914, created both international prosperity and domestic instability. That instability was fully realized during the... View Details
Keywords: Centrism; Populism; Globalization; History; Balance and Stability; Economic Systems; Government and Politics; Learning
Abdelal, Rawi. "Of Learning and Forgetting: Centrism, Populism, and the Legitimacy Crisis of Globalization." Harvard Business School Working Paper, No. 21-008, July 2020.
- 2020
- Working Paper
Performance Hacking: The Contagious Business Practice that Corrodes Corporate Culture, Undermines Core Values, and Damages Great Companies
By: Robert D. Austin and Richard L. Nolan
August 7, 1955 is an important date in commercial aviation history. You could say it began the jet airliner age, though other dates might also qualify. Jet engines had proven successful in military aircraft. But no one knew then whether members of the general public... View Details
Austin, Robert D., and Richard L. Nolan. "Performance Hacking: The Contagious Business Practice that Corrodes Corporate Culture, Undermines Core Values, and Damages Great Companies." Harvard Business School Working Paper, No. 21-003, July 2020.
- July 2020 (Revised September 2020)
- Case
Property Finder's Strategy for Online Classifieds in the MENA Region
By: Krishna G. Palepu, Gamze Yucaoglu and Fares Khrais
The case opens in 2020 as Michael Lahyani, founder and CEO of Property Finder, Dubai’s leading online real estate classifieds portal, contemplates the company’s five-year growth strategy.
Since its founding in 2005 in the United Arab Emirates (UAE), Property... View Details
Keywords: General Business; Real Estate; Entrepreneurship; Property; Strategy; Emerging Markets; Growth Management; Online Technology; Real Estate Industry; Technology Industry; United Arab Emirates; Saudi Arabia; Egypt; Turkey
Palepu, Krishna G., Gamze Yucaoglu, and Fares Khrais. "Property Finder's Strategy for Online Classifieds in the MENA Region." Harvard Business School Case 321-009, July 2020. (Revised September 2020.)
- July 2020
- Technical Note
Digital Platforms: An Introduction
Keywords: Technology Industry
Farronato, Chiara, Michael W. Toffel, and Feng Zhu. "Digital Platforms: An Introduction." Harvard Business School Technical Note 621-016, July 2020.
- July 2020 (Revised May 2022)
- Case
Ketchup and Hotdog Synergies: Intangibles Created by the Kraft Heinz Merger
By: Paul Healy and Marshal Herrmann
Healy, Paul, and Marshal Herrmann. "Ketchup and Hotdog Synergies: Intangibles Created by the Kraft Heinz Merger." Harvard Business School Case 121-017, July 2020. (Revised May 2022.)
- July 2020 (Revised November 2020)
- Case
Pricing at Netflix
By: Elie Ofek, Marco Bertini, Oded Koenigsberg and Amy Klopfenstein
Since its launch in 1998 as “the Amazon.com of DVDs,” Netflix had evolved from a DVD rental company to a video streaming platform and producer of original films and television shows. As the company matured, it regularly increased prices and adjusted its product... View Details
Keywords: Pricing; Marketing; Marketing Strategy; Entertainment; Film Entertainment; Television Entertainment; Finance; Price; Strategy; Competition; Competitive Strategy; Business Strategy; Adaptation; Information Technology; Internet and the Web; Digital Platforms; Customers; Customer Satisfaction; Customer Value and Value Chain; Entertainment and Recreation Industry; North and Central America; United States
Ofek, Elie, Marco Bertini, Oded Koenigsberg, and Amy Klopfenstein. "Pricing at Netflix." Harvard Business School Case 521-004, July 2020. (Revised November 2020.)
- 2020
- Other Unpublished Work
The COVID-19 Attack on Latin America: Proposals for an Effective Response
By: Laura Alfaro, Guillermo Calvo, Augusto de la Torre, Jose de Gregorio, Roque Benjamin Fernandez, Pablo Guidotti, Paulo Leme, Enrique Mendoza, Liliana Rojas-Suarez and Andres Velasco
Alfaro, Laura, Guillermo Calvo, Augusto de la Torre, Jose de Gregorio, Roque Benjamin Fernandez, Pablo Guidotti, Paulo Leme, Enrique Mendoza, Liliana Rojas-Suarez, and Andres Velasco. "The COVID-19 Attack on Latin America: Proposals for an Effective Response." Comité Latinoamericano de Asuntos Financieros (CLAAF) Statement, No. 43, July 2020.
- July 2020
- Supplement
The New LAX: Ready for Takeoff? Video Supplement
By: Boris Groysberg, Annelena Lobb and Michael Norris
Groysberg, Boris, Annelena Lobb, and Michael Norris. "The New LAX: Ready for Takeoff? Video Supplement." Harvard Business School Multimedia/Video Supplement 420-719, July 2020.
- July 2020
- Case
Amanda and Kristen: Mented Cosmetics
By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills
The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community... View Details
Keywords: Brands and Branding; Competition; Customers; Disruption; Disruptive Innovation; Distribution Channels; Entrepreneurship; Finance; Macroeconomics; Marketing; Marketing Channels; Marketing Communications; Marketing Strategy; Mission and Purpose; Organizational Culture; Product Design; Product Development; Product Positioning; Sales; Social Issues; Social Marketing; Business Startups; Strategic Planning; Strategy; Supply Chain Management; Venture Capital; Beauty and Cosmetics Industry; Advertising Industry; Public Relations Industry; Chemical Industry; Manufacturing Industry; Retail Industry; North and Central America; United States; New York (city, NY); New York (state, US)
Rogers, Steven, Jeffrey J. Bussgang, and Alterrell Mills. "Amanda and Kristen: Mented Cosmetics." Harvard Business School Case 321-002, July 2020.
- Article
Forgoing Earned Incentives to Signal Pure Motives
By: Erika L. Kirgios, Edward H. Chang, Emma E. Levine, Katherine L. Milkman and Judd B. Kessler
Policy makers, employers, and insurers often provide financial incentives to encourage citizens, employees, and customers to take actions that are good for them or for society (e.g., energy conservation, healthy living, safe driving). Although financial incentives are... View Details
Keywords: Incentives; Motivation Laundering; Self-signaling; Motivation and Incentives; Behavior; Perception
Kirgios, Erika L., Edward H. Chang, Emma E. Levine, Katherine L. Milkman, and Judd B. Kessler. "Forgoing Earned Incentives to Signal Pure Motives." Proceedings of the National Academy of Sciences 117, no. 29 (July 21, 2020): 16891–16897.
- July 2020 (Revised January 2021)
- Case
Pattern Brands
By: Sunil Gupta, Elie Ofek and Julia Kelley
In March 2020, direct-to-consumer (DTC) company Pattern Brands needed to decide how to allocate resources across its different brands. Pattern Co-Founders Nick Ling and Emmett Shine hoped to avoid the pitfalls faced by some DTC companies—such as inability to scale and... View Details
Keywords: Direct-to-consumer; Brands and Branding; Marketing Channels; Marketing Strategy; Product Marketing; Product Launch; Product Positioning; Business Model; Business Startups; Growth and Development Strategy; Demand and Consumers; Business Strategy; Diversification; Competitive Advantage; Consumer Products Industry; Retail Industry; North and Central America; United States; New York (city, NY); New York (state, US)
Gupta, Sunil, Elie Ofek, and Julia Kelley. "Pattern Brands." Harvard Business School Case 521-009, July 2020. (Revised January 2021.)
- July 2020 (Revised September 2020)
- Exercise
Accounting for Liabilities at Tesla
By: Paul Healy and Marshal Herrmann
Healy, Paul, and Marshal Herrmann. "Accounting for Liabilities at Tesla." Harvard Business School Exercise 121-010, July 2020. (Revised September 2020.)
- July 2020 (Revised December 2022)
- Supplement
Gregg Kaplan 1997
By: Anthony Mayo
Mayo, Anthony. "Gregg Kaplan 1997." Harvard Business School Supplement 421-009, July 2020. (Revised December 2022.)